scms news august 2013
DESCRIPTION
Smt. Megha Mary Michael, Assistant Professor presented a paper titled 'To Shop or Not: Factors Facilitating and Impeding Online Shopping' at the Fourth International Research Symposium in Service Management conducted at Marian International Institute of Management, Kuttikanam, from July 2 to 6.TRANSCRIPT
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Dr. G.P.C. Nayar
Chairman, SCMS Group
Vol : 7
No : 5
August 2011
A Monthly Newsletter of SCMS Group of Educational Institutions, Cochin
Vol : 9
No : 5
August 2013
A Monthly Newsletter of SCMS Group of Educational Institutions, Cochin
Edited and published by Prof. B. Unnikrishnan for and on behalf of SCMS Group of Educational Institutions, Prathap Nagar,
Muttom, Cochin - 683 106 and printed at Maptho Printings, Cochin - 683 104.
www.scmsgroup.org Email: [email protected]
Editorial Advisory Council: Dr. D. Radhakrishnan Nair, Prof. R. Sahadevan
Sciences International Research Journal, Vol 1, Issue 2 (ISSN 2321-
3191).
Smt. Megha Mary Michael, Assistant Professor presented a paper titled
'To Shop or Not: Factors Facilitating and Impeding Online Shopping' at
the Fourth International Research Symposium in Service Management
conducted at Marian International Institute of Management, Kuttikanam,
from July 2 to 6.
Smt. Daly Paulose, Smt. S. Stella Mary and Smt. Megha Mary Michael,
Assistant Professors, attended a three-day workshop on Research
Methodology and Statistical Analysis: New Trends, at Rajagiri Centre for
Business Studies, Cochin, from July 16 to 18.
Paper presented
Workshop attended
Dr.G.P.C.Nayar, Chairman, SCMS Group, inaugurating the 13th batch B Tech. From L to R:
Dr.Pradeep P.Thevannor, Vice Chairman, Prof.P.C.Pillai, Group Director,
Prof.M.Madhavan, Director-SSET, and Prof.S.Sahadevan, HoD-E&CE.
Shri.T.K.Jose IAS, Chairman, Coconut Development Board, speaking after inaugurating the nd
22 batch of PGDM at SCMS COCHIN School of Business. Sitting beside L-R: Dr.V.Raman
Nair, Director, SCMS COCHIN School of Business, Dr.G.P.C.Nayar, Chairman, SCMS
Group, Shri.Ravi Soman, Senior Group Leader, Visa Inc., USA, and Dr.Filomina P.George,
Dean-Academic Administration.
SCMS is one of the most unique institutions in our country, considering
the kind of passion for knowledge and excellence it holds and spreads,
and the manner in which the students are groomed to become global
professionals, said nd
Board while inaugurating the 22 batch of PGDM at SCMS COCHIN
Business School, on July 29.
With the kind of the best facilities provided in this campus it is your
responsibility to show that you become the best professionals the country
is waiting for, he advised the fresh students.
A serious problem the country faces today is the want of enough
professional managers to efficiently manage creation of wealth that will
Shri.T.K.Jose IAS, Chairman, Coconut Development
SCMS, one of the most unique institutions
in our country Shri T.K.Jose IAS
Contd. on page 2
Contd. from page 3
B Tech batch 13 inaugurated
The 13th batch of B Tech was inaugurated
by Dr.G.P.C.Nayar, Chairman, SCMS
Group, on July 22. The inaugural function
was held in the newly built auditorium with
a capacity to accommodate more than 2000 people.
The chairman briefly touched upon how the self-financing sector is
making a signal contribution for the betterment of not only the qualifying
students and their families but also for the society and the economy of the
state. He also emphasised that no institution can come up without
discipline.
Prof.P.C.Pillai, Group Director who presided stated that the knowledge
gained in engineering education should enable the students to innovate
means to create wealth beneficial to the society. Dr. Pradeep
P.Thevannoor, Vice Chairman, drew a picture of the various
developmental projects on the anvil. This year onwards more focus
would be given to the international research project established in the
campus. A twelve-member team of faculty and students are expected to
visit Germany soon on a joint project, for the first time in the history of self-
financing engineering colleges in Kerala, he disclosed. Yet another
innovative programme, he announced, was the 'earn while you learn'
scheme enabling students to work with live industries.
