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WARNING! This a TOPSECRETMAJIC EYESONLY document contain-
ing compartmentalizedinformation essential tothe national security ofthe TARC. EYES ONLYACCESS to the materialherein is strictly limitedto personnel possessingMAJIC12 CLEARANCELEVEL. Examination oruse by unauthorized per-
sonnel is strictly for-bidden and is punish-able by federal law.
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iii
INDEX
1) Brieng
2) Employee
3) Personal Information
4) Project
5) Objective Achievement
01-02
03-12
13-18
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49-52
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To integrate career related experience into an under-graduate education by participating in planned, super-vised work and this action so call internship
The general motivation of this operation is toprovide opportunities for student to gain experi-ence in their eld, create a network of contract,
and nd out their interest in a particular careerand also to gain school credit and obtain limitedamount of allowance. Besides this, internship alsoslightly enhances their resume or improves theirport folio.
7th February 2011
6th May 2011
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EMPLOYEE03 04
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Dreamteam Studio
Name: Dreamsgroup of Companies,Dreamteam studio
Type: Creative Agency
Description: Dreamsgroup of Companies iscreative agency design studio specializein branding & advertising with valuesadded. The company also involve in worklike lming, photography, multimedia and
website.
Location: A-2-2, Kuchai Business Park, No.2, Jalan 1/127 Off JalanKuchai Lama, 58200 Kuala LumpurMalaysia
Dreamsgroup companies consist of 2 teams thatspecialize in different career, this two teams whichunder Dreamsgroup companies is Dreamteam Studio
and Dreamteam Network.
Dreamteam Studio is started since 2005 till pre-sent. A member of DreamsGroup of Companies,Specialises in corporate marketing needs whichplace very strong concentration in building brandsand placing strong sense of identity in peoplebusiness market scopes. Dreamteam studio idealise,create and implement all ranges of services suchas brand and marketing design work, lming andphotography as well as branching into interactivemultimedia portals for business.
Operate Hours:9.00am-6.00pm
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Port Folio
1. Idealisation& Consultation
2. Branding& Advertising
3. Filming &Photography
4. Multimedia &
Web Development
5. Print &Design
Dreamsgroup of companies have wide ca-reer of client, including:
1. AEC Holding Sdn Bhd2. Aily Shoe3. Arokaya Health Centre4. Aster Spring5. Cambridge Optical6. Cable Mill Sdn Bhd7. Charm8. Dimple Dessert House9. Erican Language Centre10. Evemas Innovatio Sdn11. Floorphase Prohject Sdn Bhd12. Georgetown Herritage13. Holiday Inn Singapore14. HH Wong Sdn Bhd15. MainStreet Advisers Sdn Bhd16. Mabo Food Industries Sdn Bhd17. Mary Colur
18. Muar Yuan Chen Siang19. Oriental tit tar20. Osteo Care21. Prestajaya22. Rendezvous Hotel Singapore23. Resort World24. Shoezobsession
25. Sushi King26. The Mines27. The One Caf28. Tong Wah Confectionery29. TNT Express Worldwide(M) Sdn Bhd30. Tupperware Brands31. YTL
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Chief creative directorName: Mr.Chong (aka The BOSS)Gender: MaleAge: UnknownPosition: Photographer, BOSS,chief creative director.Ability: Unknow
Assitance creative directorName: Ms. Teh (aka Ting Ling)Gender: FemaleAge: UnknownPosition: Assitance for chief creativedirectorAbility: Unknow
Senior graphic designerName: Loh Wan LeeGender: FemaleAge: UnknownPosition: Senior graphic designer,supervisorAbility: Adobe photoshop, Illustrator,ash, e.t.c
Graphic DesignerName: KennyGender: MaleAge: UnknownPosition: Graphic designer and assitancephotographerAbility: Adobe photoshop, illustrator,
HTML, e.t.c
TraineeName: Gladys (leave at 4 March 2011)
Gender: FemaleAge: UnknownPosition: Junior graphic designerAbility: Adobe photoshop, illustrator,ash, e.t.c.Education: Taylor University College
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InternetDesign material book
Design referenccebookWater dispenserMicrowavePrinterFax machineStationaryKitchen utensilsAir conditionerDesktop computerSofa
and e.t.c
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PERSONALINFORMATION13 14
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SargeantChen Kah HouCode Name: PTPlace of Birth: K.LNationality: MalaysiaDOB: 3 september 1989Height: 165cmBuild: FatWeight: 74kgEye: BlackHair: Black
SGT. Kah Hou_Chen
Qualication:TARC, Malaysia (Graduation Date: July 2010)Certicate, Diploma, Advanced Diploma in Graphic DesignMajor: Graphic Design & Multimedia
SMKSK Seri Kembangan, Malaysia (Graduation Date: Dec 2007)Qualication: SPM. PMRField of Study: Science & Account
EDUCATION
TAR_Collegefrontgate
PROFILE
Language:Mandarin, Cantonese, Malayu, English, Japanese
Ability:Skilled in Adobe Photoshop, Illustrator, Flash,Indesign, Dreamwaver, Photography, andDrawing.
