sample copy. not for distribution. · 2017. 10. 4. · the launch of my startup innov8....

Sample Copy. Not For Distribution.

i

Where Share is Like Love


ii

Publishing-in-support-of,

EDUCREATION PUBLISHING

RZ 94, Sector - 6, Dwarka, New Delhi - 110075 ShubhamVihar, Mangla, Bilaspur, Chhattisgarh - 495001

Website: www.educreation.in

________________________________________________________________

Copyright © RakeshSidana.Org 2017

All rights reserved. No part of this book may be reproduced in any form without permission in writing from the author, except in the case of brief quotations embodied in critical articles or reviews.

ISBN: 978-1-5457-0803-3

Price: `264.00

The information and insights in this book are solely the opinion of the author and should not be considered as a form of therapy, advice, direction, diagnosis, and/or treatment of any kind. This information is not a substitute for medical, psychological or other professional advice, counseling or care. Neither the author not the publisher assumes any responsibility or liability whatsoever on behalf of any purchaser or reader. The content of the book has not been provided by Facebook or its employees or partners or associates. There is mention of observation and pattern of behavior of users noticed or researched by author himself in particular period and should not be considered as research paper because its behavior study that can be changed or evolved or/and Facebook can change/upgrade software anytime that may change users behavior or anything. This should be used “as it is” for the purpose of information that may be useful to readers who want to read about current information and users behavior on social media. All rights reserved. Used by permission.

Printed in India


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Where Share is

Like Love An Entrepreneur's Study of Users

Behaviour on Facebook

Rakesh Sidana

EDUCREATION PUBLISHING (Since 2011)

www.educreation.in


iv

Dedication

I dedicate this book to

My fans and followers and

The founder of Facebook,

Mark Zuckerberg who created this virtual world

to bring change in everybody‟s life.

THANK YOU!

Apart from my family and two daughters

Shardhaa and Kripa

MY SPECIAL THANKS TO

Dr. Ritesh Malik and Ms. Sunita Biddu forwritingabout the book and very special thanks to

Ms. Anuja Kulkarni and Ms. Gurpreet Kaur

for helping me for compiling, editing and proof reading.

*****


v

Table of Contents

Sr. Content Page

Foreword

vi

Author Introduction ix

Preface xi

About IWF Foundation xv

1. A window to see beautiful world, that‟s YOU 1

2. Good Morning is Goodness in you 4

3. Selfie is a mirror 7

4. Tag Me Too 12

5. I like you, you like me 17

6. Like-Mindness is Like-Madness 22

7. Tick Love 27

8. Who may know me 30

9. I am ALIVE. I am LIVE 33

10. I am Emotional. I have Emoticons 36

11. I am your Fan 39

12. I am Robot. Let‟s Talk 42

About The Author 45

[poem] I am thread 47


vi

Foreward

Dr. Ritesh Malik

Forbes Under 30 Asia ‟16,

An Entrepreneurs, Investor and Founder

They say the best authors are the ones who write from their heart

& who write for a change. There is no better education than the

practical education of life. Who better to explain you the concepts

of life, success, happiness & entrepreneurship than RakeshSidana,

a man who inspires thousands of students & entrepreneurs to lead a

happy & successful life.

“The best teachers are

always the ones who teach

by learning of oneself ”

Now here is an interesting story, how I reached out to

RakeshSidana was through Facebook messenger. Had heard a lot

about him & his work at MeriCAR.com, thought of calling him for

the launch of my startup Innov8. Interestingly, he responded within

minutes of my message, but with a „no‟. He said, he has some

urgent work & won‟t be able to come down. Like this, I had

contacted a lot of thought leaders through Facebook for the

inauguration.

One BIG difference which I noticed between

Rakesh& others was honesty. While others told that we are

out of town, & most of them didn't respond, Rakesh was honest &

he responded. In the coming months, I had the opportunity of

meeting Rakesh multiple times, & I saw the passion he entailed for

the growth of the nation‟s youth.


vii

“His passion towards social

change is worth applauding”

Coming to this book, I was honoured when he invited me to

write the forward, specially after his first MOTIVATIONAL book

"I WANT TO FLY WHERE ARE MY WINGS” His books are

full of energy, humour & spontaneity. Concise and to the point,

something which is missing in Indian literature. Rakesh has an

innate ability to explain difficult concepts using day to day life

examples. This makes learning fun and on top of that easy to relate

to and understand.

This book does the same, using the most interesting part of our

lives i.e. Facebook to explain

“The concepts of tagging, likes,

sharesetc, as an analogy to life‟s

success& happiness attributes.”

This book will tell you more about Facebook and how you can use

for your betterment.

Dr. Ritesh Malik | Forbes 30 under 30 Asia | Innov8 |

Y-Combinator„16

Dr. Ritesh Malik, a medical graduate passionate about startups &

technology. He is on a mission to make India the next BIG

entrepreneurial hub of the world. He is the founder of Project Guerrilla,

that is a movement for change in the mindset of people to be more

productive, thought leaders, more impactful & create an overall change

in the world. He cofounded a technology company that sold off its

flagship product to the Times of India. He is leading an angel fund,

Guerrilla Ventures that has invested in many startups. He is awarded as

“Forbes 30 under 30 Asia” . He is passionate entrepreneur and investor.

To know more about him, please visit: https://branded.me/drriteshmalik

*****


viii

#FbASmallWindow

“Social network

are not about you.

It is about all of us

together.

It is about getting

social.”

(Sunita Biddu)


ix

Author Introduction

Sunita Biddu

Web Strategist and Social Media Coach

The book you're holding in your hand will talk to you. It will tell

you Facebook stories. It will share lessons. And it will giggle with

you. When Rakesh approached me to write the foreword for his

second book, I was awestruck to see the subject. It was about user

behaviour on Facebook. I happily agreed to write the foreword

without even reading the book, not because the subject was

Facebook. But it was…

“The confidence in his natural storytelling

ability,authentic experiences and

the genuine will to share the experience.”

The book is a fast read you can finish in less than two hours

and you can't stop yourself changing your mindset towards some of

the routine Facebook experiences. Selfie, tagging, chatting are just

to name a few.

Every chapter will leave you smiling the way Rakesh walks

you through these Facebook features with a pinch of humour.

Last but not the least, the simplicity and ease of each chapter

will win you over. Every chapter reminds and helps you make

better use of this brilliant social network with the simplest tactics

and positive mindset towards people.


x

It will show you how you can win opportunities on Facebook,

get recognition and go far with people. It will reveal how Facebook

is beyond gossips.

Ms. Sunita Biddu | Web Strategist and Social Media Coach Social media and blogging coach, Internet marketing strategist helping

over 2000 customers and trainees every year, Sunita Biddu is confidently

enjoying multiple roles from an Entrepreneur, Salsa freak to a hobby

Photographer in her professional and personal life. Over 9 years of

Internet industry experience, 5 years of running her own companies with

over 70+ in-house staff strength before she took a plunge in coaching as

her second venture and association with trusted groups and business

leaders is what makes Sunita Biddu walk the talk. See how people say

their hearts out for her. Keeping her academic background of Masters in

Biotechnology at the backseat, Sunita is enjoying her choice of Internet

marketing as her passion cum profession, making her life, a dream life

she ever wanted. To know more about her, please visit:

http://www.sunitabiddu.com

*****


http://www.sunitabiddu.com/

Get Complete Book At Educreation Store

www.educreation.in


sample copy. not for distribution. · 2017. 10. 4. · the launch of my startup innov8....

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