sears electronics

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SEARS ELECTRONICS A Better way to sell and work

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Page 1: Sears electronics

SEARS ELECTRONICSA Better way to sell and work

Page 2: Sears electronics

SEARS ELECTRONICS PAST AND PRESENT• In the 1960 Sears department

stores were at a peak!• Electronics and technology sales

were profitable• The Company was at the top of

its game in selling technology.

1927 edition…

Page 3: Sears electronics

SEARS IS HISTORICALSEARS TOWER 1958

Page 4: Sears electronics

TODAYAs of 2013 the electronics and technology sales in sears has plummetedNo longer seen as the best retail store In the last year most of SEARS retailers have closed down their electronic department

Page 5: Sears electronics

SEARS CONSUMER ELECTRONOCS• Cell phones, Tv’s, Tablets, Video games and accessories are a continuing

growing market.• Video games are the largest entertainment medium today• Cell phones alone have become a multi billion dollar market and growing.

Page 6: Sears electronics

Why has the sales in the Electronics department at sear declined so much• A lack of new inventory• A slow restocking system• A lack of variety of products • Poor advertising and promotions• A poor point of sales system• A increasing rate of turnover from employees

Page 7: Sears electronics

A CHANGE IN THE GAME

Page 8: Sears electronics

Consumer Cellular for Sales

CONSUMER CELLULAR is a unique company. Mainly Catering To AARP members. Expanding inventory and services will meet customers demand for the products.

Page 9: Sears electronics

High End TelevisionsThe current leader in the LCD market today

Page 10: Sears electronics

Selling Higher End Electronics at Sears gives us an edge on sales and with our competitors.

• A Big Portion of our profit are also by protection plans sales.Better know in the electronics department as PPL’s

• Larger TVS also require delivery and installation witch is also very profitable to sears

Page 11: Sears electronics

Selling higher end TV’s for an edge in the market!SEARS:Samsung UN65JS8500 65-Inch 4K Ultra HD Smart LED TV

• $2,000 retail• $600 protection Plan• $200 install and delivery

WALMART:

Vizio E32h

• $200 retail• $30 protection plan

Page 12: Sears electronics

DEMAND FOR BETTER ELECTRONICS PRODUCTS IS AT A ALL TIME HIGH

Page 13: Sears electronics

SEARS PRODUCTS GETS A BOOSTPOSSIBLE FUTURE NEW LINE

Page 14: Sears electronics

BIG PRODUCTS FOR BIG BUYERSSelling in demand and high end tec availability and evolution

Page 15: Sears electronics

BEFITS OUTWAY THE RISK! • Having an Electronics department in the Mall makes the company the

only store to offer these products.• There are currently no other stores in the Mall that sell electronics.

• Radio Shack closed down last month

• A boost in sales overall during the holidays• The reputation and company name still brings in customers

Page 16: Sears electronics

SAVING ELECTRONICS

BENIFITS RISK

1. More products for more profits2. Regaining a place as a major electronics retailer

1. More overhead financially with more inventory

2. Electronics may longer be viable for the companies future.

Page 17: Sears electronics

While there are many risk with expansion, the store could prevail and continue to be a major retail force

Page 18: Sears electronics

MANAGEMENT CHANGES AND SAD NEWS March 2016

RETIREMNET February and March 2016• Patty P Assistant store manager 42 Years with Sears!• Tasha Y Manager Inventory and Displays 32 Years with Sears• Merry P sales 27 Years with Sears

Page 19: Sears electronics

This is the Opportunity for a Change

New Management could allow for some innovative idea.While the store is going through some major internal changes, these

changes can bring in the next generation of leadership in the retail store.

Page 20: Sears electronics

IDEAS FOR EXPANSION AND CHANGE

• ORDER MORE MECHADISE• FOCUS ON HIGH END SALES • PROMOTE WITHIN THE MALL • SELL VIDEO GAMES AND LABTOPS IN THE STORE AGAIN

• OFFER MORE ADVALABITY AND SERVICES FOR CONSUMER CELLUAR• Have more phones on display• Have a computer terminal to add new accounts

• EXPAND THE ELECTRONICS DEPART VISUALLY• CONTINUE TO TRAIN AND HIRE GOOD EMPLOYESS TO OFFER SUPERIOR CUSTOMER

SERVICE

Page 21: Sears electronics

THE FUTURE IS NOWThe Company must regain and then sub stain its pace in retail Plan for a future in progression