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Equipment
Transport: Yamaha Ego motorcycle
Tool: Acer Aspire 4730ZG LaptopIntel Pentium dual-core processor T4200 (2.0 GHz,800 MHz FSB, 1MB L2 cache)ATI RADEON HD 34704GB DDR214.1 WXGA Acer CrystalBrite LCD250GB HDD
1) The North Face Laptop Bag2) 500ml water bottle3) Eclispe mint4) Nokia handphone5) A4 size skectch book6) Kingston Thumdrive 1GB7) Buffalo external hard disk 500GB8) Stationary9) Wind jacket10) Canon Digital Camera
Below the list is the equipment has been usedduring this operation:
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PROJECT19 20
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Position:
Trainee or JuniorGraphic Designer
Responsibility:
Assisting Senior Graphic Designer like Loh
Wan Lee indeed supervisor, Kenny, and chiefcreative director Mr. Chong
Project list:
1) Random Moon Cake Packaging2) E-Max logo and poster3) Sushi King catering services icon4) Playground restaurant letterhead5) Recharge Energy Drink Icon6) SG Auto Banner7) TNT Express I8) TNT Express II9) Mooncake Rabbit Icon10) Photo croping11) Idealisation12) Assitance in photograh shooting13) Research and Material
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Random Mooncake Packaging
Project/ Random Moon Cake Packaging * Overview/ design a several mooncake packaging for visual purpose * Team/ L+K+M+G * Client/ SushiKing * Material/ Visual option for moon cake packaging * Software/ Adobeillustrator CS3, Adobe Photoshop CS3 * Duration/ 3 weeks * Progress/Visuals * Status/ Pending
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Preview
Random mooncakepackaging series:Status: Unknow/Pending
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E-Max logo + poster
Project/ E-Max logo and poster * Overview/ design a logo and poster forE-Max company * Team/ L+ M+G * Client/ E-Max * Material/ Logo andposter * Software/ Adobe illustrator CS3, Adobe Photoshop CS3 * Dura-tion/ 2,3days * Progress/ Visuals * Status/ Pending * Lesson/ typographyapplication, too complicated, use combination between different font type.
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Preview
E-max logo andPoster series:Status: Pending/Unknown
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Sushi King catering icon
Cater to house Special Menu Event
Project/ Sushi King catering services icon * Overview/ design 3different icon to represent the 3service of Sushi King catering. *Team/ L+ M * Client/ Sushi King * Material/ Icon * Software/Adobe illustrator CS3 * Duration/ 1days * Progress/ Visuals* Status/ work edited by L
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Playground restaurant letterhead
Project/ Playground restaurant letterhead * Overview/ Design a A4sizeletterhead for Playground company * Team/ M * Client/ Playground *Material/ letterhead * Software/ Adobe illustrator CS3, Adobe PhotoshopCS3 * Duration/ 3days * Progress/ Visuals * Status/ option LH_16been selected by client. * Lesson/ need good sense of arrangement ofspace and need to consider the problem would face while printing.
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Preview
Playground RestaurantLetterhead series:Status: LetterheadLH_16 been accepeted
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Recharge Energy Drink
Project/ Recharge Energy Drink * Overview/ Design 3 icon for RechargeEnergy Drink to represent 3 concept of the drink itself * Team/ M* Client/ Recharge Energy Drink * Material/ Icon * Software/ Adobeillustrator CS3, Adobe Photoshop CS3 * Duration/ 2days * Progress/ Visuals* Status/ pending. * Lesson/ need to apply more effort into the iconin order to create more detail and better visual impact.
