satish business plan-opening a club "pyramid"
TRANSCRIPT
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8/9/2019 Satish Business Plan-Opening a club "Pyramid"
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By n Satish SINGH
GOT AN IDEA
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Business Plan
Pyramid Bar
Lou ge Hookah Dining
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Vision
To grow into a brand name in hospitality industry.
Mission
To have a great food selection. Efficient & effective customer service because customer
satisfaction is our prime motive.
My concept combines variety, ambience, entertainment & asuperior staff to create a sense of place
Objectives Promoting & expanding the lounge concept as unique lounge.
Expanding & advertising my lounge in Delhi & NCR to increaseour customer base.
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the PAST and PRESENT
T H E M ET H E M E
the EAST and WEST
the MODERN and CLASSIC
The tagline emphasize on how PYRAMID will be able to
elapse within moments and places. pyramid will be able
to reach any frame of time, every places you wish to visit
and take pleasure in the atmosphere you desire.
PYRAMID
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PYRAMID serves from old fashion to contemporary cuisine,
mixing the famous food & beverage from the land of Asia all theway around to the continent of Europe, and all of the delights areserved up based on a fusion recipes nevertheless dished up withan artistic and indulger appearance.
PYRAMID consist of Bar, Restaurant, hookah & snooker,Which technically the operation hours strand between 11.00 am to
11.30 pm for lunch/dinner (weekdays) or till 12:30.am (weekends)for lounge. The capacity of people at PYRAMAID will holdapproximately 110 people with seating - dining arrangements andapproximately 250 people with standing - party arrangements.
The synergy between the Bar, Resto and Lounge will betaken to a higher level with offering the up-to-the-minute culture ofenjoying dines accompanied by its harmonized cocktails. The new
concept had just aroused in other continent and proven to besuccessfully tempting and sensational for cuisines enthusiasts. Bystill presenting the Intercontinental characteristic, PYRAMAID withour finest food & beverages chefs will indulge the customers withthis innovative ways of getting out the most of living pleasures.
C O N C E P TC O N C E P T
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The ambience ofPyramidwill be enlighten by the sound oflow to medium tempo music suchas chill, funky house , electro ,progressive , R & B Hip Hop ,electro house and Trance house.
This music will be assembled byour in-house disc jockey, who arenaturally has great passion inmusic and individually haveexcellent music knowledge. Thelast but not the least, theambience of Pyramid aremerged with the atmospherethere is, in which the venue issurrounded by classical as wellas modern ornaments with a twistof elegancy. It perfectlycompleted Pyramid to be thescene beyond your imagination.
AMBIENCEATMOSPHERE
CHIL
L
ClassicDisco
Punjabi
PROGRESSIVE
R&B HIP HOP
ELECTRO
HOUSETRANCE
HOUSE Bollywoo
d
Lounge
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Concept : Pyramid
Bar,Dining,Hookah,Snooker
Event Program:- Screening of different
game matches on Big Screen
Promotion and Marketing Concept
WHATS NEWWHATS NEW
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STP ANALYSIS
Pyramid will be located at the center ofdelhi in cannaught place..
Target market 20 - 45 years of group
High lifestyle, appreciates cuisine and great
sense of art
Generally domicile in delhi Average spending Rs. 100.000,- to
Rs.250.000.
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POSITIONING
Advertising through Flyers, Poster,
Banners, Magazines
Promotion on Radio and in newspapers By organising small rock concerts in
colleges.
SMS Publication
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Thank You for your attention
SATISH SINGH
PYRAMID