Prof.M.Madhavan, Director, SSET, welcomed the gathering and
Prof.R.Sahadevan, HoD-E&CE, proposed vote of thanks.
The Outlook-MDRA All India Survey 2013 to identify India's Best
Professional Colleges has ranked SCMS School of Engineering &
Technology (SSET) in 63rd position out of the approximately 3600
engineering colleges in the country.
The Week-Hansa Research to identify the best colleges across the
country ranked SSET in 99th position in the All India Level.
The technical paper titled 'Obfuscated Malware Analysis' authored by
Dr. Vinod P., Associate Professor-CS&E along with Rakesh R. and Alphy
George, 2013 batch CSE students, was selected for presentation in the
2nd International Invited Workshop on the Theories and Intricacies of
Information Security Problems, to be held at Johannesburg, South
Africa, from August 14 to 16. The Extended version of this book chapter
will be published in IGI Global Book Chapter.
Smt. Preetha Chandran, Assistant Professor-E&CE participated in the
workshop on 'Electronic Design Tools and Its Applications,' organised by
the Division of Electronics Engineering, School of Engineering, CUSAT,
under TQIP Phase-II, from May 27 to 31.
The fifth semester E&EE students participated in a campaign for
prevention of epidemics in Aluva Municipal area, as part of the activities
of the NSS unit and in association with the Aluva Municipal authorities,
from June 21 to 28. They visited around 950 houses, created awareness
on prevention measures and distributed medicines under the guidance
of Smt. Gayathri S. Warrier., Assistant Professor-CS&E. Anand J.,
Nirmal Chand P., and Haridev K.S. were the student leaders.
Three Mechanical Engineering students of 2013 batch were selected by
Sundram Fasteners Ltd.
One Mechanical Engineering student of 2013 batch was selected by
Apollo Tyres Ltd.
Four Civil Engineering students of 2013 batch were selected by Prateek
Construction Management.
Kaynes Technology conducted their campus recruitment for 2013 batch
B Tech students on July 12 and selected one Electrical and Electronics
Engineering student.
Two final year M Tech Computer Aided Structural Engineering students
of 2013 batch were waitlisted by Mammut Building Systems.
Konfidence conducted two days aptitude training programme for final
year Electronic & Communication, Electrical & Electronics students
during July 11 and 12.
College Rankings All India survey reports
Paper presentations
Seminars and workshops
NSS camp
Placement news
Success is often termed as getting what you want. But, truly successful
people are those who are able to scale success even when they don't
get what they want. Look at what Warren Buffett, the self-made
American billionaire, widely considered as the world's most prolific and th
successful investor of the 20 century, has got to say on his own
personal experience.
After finishing his degree from University of Nebraska he
was very keen on joining Harvard Business School to
become a professional value-investor. But, for some reason
or another, he was denied admission at Harvard.
However, he was not willing to quit. He was determined to
pursue his dream without wasting time and started his
research to find out another good business school where he
could get the right guidance from a competent faculty. While
scrutinising the faculty list of Columbia University he came
across the names of two renowned professors whom he
used to admire -- Benjamin Graham and David Dodd.
So, he got enrolled at Columbia Business School. Probably, the
luckiest thing ever happened in my life was getting rejected by Harvard,
Buffett recalled later. Suppose if I had joined Harvard, he explained, I
would not have gained the opportunity to know Benjamin Graham, who
became my teacher, mentor and boss. His association with Graham
turned out to be the most rewarding influence in his life.
The most successful entrepreneur of our times and co-founder of Apple
Computers, Steve Jobs, also had expressed a similar opinion reflecting
on the incidence of himself getting fired from Apple. Getting fired from
Apple was the best thing that could have ever happened to me. It freed
me to enter one of the most creative periods of my life, declared the
creative genius in his famous speech at Stanford University.