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SG Auto Banner
Project/ SG Auto Banner * Overview/ Edit the price tag, promotion title andarrange the picture in more effective way * Team/ L+M * Client/ SG Auto* Material/ Banner * Software/ Adobe illustrator CS3 * Duration/ 2days *
Progress/ Visuals * Status/ continued by L. * Lesson/ need to have senseand skill in color combination between background and object
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SG Auto Banner series:Status: continued by L
Preview
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TNT Express I
Project/ TNT Express * Overview/ Design or illustrate a new andcartoonish TNT Express airplane * Team/ M * Client/ TNT Express* Material/ illustration on magnet * Software/ Adobe illustrator CS3* Duration/ 1days * Progress/ Visuals * Status/ accepted by L andbeen use in the following TNT project. * Lesson/ play more on outlineto create an irregular and rough stroke on the illustration in order to
make the illustration become more natural.
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TNT Express II
Project/ TNT Express * Overview/ Design several visual option of bookmark,ruler, and magnet with TNT Express brand * Team/ M * Client/ TNT Express* Material/ Ruler, Bookmark, and Magnet * Software/ Adobe illustrator CS3 *Duration/ 2, 3days * Progress/ Visuals * Status/ Pending * Lesson/ The moreeffective way to arrange the parameter and accurate of ruler.
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Preview
TNT Express series:Status: Pending/ Unknown
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OBJECTIVEACHIEVEMENT49 50
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In this 3 month internship, the problem I face that is the thing Ilearned in college in barely enough to become a professional designer inthis career. Not only the design skill but also lack of the communicatetechnique and presentation skill. These elements are important for adesign in their future. Besides having Photoshop and Illustrator skill Ialso require to understanding other knowledge and skill such as HTMLcode, ash, professional video editing tool such as Adobe After Effect
and Adobe Premier.
The basic design software technique I learned from college such asAdobe Photoshop, Illustrator and other related design software hasapplied on the project during internship. Some shortcut key command ands hidden technique are quite useful in project and made my progress gofaster than usual. Especial the outline tool and vector of Illustrator ismost recommended to use in design to avoid resolution problem and moreexible than Photoshop. Besides that, the knowledge of typography anddesign element that learned in college is also being great help in this3 month internship.
As a designer, the software we mostly use will be the Adobe Photoshopand Illustrator. Consider to the characteristic of my internship company,the company mostly receive job that related to packaging, brochure,restaurant menu, poster, photography and other job that have bigrelation with printing and publishing. Because of this, during this 3month internship I have improve my Photoshop and Illustrator skill for
packaging, poster and other project which related to printing. Thereare some special printing such emboss, UV light print, texture andmore.
For Photoshop, because the senior creative designer willing to teach me,now I knew how to crop a photo in effective way by using pen tool.Other technique of Photoshop I learned during internship is how to playwith the layer and the way to use layer mask.
Lastly, the most important thing I learned is never give up and willingto change and edit the design until it become perfect and satised.
Technique
Shortcomings of Studies from School
Area of Improvements
During this in this internship, I learned all kind of technique & knowledgein design career, especially some design software like Adobe Photoshop andAdobe illustrator the software which been use in this career. Because of thisinternship, it help me explore the eld of Adobe Photoshop and learn someuseful skill such as path tracing to use for crop photo, make selection, andother usage. For Adobe Illustrator, It helps me to use this software in moreeffective way that I never see before. Not only the improvement of designskill and technique but also the experience in this design career. As a de-signer, the only job and duty is not just design what the client request to.We designer also need to think other issue to make the design look effectivein the way to telling the message.
During this internship, I learned the correct working attitude is importantfrom my boss and senior creative designer. We cannot refuse or reject anyassignment or work from senior or boss just because we think that we donthave the ability to do. As a designer we all needed to try and challengenew things that we never done and experienced before. In that case, we
will only improve and explore a new dimension of view in design career.
During this 3 month internship program, I communicate with my workmateby using mandarin. Even though there is no language problem tocommunicate, but I still talk less than usual because of the uncomfortablebeen in this environment. After that, I able to communicate with themeasily since they are more friendly than I expect and make me have morecourage and skill to communicate with other people too.
Technique & Skill
Working Attitude
Communication
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Result:Date: 7th February - 6th May 2011Location: Dreamsgroup of companiesStatus: Misson objective achieved