sanjay dalal - uspaacc.com · why? facebook : consumers – 1.4b . branding, advertising : youtube...
TRANSCRIPT
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Sanjay Dalal founder & CEO, oGoing
The Small Business Social Network
Enjoying Beautiful Orange County
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Mission: Connect, Share and Promote Small Businesses
Vision: Place for Every Small Business to Share their Story
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Why join oGoing?
Get found online now
Increase website traffic
Grow your local network
Attract new customers
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Join oGoing
www.ogoing.com
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Followers
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Social Media Best and Worst Practices
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DO’S
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WTF Where’s The FOCUS ? What’s my mission ? Why do it? Who? How?
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TELL GREAT STORY Be AUTHENTIC Be CONSISTENT Be EDGY
Be The ACE
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ENGAGE, ENGAGE, ENGAGE
IT’S SOCIAL MEDIA
CONVERSATIONS EARN It!
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DONT’S
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SELF-PROMOTE DON’T ADVERTISE DON’T REPEAT DON’T BE LOUD
(promote customers)
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OVEREXTEND
LESS is MORE
NOT Field of Dreams
FIND your Audience
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SNOOZE NOT on AUTOPILOT Forget to RESPOND Forget to POST Forget to ASK
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“FOCUS on how to be social, not on how to
do social.”
– Jay Baer
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Where to GO? Social Networks Audience Why? Facebook Consumers – 1.4B Branding, Advertising
YouTube Users & Brands Education, How To, DIY
LinkedIn Professionals Talent, Contacts, Selling
Twitter Celebrities, Users News, Call Outs, Service
Google+ Tech, International SEO, News, Community
Instagram Creative Users Branding, E-Commerce
Tumblr Bloggers Blogging, News
oGoing Small Business SEO, B2B Leads, Traffic
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Contact Me
OGOING.COM/SANJAYDALAL
Find us on: oGoing, Facebook, Google+, Instagram, LinkedIn, Pinterest, Twitter & YouTube