Live life fully
It was awful-tasting medicine, but I guess the patient needed it,
confessed the charismatic pioneer of the personal computer
revolution. Sometimes life hits you in the head with a brick. Don't lose
faith, he advised the young generation.
There is very little difference between successes and failures in life as
long as one is willing to make one's life a satisfying
experience. And, the best way to be truly satisfied is to do
what you believe is great work.
I have never come across someone defining success as
comfort although there are many who behave as if it were
their ultimate goal. Life can be compared to a mountain
climb. Fulfillment is achieved by relentless dedication to
the ascent, even when the upward journey is slow and
sometimes painful. Climbers are lured by the
magnificence of the mountain and the sheer challenge it
offers.
Adversities are not to be treated as insurmountable
barriers. Failure is a failure only when you accept it as failure. Truly
speaking, each hardship is a challenge, each challenge an
opportunity in disguise to be embraced.
Success, then, can be seen as the degree to which one moves forward
and upward in the life-long mission despite all obstacles.
The negative complains about the wind;
The positive waits for the wind to change;
The realist adjusts the sails, and move forward.
Only the realists live life fully with a deep sense of purpose and passion
for what they do.
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Dr.G.P.C.Nayar, Chairman, SCMS Group, was a member of the
delegation of the heads of leading PGDM institutions in India that met
Dr.M. Mangapati Pallam Raju, Union Minister of HRD, in his chamber on
June 27, requesting for speedy resolution of some of the pressing issues
facing the institutions.
Heads of leading PGDM institutions met
Union Minister of HRD
Dr.M.Mangapati Pallam Raju, Union Minister of HRD, receiving the memorandum from the
delegation of Education Promotion Society of India. Dr.G.P.C.Nayar, Chairman, SCMS
Group, is seen second from left.
The Retail Marketing Department of SCMS COCHIN School of Business
was commissioned by Decathlon Sports India, a wholly owned
subsidiary of the France-based Decathlon Group Chain Sports Retailers,
to conduct a feasibility study on customer demography and merchandise
preference in Cochin. The study was made preparatory to the opening of
a new sports good supermarket by Decathlon at Kalamassery, Cochin,
scheduled in December 2013.
About 25 students of SCMS participated in the study held under the
guidance of Prof. Sreekumar B.Pillai. The study was completed and
report presented to Mr.Thomas de Lizaso, Regional Manager (India) and
Mr.Laurent Fernadez, Community Manager, Decathlon.
The project was entrusted as a forerunner of a long term association with
Decathlon in which PGDM retailing specialisation students of SCMS will
become beneficiaries of the partnership.
Feasibility study for Decathlon Sports India
FDP with a difference
The Faculty Development Programme which began on July 2 by
conducting a series of class room sessions on diverse topics by in-
house faculty continued during the month. Dr. V.Raman Nair, Director,
set the ball rolling by reminding the faculty the acute need for
innovations in our pedagogy. He advised how FDP 2013 should
culminate into tangible and pragmatic ideas that could be incorporated
into the course delivery. He reiterated the shift in focus to
entrepreneurship this academic year onwards as the true backbone of
any economic growth lies in the hands of entrepreneurs.
There were 35 sessions in all spread over two weeks starting with an
insightful session by Prof.K.J.Paulose, Dean-Management Studies,
on Inventory Control. The sessions those followed were:
Dr.C.Sengottuvelu, Professor and Head-Consultancy on Impact of
Budget on SCM; Prof. (Dr.) Suresh Mallya on WTO; Prof. V.
Rajagopal on Managing in a World of Change; Dr.Filomina P.George,
Dean-Academic Administration on Outcome Assessment;
Dr.M.Appala Raju, HoD-Finance on Buffett's Investment Philosophy
Value Creation; Shri. Dennis Thomas, Assistant Professor on
International Finance & European Crisis; Shri. Melwin Jose, Assistant
Professor on Tax Saving Avenues for Individual Assessees; Prof.
