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SEARCH ENGINE OPTIMIZATION techcrazy.in

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techcrazy.in. SEARCH ENGINE OPTIMIZATION. Tech Crazy is a total web solution provider that specializes in web developing and web promotion services like Search Engine Optimization and Search Engine Marketing. Who are tech crazy ?. - PowerPoint PPT Presentation

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Page 1: SEARCH ENGINE OPTIMIZATION

SEARCH ENGINE OPTIMIZATION

techcrazy.in

Page 2: SEARCH ENGINE OPTIMIZATION

WHO ARE TECH CRAZY ? Tech Crazy is a total web solution provider that specializes in web developing and web promotion services like Search Engine Optimization and Search Engine Marketing.

Page 3: SEARCH ENGINE OPTIMIZATION

SEO IN SIMPLE TERMS A competitive solution to

increase the traffic to your website through Search Engines and thereby attract new clients.

An essential marketing tool to keep a competitive edge in today’s marketplace.

Page 4: SEARCH ENGINE OPTIMIZATION

SEO STATISTICS 92.4% of web surfers use the

internet to research a purchase decision

64.9% use a search engine as the first step in the buying process

37.5% research and buy online 75.7% of Google users use natural

search links More than 80% of people on the

web use Search Engines to find a product or service

Page 5: SEARCH ENGINE OPTIMIZATION

THE GOOGLE SEARCH ENGINE

Page 6: SEARCH ENGINE OPTIMIZATION

WHAT SEO WILL ACHIVE FOR YOUR COMPANY

Increased visibility of your website and, consequently, your products/services on the web

Increased targeted traffic Increased number of leads Increased customers Increased sales

Page 7: SEARCH ENGINE OPTIMIZATION

WHAT TECH CRAZY WILL DO FOR YOU

Keyword and Competitive Analysis

Discovery - finding as many keywords as possible relating to your website.

ROI analysis - finding the most valuable keywords for your website. The most generic keywords are the most widely searched, but also the most competitive.

Competitive analysis - analyzing the strength of competitors for potential keywords.

Page 8: SEARCH ENGINE OPTIMIZATION

WHAT IS PAGE RANK (PR) ? Page Rank uses the vast link

structure of the web as an indicator of an web page's value, ie., Google interprets a link from page A to page B as a vote, by page A, for page B.

Important, high-quality sites receive a higher Page Rank, which Google remembers each time it conducts a search.

Page 9: SEARCH ENGINE OPTIMIZATION

HOW TO IMPROVE YOUR PR Maximize the inbound links,

reciprocal links, two- and three-way links.

Inbound links from sites with similar content to yours will give you an even bigger boost.

Page 10: SEARCH ENGINE OPTIMIZATION

SEO IMPLEMENT FLOW CHART

Page 11: SEARCH ENGINE OPTIMIZATION

PROJECT TIMELINES Initial Pre-Position Report: Within 30

days from signing the contract. Delivery of Optimized Content: Within

30 days from signing the contract, can vary depending on site and circumstances.

1st Ranking Progress Report: Within 60 days from signing the contract.

Post Position Report: Within 90 days from signing the contract.

Page 12: SEARCH ENGINE OPTIMIZATION

MAJOR SEARCH ENGINE TARGETS

Google Bing Yahoo And more than 15 key search

engines.