screen | 1 developed and delivered by waste education and communications strategy for local...

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screen | 1 Developed and delivered by Waste Education and Waste Education and Communications Strategy Communications Strategy for Local Government for Local Government

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Page 1: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

screen | 1

Developed and delivered by

Waste Education and Waste Education and Communications StrategyCommunications Strategy

for Local Governmentfor Local Government

Page 2: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Council Partnerships

Kangaroo Island Council

City of Port Augusta

Wattle Range Council

City of Charles Sturt

City of Tea Tree Gully

City of Port Adelaide Enfield

Page 3: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

What can KESAB deliver?

Community education strategies & planning

Community research, surveys & forums

Development of a brand

Waste & recycling calendars

Information booklets & brochures

Fact sheets

Website content

Local Media – Editorial content for Newspaper, Radio Announcements

Page 4: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Mobile displays

Cinema advertising

Community information sessions

Community waste & recycle tours

Information to targeted groups e.g. non-English speaking

What can KESAB deliver?

Page 5: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Township vs Rural opinion regarding kerbside organics collection

0

5

10

15

20

25

Township - Yes Township - No Rural - Yes Rural - No

Location and opinion

Nu

mb

er o

f p

eop

le

willing to pay

Forums and Research

Page 6: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

City of Port Adelaide Enfield & Charles Sturt

Branding

Wattle Range Council

Kangaroo Island Council

Kangaroo Island…

responsiblymanaging waste

Page 7: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Information Booklets

Page 8: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Time frame for booklet production – 3.5 – 4 months

Information Booklets

7-8 weeks

3 weeks

Distribution (decide how - priority) Couriers time

Initial agreement of type of content Content gathering Gathering quotes, approval of and booking printer Design – draft consideration and approval Amendments, edits, proofing Council approval time Final design preparation for print post approval

Printer time

3 weeks

Branding 1-4 weeks

Page 9: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Prior to the booklet, you may wish to send an Advisory Letter to your residents to inform them of decisions, and let them know what to expect in the near future.

Factor in placing an advertisement and/or editorial in the local Newspaper to announce the new bins.

Follow up Newspaper articles may be required.

Other initial education

Page 10: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Local Newspaper and Council Newsletters

Page 11: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Fact Sheets

Highly visual Recycling Process Fact Sheet

Fact Sheets regarding non kerbside bin waste

Page 12: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Website

KESAB can facilitate uploading any of these materials onto your Council website:

• Booklet

• Fact sheets

• Council Newsletter Articles

• Community Forums or Information Sessions

Page 13: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Other information materials

Page 14: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Displays

Page 15: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Recycling Information Stalls

Kingscote Show

Parndana Agricultural Show

Displays

Page 16: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Advertised in the Local Messenger

Community Waste and Recycling Tours

Page 17: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

Teacher Training Workshops – teachers receive the education resource pack

Waste & Recycling Excursions Litter Workshops School Waste Audits Papermaking Workshops Composting workshops Environmental Art Competition All year Free entry to Statewide Recycling Education Centre

School Education

Page 18: Screen | 1 Developed and delivered by Waste Education and Communications Strategy for Local Government

FACT SHEETS

Additional information made available in various venues

Send out material for Council front desk

MAIL-OUTS

Booklets

Letters/Flyers

BRANDING

Recognition of all waste related education

LOCAL MEDIA

Newspaper – adverts, editorials, Council announcements

Radio announcements

COMMUNITY TOURS

Open days at local facilities

DISPLAYS

Circulation around various venues

Events

SCHOOL EDUCATION

Wipe Out Waste

SIGNAGE

Tourists/Local family spots

Public Bins

Holistic Education

WEBSITE

Expand to include all waste related education

RESEARCH

Pre and Post systems