Mariakutty Varkey, HoD-Systems and Operations on Requirements
Management for Systems; Shri. Justin Joy, Assistant Professor on
Open Source Insights; Shri. Ansted Iype Joseph, Assistant Professor
on Gamification in Management Education; Smt. Jisha J., Assistant
Professor on Big Data Basis; Prof. B. Unnikrishnan, HoD-
Communication on The Foundation of All Communications; Shri. S.
Jayakrishnan, Assistant Professor on Designing Marketing Systems
for Resilience; Shri. A.V.Jose, Associate Professor on Fish; Prof. R. T.
R. Varma, HoD-Marketing on Strategising in Marketing; Smt. Devi
Pisharody, Assistant Professor on CRM and its Implementation Issue;
Dr. Andez George, Assistant Professor on Global Pricing Objectives
and Strategies Prof. Santhosh S. on Introduction to Structural Equation
Modeling; Lt. Cdr. Shalini Nandwani, Associate Professor on Learning
and Evaluation through Gamification; Dr. C. K. Rajan, Professor and
Chair for Climate Change and Environmental Changes on Water and
Energy Crisis; Dr. Ajith Sundaram, Assistant Professor on Use of
Social Networking by Students and Staff in Higher Education; Smt. Stella
Mary, Assistant Professor on Investment: the Quest for Value;
Smt.Joby Joy, Assistant Professor on Measurement and Scaling:
Fundamentals and Theory; Dr. K. R. Nisha, Assistant Professor on
Scaling in Questionnaire Design; Smt. Megha Mary Michael, Assistant
Professor on Innovation from Outside: Art of Crowd Source; Smt. Anjali
A., Assistant Professor on Computer Aided Language Learning; Smt.
Bindu K. Nambiar, Assistant Professor on the Quest for El-Dorado;
Prof.George K.Mathew on Multi Marketing through Anand Pattern
Cooperatives; Prof. Sreekumar B. Pillai on Time to Change Marketing
Techniques a Reality Check; Shri. Sudheer Sudhakaran, Associate
Professor on Competency-based Training; Prof. (Dr.) I. Jayasri,
Associate Professor on Defense Mechanism and Shri. Srinivasan V.,
Associate Professor on Depository Services for Retail Investors.
Finally, Dr. V. Raman Nair concluded the FDP with a closing speech
stating how each and every session presented with a difference in
content and delivery had contributed to the objective of the
programme and expressed that it was the appropriate beginning for a
fruitful academic year.
Smt.Bindu K.Nambiar, Assistant Professor, engaging the session
Workshop attended
Papers presented
Prof.V.Rajagopal and Prof. Sreekumar B.
Pillai, attended a 'Workshop to Sensitise
the Managements and Teachers of
Technical Institutions to Tackle the
Menace of Sexual Crime Against Women,' organised by All India Council
for Technical Education under instruction from Union Ministry of Human
Resource Development, Government of India, at Trivandrum on July 1.
Dr.C.Sengottuvelu, Professor and Head-Consultancy, presented a paper
titled 'Implementation of Electronic Procurement System by an Aerospace
Company,' at the national conference on Value Creation in Services:
Issues and Challenges, held at Federal Institute of Science and
Technology, Angamaly, on July 18 and 19.
Shri.Justin Joy, Assistant Professor and Prof.Mariakutty Varkey, HoD-
Systems and Operations, together presented a paper titled 'Enterprise
Resource Planning in Management Education Institutions: The Next
Level of IT Implementation in the Education Sector in Kerala,' at the above
conference.
Smt.Bindu K.Nambiar, Assistant Professor, Shri.Ansted Iype Joseph,
Assistant Professor, and Dr.V.Raman Nair, Director, also jointly presented
a paper titled 'Adoption of Information and Communication Technology in
the Banking Sector: Services Augmentation of the ATM Marketplace as a
Customer Channel in Kerala,' at the conference.
