score smb presentation
DESCRIPTION
Using Analytics to track your customers for SMB entrepreneurs from Anaheim, CATRANSCRIPT
Using Analytics to Target your Customer
Dan [email protected]@dantyre
Score Business Conference, Anaheim, CAApril 2011
Why bother to track your customers online?
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What to measure?
• Traffic, Keywords & Inbound Links• Social Media- FB, Linked In & twitter • Blog subscribers, links & comments• Leads, Conversions & Conversion Rates• Prospect Call ins• Customers
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How to measure analytics on your site
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Another free analytic tool
How to measure analytics on your site
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How do you get started?
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Find Me
• [email protected] 16 free tools to monitor your websiteo Free website grade analysis
• @dantyre on twitter• Dan Tyre- Executive at HubSpot LinkedIN• Blog.hubspot.com
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About Hubspot
• Founded 2006 – MIT Sloan School• Inbound Marketing – Drive Qualified Traffic & Leads• 200+ Employees, 4,400+ Customers
$65 Million Funding
About Hubspot