scaling a global saas company in singapore

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tradegecko.com Singapore. Startup City.

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Page 1: Scaling a Global SaaS company in Singapore

tradegecko.com

Singapore. Startup City.

Page 2: Scaling a Global SaaS company in Singapore

tradegecko.com

Founder of a global startup based in Singapore

● SaaS product for SMBs commerce companies● Founded in 2012● Raised US$8.2m● 1100% growth Yo● 60+ employees● Customers in over 100 countries

Page 3: Scaling a Global SaaS company in Singapore

tradegecko.com

Global companies need to serve customers everywhere...

Page 4: Scaling a Global SaaS company in Singapore

tradegecko.com

The question? To move or not to move.

Page 5: Scaling a Global SaaS company in Singapore

tradegecko.com

We raised here. We raised there. (I don’t advise it)

Page 6: Scaling a Global SaaS company in Singapore

tradegecko.com

Decision time. What truly matters to success?

1. A Global SaaS leader

2. The #1 Customer Company

3. The face of commerce Globally

4. Developing and supporting entrepreneurship

5. Solving large problems

6. Building a Unicorn (50,000 customers @ $200 / month = $120M ARR)

Page 7: Scaling a Global SaaS company in Singapore

tradegecko.com

Singapore is a great place to do business

How Singapore and comparator economies rank on the ease of doing business

Page 8: Scaling a Global SaaS company in Singapore

tradegecko.com

A really great place to do business

● Singapore is ranked first worldwide for the ease of doing business by the World Bank for 2012, consecutively for 7 years.

● Singapore is ranked first in the Global Enabling Trade Report.

● Singapore is ranked the 3rd most competitive country in the world.

Page 9: Scaling a Global SaaS company in Singapore

tradegecko.com

The Gov’t support is mind-boggling (if you know how to get it)

IDA

EDB

NRF

Spring

and the PM

… seriously

Page 10: Scaling a Global SaaS company in Singapore

tradegecko.com

Growing access to capital

Page 11: Scaling a Global SaaS company in Singapore

tradegecko.com

Huge amount of growth in this region

Page 12: Scaling a Global SaaS company in Singapore

tradegecko.com

And we’re literally living on a tropical island...

Page 13: Scaling a Global SaaS company in Singapore

tradegecko.com

Singapore has created some amazing local businesses

Page 14: Scaling a Global SaaS company in Singapore

tradegecko.com

So how do we build Singaporean global leader?

Page 15: Scaling a Global SaaS company in Singapore

tradegecko.com

Building a global tech leader.

1. HQ in Singapore2. Investing in world-class employee development3. Hire amazing people into Singapore4. Integrate and scale an international team5. Build a Global Network 6. 2 weeks / Quarter in the Valley

Page 16: Scaling a Global SaaS company in Singapore

tradegecko.com

A world-class self-perpetuating tech eco-system