sdfi 2016 team thomas

8/19/2019 SDFI 2016 Team Thomas

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Data-driven sponsorship intelligence.

Carl Thomas - [email protected] - 760.275.6903 - www.hookit.com



What is Hookit?

Hookit is a sports technology platform which uses proprietary scoringalgorithms to track and value athletes, teams & events.



First-Mover in 2nd Screen Valuation

What We Track (From past 30 days)

350K Athletes, teams & brands

8.4B Social followers

11.5M Social posts

2.8B Fan interactions on 11.5M posts

$3.1B 2nd Screen media value

(Based on standard CPE market rates)



Why Am I Here?



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The people you surroundyourself with are how youmake it through the good

AND bad times!



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Do you need a team?

Depends on what you do,

but remember #1 rule



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You can’t do everything

well!

so pick your strengthsand fill the holes



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Check egos at the door

Founder doesn’t always

mean CEO



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sdfi 2016 team thomas

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