sdn service provider use cases

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Software-Defined Networking (SDN) Use Cases How Service Providers Are Using SDN © 2013 SDNCentral. All Rights Reserved. SDNCentral Confidential

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Interested in Understanding How Service Providers are Using Software-Defined Networking (SDN) to Solve Problems? This Presentation Explores Why Service Providers are Turning to SDN and What They are Doing With it...

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Page 1: SDN Service Provider Use Cases

SDNCentral Confidential

Software-Defined Networking (SDN) Use CasesHow Service Providers Are Using SDN

© 2013 SDNCentral. All Rights Reserved.

Page 2: SDN Service Provider Use Cases

SDNCentral Confidential

First, Let’s Define SDN

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Page 3: SDN Service Provider Use Cases

SDN is a New Way to Design, Build and Operate Networks

Copyright 2013. All Rights Reserved.3

SDN Definition1. Separates the network’s control (brains) and forwarding (muscle) planes

2. Provides a centralized view of the overall network

3. Utilizes programmatic application interfaces (APIs)

4. Enables efficient orchestration and automation of network services

SDN Controller/ Network Operating System

App App App App

OpenFlow

Packet-Forwarding Hardware

OpenFlow compliant OS

Packet-Forwarding Hardware

OpenFlow compliant OS

Packet-Forwarding Hardware

OpenFlow compliant OS

Well-definedOpen API

Page 4: SDN Service Provider Use Cases

SDN Promises

Agility: enabling organizations to rapidly deploy applications, services, and infrastructure to meet needs

Scale: automate and optimize new and existing applications and services

Innovation: allowing organizations to create and deliver new types of applications, services and business models

SDN Opens the Network Up for Innovation

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It replaces static, inflexible and complex networks, with networks that are agile, scalable and innovative.

Page 5: SDN Service Provider Use Cases

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Why Are Service Providers Interested in SDN?

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Page 6: SDN Service Provider Use Cases

They Want to Drive Down Costs and Monetize their Networks

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Virtualization and Cloud Adoption –looking at ways to better utilize resources and embrace new architectures to achieve greater flexibility and scale.

Mobility – need to keep up with exponential demands and opportunities created by mobile adoption; mobile data growth rates exceeded 800% in 12 months. (Cavell)

Visibility and Control – need to understand and manage, in detail, their user’s behavior to create more accurate forecasting and more efficient content distribution strategies.

Page 7: SDN Service Provider Use Cases

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7

Packet-Forwarding Hardware

Operating System

L2/L3 L4-7 App App

The Complexity of Pre-SDN Networks Can Make It Hard to Roll Out, Manage and Scale Services

Packet-Forwarding Hardware

Operating System

L2/L3 L4-7 App App

Packet-Forwarding Hardware

Operating System

L2/L3 L4-7 App App

RoutersSwitchesRemote-access devices…Forwarding Plane

Control Plane

Management Plane

Operating System

Page 8: SDN Service Provider Use Cases

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8

SDN Controller/ Network Operating System

App App App App

OpenFlow

Packet-Forwarding Hardware

OpenFlow compliant OS

An SDN-Powered Network Can Simplify, Automate and Accelerate Service Delivery

Packet-Forwarding Hardware

OpenFlow compliant OS

Packet-Forwarding Hardware

OpenFlow compliant OS

Well-definedOpen API

Reduce CAPEX and OPEX and Grow Revenue and ARPU

Page 9: SDN Service Provider Use Cases

SDNCentral Confidential

So, What Are Service Providers Doing with SDN?

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Let’s Look at Some Use Cases Being Deployed Now…

Page 10: SDN Service Provider Use Cases

Why SDN Is Used

Accommodate Self-Service L4-7 Service Selection

To Create Dynamic Chains of L4-7 Services on a Per Tenant Basis

Accommodate Policy-Based L4-7 Service Selection (e.g. Turning on DDoS Protection in Response to an Attack or DPI in Mobile WAN

environments)

BenefitsReduced Provisioning Times: from

Weeks to Minutes

Improved Agility

Self-Service Supports New Revenue and Service Opportunities, with Substantially Lower Costs for

Service

Data Center/Service Provider DMZ/WAN – Service Insertion

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Page 11: SDN Service Provider Use Cases

Why SDN Is Used

Replace Existing Customer Premises Equipment (CPE) with

Lightweight Versions – in Combination with NFV Initiatives

Move Common Functions and Complex Traffic Handling into

Points-of-Presence (POP) or the Data Center

Benefits

Increase Usable Lifespan of On-Premise Equipment

Improve Troubleshooting: Less Truck Rolls

Flexibility to Sell New Services to Business and Residential

Customers

Virtual Edge (Residential and Business) – On-Premise Upgrades

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Page 12: SDN Service Provider Use Cases

Why SDN Is Used

Enable Programmatic Controls on Carrier Links to Request Extra Bandwidth When Needed (e.g. Disaster Recovery; Backups)

Benefits

Reduced Operational Expenses: Allowing Customer Self-Service

Improved Agility: Saving Weeks of Manual Provisioning

Bandwidth on Demand

12Copyright 2013. All Rights Reserved.

Page 13: SDN Service Provider Use Cases

Why SDN Is Used

To Bypass Expensive Inspection Devices When Moving Large

Amounts of Trusted Data

Provide dynamic, yet authenticated programmable access to flow-level

bypass, using APIs to network switches and routers

Benefits

Savings: Hundreds of Thousands of Dollars in Unnecessary

Investment in 10Gbps or 100Gbps L4-7 Firewalls, Load-Balancers

and IPS/IDS that process traffic.

Maximize Utility of Inspection Devices: Focusing Them on Traffic that Poses a Risk to the Network

Edge – Dynamic WAN ReRouting

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Page 14: SDN Service Provider Use Cases

Why SDN Is Used

Create Dynamic Interconnects at Internet Exchanges

Between Enterprise Links or Service Providers Using Cost-Effective, High-Performance

Switches

Benefits

Reduce Operational Expenses: Ability to Instantly

Connect and Enable Self-Service Reduces Time and

Effort Associated with Creating Cross-Organization

Interconnects

WAN – Dynamic WAN Interconnects

14Copyright 2013. All Rights Reserved.

Page 15: SDN Service Provider Use Cases

SDNCentral Confidential

Want More Information on What’s Going on Now?

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Page 16: SDN Service Provider Use Cases

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16

Research & Development Organizations

Open Source Projects 225+ Organizations Customers – Live Deployments

A Vibrant SDN Open Source community is actively

working on Open Source Projects

Organizations are collaborating to creating

lots of new technologies or adapt

old technologies

Hundreds of New and Established Companies

have announcedSDN strategiesSDN Products

and Shipping Solutions

Check out real solutions being used by real customers

at DemoFriday™

There Are A Lot of New Technologies, Vendors and Deployments to Leverage…

Page 17: SDN Service Provider Use Cases

SDNCentral Confidential

For More Information Visit SDNCentral.comThe Independent Community and #1 Resource for SDN, NFV and Network Virtualization

© 2013 SDNCentral. All Rights Reserved.