2015, october / paris, france

Be Financial

Be Disruptive

Be Technologik

Be Disruptive

Be Connected

Be Disruptive

a new ecosystem for contents,from production to screening

Avance Rapide offers a training course that teaches the basic knowledge required to take advantage of the disruptions brought upon by digital technologies:

new funding opportunities; technological innovations; new consumer habits and behaviors.

This hands-on course will give you all the knowledge about funding, producing and distributing documentary, fiction and independent programs in a complex and connected digital environment.

5 days / 25 trainees / a dozen trainers

In a complex and connected world it is essential to improve knowledge and mas-tery of all steps of the process, from pre-production to distribution. This new «toolbox» training course focuses on «disruptive» innovation in order to enter the digital era with serenity and efficiency.

This hands-on and pragmatic course gives you all the keys to make the best deci-sions while taking into account the realities of:

technologies - funding - distribution channels - social networks

The Screen4All Campus training course, disruPtiVe and eMergent technologies, new funding and business aVenues for tV, filM and new screens, is fully suited to the market’s needs. Most courses currently of-fered only provide partial answers to the issues created by the disruptive aspects of digital technologies.

This Screen4All Campus training course teaches the basics of disruptive inno-vations and new usages, as well as their application to funding, production and content visibility during distribution, especially for independent content.

Be Technologik

Be Financial

Be Connected

Be Disruptive

practical info

disruPtiVe and eMergent technologies, new funding and business aVenues for tV, filM and new screens

2015, October ( PARIS Area )

registration deadline: September 18, 2015

scolarship application deadline: September 1, 2015

training cost: 5-day training course: 900 €Includes: conferences, workshops, coffee breaks, lunches, learning material, local transportation.

www.screen4all.com

location: The training course will be held on several sites in the Paris area. Transportation will be organized between the various venues.

screen4all campus scholarship programTrainees from countries taking part in the MEDIA program can obtain a scholarship. Precedence will be given to applicants from countries with a limited audio-visual production (professors, teachers from specialized schools - cinema or TV – can apply for a scholarship). 5 scholarships are available.

Screen4All Campus training course is organised by Avance Rapide

training course Manager Stephan Faudeux / stephan@avancerapide.comcommunication Manager Nathalie Klimberg / nathalie.f@avancerapide.com trainee relations Razika Baa / razika@avancerapide.com

avance rapide 5 rue Victor Hugo, 92310 Sèvres, France / +33 1 49 66 97 80

www.screen4all.com

A training sponsored by Europe Creative

Training Course Sponsored by

Media Partners

FROM PROJECT TO SCREENS

DISRUPTIVE AND EMERGENT TECHNOLOGIES, NEW FUNDING

AND BUSINESS AVENUES FOR TV, FILM AND NEW SCREENS

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topics to be explored: 4K Ultra HD, a promising format that will set you apart; Production for multiple screens and companion screens; Crowdfunded cinema; Cloud technologies.

topics to be explored: Social TV and cultural programs; Specialized social networks; Social TV; VoD platforms and streaming; Marketing and social networks.

4K uHd: an opportunity for growtH

The “Big Shoot” in 4K The “Big Shoot” event offers a filming area where participants can discover new filming solutions and follow the data management chain all the way until the finalized product; this allows them to test production workflows and product features in a real-world setting. Choosing the wrong camera for a project can have dramatic consequences, in terms of costs

as well as post-production options. All came-ras do not fulfill the same needs, and it is more important than ever to choose the right tool for a given project.

The film set used for this workshop offers li-mitless possibilities in terms of filming situa-tions, movements, colors and details. All the

ingredients are there to test the abilities of cur-rently-available cameras. This lets participants select a camera that will be ideally suited to their future projects.

The workshop’s objective is to present the new practices, workflows and expressive potential related to digital technologies for TV and film.

Participants who wish to take their clips home can do so (provided they bring their own sto-rage devices).

DAY 1 DAY 2 DAY 3 DAY 4 DAY 5

PRODUCTION FILMING / POSTPRODUCTION THE BIG SHOOT

BROADCASTING& DISTRIBUTION

FUNDING WORKSHOP & CONSULTING

9:30 Welcome & Course presentation Workshop presentationThe «Big Shoot» event presents a series of 4K UHD cameras in order for users to test them,

take shots and learn about how workflows work.