SSTMSalver
enable us to improve the economy, Shri.Jose continued, since only
through the efforts of dedicated and committed professionals we will be
able to achieve our objective. While we plan our growth till the next
elections, a country like Singapore is preparing their plan for the next 60
years and the budget of the government is professionally prepared by the
experts in their National University. That is the kind of contribution an
institution of higher learning can make available to the government and
the society, he elaborated. He also urged the students to think of
creating global corporations in India instead of preferring to go and work
for multinationals to create wealth for themselves.
Dr.G.P.C.Nayar, Chairman, SCMS Group, called upon the newcomers to
be prepared to shed all their inhibitions of the past in order to become true
professional managers capable of facing the challenges ahead.
Shri.Ravi Soman, Senior Group Leader, Visa Inc., USA, the guest of
honour, reminded the students that while trying to make a difference in
their own lives they should also try to make a difference in the society
around. Dr.V.Raman Nair, Director, SCMS COCHIN School of Business,
welcomed the gathering and Dr.Filomina P.George, Dean-Academic
Administration, proposed the vote of thanks.
Contd. from page 1
The delegation consisting of 15 members under the auspices of the
Education Promotion Society of India discussed some of the key issues
like: (1) transforming the AICTE for making it into an enabling regulator,
(2) making India a Hub of Management Education, (3) enhancing the
quality of management education, and (4) improving the visibility of
Indian B-schools in International Conferences and Forums of Deans
and Directors.
The delegation. Dr. G.P.C. Nayar, Chairman, SCMS Group is seen fourth from right.
(Letter addressed to Dr. G.P.C. Nayar)
Your article (May 2013) was quite impressive and thought - provoking.
I have given a copy of this article to our MBA students for reading.
It is truly a fact that many of us get stuck at the camel stage. It is the case
with many of our MBA graduates in our country. In industry we see the
scarcity for middle and senior level managers. Many of our MBA graduates
start well, but don't convert themselves to higher levels and remain in
lower level (camel stage) for a long time. There is scope for an action
research on this issue to find out how many of our MBA graduates reach
top level within a stipulated period and what stop them from reaching top.
The story of workshop by Mr. Masai was also interesting. Apart from the
message you have given to this story, I feel that 'workshop' is one of the
most effective teaching tools for MBA students. A one day workshop on a
particular topic would be much more effective than 60 lecture hours.
I usually conduct 'two day workshop' on the topic 'International Business'
mainly based on my practical international business experience. All my
students were of the opinion that this was much more effective than usual
lecture methods. MBA students should have more opportunity to get the
practical wisdom from industry practitioners along with theoretical
knowledge. A balanced blend can really take them forward.
Looking forward for many such inspiring articles,
Dr. Saji Kuriakose, Professor & Head, Department of Management Studies
MES College of Engineering, Kuttipuram.
B Com (Taxation) batch 2
inaugurated
Articles published
B Com (Taxation) batch 2 was inaugurated
at SSTM South Kalamassery campus by
Prof. P.C. Pillai, Group Director, on
July 11. Dr.Radha Thevannoor, Group Director, presided.
Dr.C.Mohankumar, Director, SIBB and Dr.Mathew Varghese,
HoD-B Com, offered felicitations.
Prof.P.C.Pillai, Group Director, inaugurating B Com (Taxation) batch 2 at SSTM South
Kalamassery campus on July 11.
Shri. Ajith Sundaram, Assistant Professor, published a paper on 'The
changing face of engineering education in Kerala - An empirical study at
engineering colleges in Kerala' in February 2013 issue of International
Journal of Engineering Research and Technology.
An article on 'Asset Quality of Indian Banks' by Shri. A. V. Jose, Associate
Professor, has been published in Asia Pacific Journal of Marketing
and Management Review Vol.2, NO. 6 (June 2013) (ISSN ONLINE:
2319-2836).
A paper by Dr. Andez George, Assistant Professor, titled 'Social Media:
Technology for Relationship Marketing' was published in Business
Others in the picture are L to R: Dr.C.Mohankumar,
Director-SIBB, Dr.Radha Thevannoor, Group Director and Dr.Mathew Varghese, HoD-B Com.
Contd. on page 4
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