2013 Media Proposal Confidential

GSM Worldwide Media is in a partnership with Simon Malls, the largest mall operator in the

United States. Through this partnership we have quickly become the “Ultimate Branding” tool for today’s

business products and services. Whether it is regional or national ads, the GSM “Spectacular Screens” can be

used as your own Public Relations, Marketing, and Production Company. Completely turnkey, GSM handles

everything to produce and expand your brand within our network and beyond. Constant content refreshment, along

with real time interactive opportunity, through sensory engagement giving our branding partners a competitive edge.

GSM provides the platform; our screens captivate the consumer, and our consumers engage.

Due to the huge amount of traffic these malls receive annually and the cost of digital media branding, this type of opportunity

has typically only been available to Large National Companies. With large crowds and a diverse audience, mall screens are

quickly becoming one of the most effective ways to promote your product, brand or service. Consumers who visit malls are

already in a shopping mindset and open to your message. We place your branding message right in the center of the malls

primary foot traffic, on our 8’ x 14 ‘ video screens.

Each mall contains two screens which are double-sided for extra

exposure. Your message can be displayed in a 15, 10, or 7 second

advertising spot.

Ontario Mills – California Great Mall – California

King of Prussia - Pennsylvania Franklin Mills – Pennsylvania

Gurnee Mills Mall – Illinois Grapevine Mills – Texas

Potomac Mills – Virginia Sugarloaf Mills – Georgia

Arizona Mills – Arizona Sawgrass Mills – Florida

Katy Mills – Texas Concord Mills – North Carolina

More Locations Will Become Available In 2013!

Why Mall Advertising & Branding

At GSM Worldwide Media we recognize that for businesses located outside of the mall, mall signage provides a unique opportunity to reach an affluent group of consumers while they are shopping. With competition everywhere, effective economical ways to build brand awareness of products and services is crucial. Mall advertising provides an opportunity to increase brand awareness and introduce new products and services or simply make your brand “top of mind” with our shoppers.

Demographics

The average mall reaches 75%-85% of the market place.

Three out of four area residents within a thirty mile radius visit a mall up to four times each month.

Depending on the location thousands of consumers visit daily, equating to hundreds of millions of impressions a year.

Shopping malls account for 55% of all North American retail sales.

The average household income within our twelve locations is $81,155.

The average expenditure per mall visit is $69.50.

Nearly 80% of mall visitors make at least one purchase.

66% of all mall shoppers are women.

19.8% of all shoppers are over the age of 55, 35-54 is 32.6%, 18-34 is 26.3% while 17 and under is 21.3%

75% of all mall sales are made by shoppers between the ages of 20-54.

Allow us to make the proper introductions and get our

shoppers to add you brands to their shopping list.

Who Will You Reach With Your Campaign

Proposal

Mobile Media

One mobile media concept is to promote an offer

allowing the customer to “text” a word to a mobile

media link, creating a special offer for them.

Our proposal includes all media creation from

provided high resolution imagery. Each approved

spot will include motion, sight, and sound with

monthly updates or modifications once per

month if needed.

Pick one package below:

Package A: 15 second ad seen 200 times a day…every 12 minutes

Package B: 10 second ad seen 300 times a day…every 9 minutes

Pricing:

6 months at $950 a month per mall

12 months at $900 a month per mall

Excluding King of Prussia

Due to the huge amount of traffic our malls receive annually and the cost of digital media branding, this type

of opportunity has typically only been available to Large National Companies. However, GSM recognizes that many

small and medium sized businesses could benefit from marketing and branding to the diverse demographic and

public traffic inside the mall. That is why we have created affordable marketing packages so that local businesses

can promote their business to thousands of new potential customers and with our screens in the main foot traffic

Sandra Jones

Brand Development Marketing Manager

Office: 713.640.5030 ext.2005

Email: sjones@gsmmediagroup.com

www.gsmworldwidemedia.com