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MARY

Baton Rouge, LA 70809 linkedin.com/in/

SUMMARY OF QUALIFICATIONS

Masters of Science in Analytics candidate with expected graduation of May 2014. Certified Base Programmerfor SAS 9. Unparalleled drive for results-focused success. Proven ability to deliver impactful solutions tobusiness problems. Successfully analyzed medical claims data to save Centene over $280,000 using analyticsto identify fraudulent claims. Seeking customer marketing analytics position to utilize statistical, predictivemodeling and data mining skills learned in Masters program.

WORK EXPERIENCE

Centene Corporation Baton Rouge, LABUSINESSANALYSTINTERN Jan 2013May 2013

Developed 6 reports in Microstrategy to identify fraudulent claims saving Centene $280,000+1) Worked closely with key decision makers from the Med. Management Dept. and Clinical Outcomes Unit2) Utilized Business Objects and Microsoft Excel to pull and analyze medical claims data3) Researched ICD-9 codes to customize reports for management

Used Business Objects and CRM software to maintain weekly reports for the Marketing department,Finance department, and Member & Provider Services department

Taught Excel advanced function class to 4 executives (VLOOKUP, conditional statements) Gave presentation to corporate executives on using Microstrategy (Centilligence)

ANALYTICS PROJECTS

Predictive Analytics,Texas Parks & Wildlife Magazine (In Progress) Use SAS to consolidate customer data sources to build master historical file Evaluate previous direct mail campaigns for effectiveness Build predictive models using SAS to determine significant customer traits Develop campaign strategy based on findings

Marketing Analytics, Creating Customer Profiles with Consumer-based Data Utilized factor analysis using SAS to identify the underlying structure of over 550 variables Implemented cluster analysis to create customer profiles on over 2,600 customers Segmented customers based on customer history, demographics and geographical attributes Used SAS to aggregate over 150 binary variables to add retail specificity to customer profiles

Search Engine Marketing ROI/Web Analytics, ShoppersChoice.com Analyzed data using SAS to increase ROI and reduce costs by $652,049 Investigated keyword phrases to find opportunities for increasing advertising effectiveness Analyzed clicks, impressions, bounce rates, and conversion values to determine the productivity of

multiple keyword categories Developed a set of specific business rules to reduce costs, increase ROI, and capitalize profits

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Search Engine Marketing ROI/Web Analytics, Internet Retail Connection Responsible for driving analytics project in SAS that produced savings of $320,816 Examined paid search ad word content, comparing performance of different categories of ads Analyzed how various ad categories (Call to Action, Free Shipping, Brand Names) affected ROI Identified characteristics of attractive ads for reinvestment

EDUCATION

Louisiana State University Baton Rouge, LAMASTERSOFSCIENCEINANALYTICS May 2014 (expected)

Relevant Courses: Statistical Methods, Design of Experiments, (Multiple) Linear Regression,Logistic Regression, Data Mining, Survival Analysis, Customer Analytics (Factor Analysis,Clustering), Time Series and Forecasting, Operations Research

Louisiana State University Baton Rouge, LABACHELOROF BUSINESSADMINISTRATION December 2012Major: Finance

Relevant Courses: Business Statistics, Statistical Methods and Business Analytics, DatabaseProcessing for Management, Principles of Marketing, Communications and Speech, Micro andMacroeconomics, Risk and Insurance, Advanced Business Finance, Analysis of Corporate FinancialStatements, Investments, Accounting 1 and 2

TECHNICAL SKILLS

Programming languages: SAS, SQL, SAS/Macro, R Software Packages: SAS Enterprise Guide, SAS Enterprise Miner, SQL Server 2012, Business

Objects, Microstrategy, Access, Excel, Word, PPT

Certifications: Certified Base Programmer for SAS 9 Training: Lynda.comR, Microsoft Access

HONORS

Tuition Opportunity Program for Students (TOPS) Award recipient Deans List (Spring 2010, Fall 2010, Spring 2011, Fall 2012) Chancellors List (Fall 2011)

ACTIVITIES

Welcome Committee Chair of Business Analytics Society (October 2013-Present) LSU Intramural soccer, Baton Rouge Soccer Club, Premier Center Indoor Soccer, RedStick AreaKickball

Painting, fishing, hunting, playing piano, reading, cooking, soccer, skiing, tennis, ping pong

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