San José Sustainability Project

Tyler Pullen, Grace Lee, Emmanuel Assa, Rubi Rodriguez

March 23, 2017

How to make an impact on the community?

Raise Awareness

Inspire Change

Motivate Action

1 2 3

Scenario: I am a San José resident and come upon San José’s public sustainability dashboard.

First I need to enter inputs...

Where do I live?

What year to view

emissions for?

Which group to see data

encompass?

Which sector to view

emissions for?

Proceeding to next step...

Now to view emissions

rating...

I am viewing a map of SJ

by block group

Highlighted in green is my block

group based on address

I am viewing my Overall

ranking (block group)

I see that my block group

ranks 58th, and can see how I compare with

SJ & neighbors

A higher score (max 100) indicates

higher sustainability in that sector. For more information,

click here.

My block group has an Overall score of 75 -- what does this mean?

I can share my results

with my neighbors

and friends via social

media

Proceeding to next step...

Now to view emissions analysis...

I see my block group score again (for water), with more specific details

My block group is

doing better than the average!

I can see water usage per person

used on average in

2016, in different metrics

How am I personally doing, in

comparison?

I can view monthly

metrics as well, and

can select a range

I can compare data with

close neighbors &

all block groups

I don’t want to view monthly

metrics in gallons --

how to change?

“Gallons” is selected --

click on another

metric to change the

graph’s units

Proceeding to next step...

Now to view personal

emissions analysis...

This is where I can see how I personally compare

Still looking at water -- I will choose

to enter data for one month

I can enter the details

of one of my monthly

water bills, in my

preferred units

Select the groups I want to

compare my data with

Then click to calculate results

I can easily change

units -- but how do I change months without

re-entering?

I can see my average

water usage compared to

others

What if I want to save my data and view it again

later?

I can save my data by

clicking here; I can

also see my database

I can save my data by logging in

and making an account

Proceeding to next step...

Now to view recommenda

-tions & rewards...

Still looking at water -- there are

recommend-ations for reducing

water usage

There are some

appliances listed that

can help me save on energy

There’s some quick

conservation tips I could

possibly use

I can also go to SJ’s page

for more conservation

methods

Are there more

incentives for trying to

be more sustainable

?

There’s a rewards program!

Participating in the

rewards program

requires an account

Potential rewards I can

earn!

I can go back to any

of the previous

steps with a simple click

Immediate Takeaways

● Focuses on interactivity, individual feedback/rewards, and competition○ Intuitive○ Inspires “Change starts with me” mentality○ Carrot & stick approach: savings vs. shame

● Residents can see & choose which factors they want to improve on

Looking Ahead – Dashboard Visual

● Design iteration○ Continue on to spring term○ Hand off dashboard design to City Hall○ Collect feedback from San Jose residents

● From theory to practice - PwC carries the torch?○ Could incorporate dashboard design in their work

Data Sources

Data Approximations

Category High Level Data Block Group-Level Proxy

Energy City Wide Use in 2013 Electricity Bill Spending in 2016

Mobility City-Wide Transport Emissions in 2013

Gasoline and Airfare Spending in 2016

Water Utility-Wide Usage Rates Projected to 2016

Water Utility Bill Spending 2016

Food City-Wide Food Emissions in 2013

Total Beef Spending in 2016

Goods City-Wide Goods Emissions Total Clothing Expenditures in 2016

Looking Ahead – Data Collection

● Current ArcGIS model built with proxy data● Better data = better feedback = more relevant information for San José

planners and citizens● Potential project for spring quarter - data collection / collection strategy

○ More granular PG&E data available

Q & A

Thank You!

Appendix

Logos

ISSUES TO ADDRESS● If you did an iterative design process, worth mentioning/mentioning relevant insights if they are particularly significant.● How do you make ppl interested in using the dashboard in the first place?● How do you ensure ppl aren't trolling/giving fake info?● Worth thinking a bit about ways to build interactivity re: communication into the dashboard - rn its mostly just about

visualizing one's sustainability, not rly talking about it/providing feedback to the government.● I think the dashboard would be most helpful if data is provided in a more simple/immediate way - this is already being

done for sure, but one area that jumps out to me is some automated summary of info based on data entry with like "you're doing best in..." and "you're doing worst in..." categories.