Challenges and strategies of multi-screen production

Producing enriched-TV content for companion screens.

New production ecosystems (1/2) The various aids and supports schemes

available for content production.Crowdfunding, sponsorship, family funding...

Workshop: preparing a crowdfunding project and a digital marketing plan

Participants work on an assigned project.

10:30 COFFEE BREAK COFFEE BREAK COFFEE BREAK COFFEE BREAK COFFEE BREAK

10:45 Technological disruptionHow technology is changing production

and distribution processes?

Workshop: the «Big Shoot», 4K A presentation of the various models

of 4K cameras available.

What are the tools and solutions used to develop multi-screen content?

From movie theaters to companion screens.

New production ecosystems (2/2) The various aids and supports schemes

available for content production.Crowdfunding, sponsorship, family funding...

Workshop: preparing a crowdfundingproject and a digital marketing plan

11:45 The latest in filming (1/2)Choosing the right camera for your project.

New formats / Large-sensor cameras.HD, 2K, 4K: choosing the right format.

Action cam, HDSLR, accessories.

Workshop: the «Big Shoot», 4K A presentation of the various models

of 4K cameras available.

Presentation of VoD platforms in Europe and across the world

Who are the new players in non-linear content? An overview of new media groups entering

the market and purchasing content.

How to use social networks Twitter, Facebook, LinkedIn and Instagram:

leverage social networks to build audience loyalty.

GROUP A GROUP B

PanelEach participant

has 10 minutes topitch his project.

Individual coachingMeetings with consultants.

13:00 LUNCH LUNCH LUNCH LUNCH LUNCH

14:00 The latest in filming (2/2)Choosing the right camera for your project.

New formats / Large-sensor cameras.HD, 2K, 4K: choosing the right format.

Action cam, HDSLR, accessories.

Workshop: the «Big Shoot», filming sessionFilming 4K clips in groups, with support

from a director of photography and a camera assistant.

How to sell a project to a non-linear distributor?

What contents are TV networks buying? Is there trends in demand? A study of projects

in Europe and across the world.

Digital marketing

Using digital marketing for a production and distribution project.

PanelEach participant

has 10 minutes topitch his project.

Individual coachingMeetings with consultants.

15:15 The 4K UHD format: a new opportunity?Why more pixels?

The basics of 4K and UHD.The manufacturers’ choices.

Why filming in 4K?

Post-production in 4KDailies management.

How to visualize images on the set? Editing, finishing and grading.

Workshop: producing content for multiple screens (1/2)

Presentation of a real-world interactive application synchronized with a main content

Case study: presentation of a crowdfunding project

Example of a crowdfunded production.

Individual coachingMeetings with

consultants on a variety of topics.

PanelEach participant

has 10 minutes topitch his project.

16:30 COFFEE BREAK COFFEE BREAK COFFEE BREAK COFFEE BREAK COFFEE BREAK

16:45 Cast study: filming fiction and documentaries in 4K

Presentation of a documentary or a fiction filmed in 4K, with the producer and the director.

«What’s Next» talk: cloud-based post-production

Dailies management. How to visualize images on the set?

Editing, finishing and grading.

Workshop: producing content for multiple screens (2/2)

Presentation of a real-world project and interactive work in groups

to develop a new project.

Workshop presentation

Each participant develops their own crowdfunding project, as well as

the corresponding marketing plan.

Individual coachingMeetings with consultants.

PanelEach participant

has 10 minutes topitch his project.

18:00 «What Nest» talk:Flexible filming.

Screening 4K documentary.

ScreeningImages from the participants’ tests.

Networking cocktailMeeting with producers and distributors.

Debriefing

19:30 WELCOME DINNER FREE EVENING FREE EVENING NETWORKING COCKTAIL DINNER AND ANNOUNCEMENT OF THE COMPETITION WINNER

Be Technologic

Be Financial

Be Connected

Be Disruptive

topics to be explored: The new rules of crowdfunding; Preparing a crowdfunding plan; Donations and cultural sponsorship.

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