Selecting a 3D Program for Graphic DesignFeb, 2013

Presented by: Marco Vazquezmarco@c308.comc308 Marketing, Inc

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Topics

3D concepts

Important features for a 3D program

Available options

Justifying the selected programs

Deconstructing the samples

Comments and Questions

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3D concepts

Mesh

Modeling

Textures

Lights

Cameras

Special Effects

Animation

Rendering

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Mesh

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Modeling

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Textures

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Lights

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Cameras

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Special Effects

Water / Liquids

Fire / Smoke

Fragmentation

Volumetric lights

Physics Engine

Particle Systems

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Animation

Output to sequence of images or video file

Physics engine

Cloth / Rope / Rigid objects

Character animation

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Rendering

Decent hardware

Network rendering options

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What to look for in 3D programs

Features vs needs

Platform

Learning Curve

Available resources

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Available options

Autodesk 3DS Max - $3,800 (PC)

Autodesk Maya - $3,800 (PC or MAC)

Newtek Lightwave - $1,200 (PC & MAC)

Maxon Cinema 4D - $800 - $3,200 (PC & MAC)

e-onSoftware Vue - $1,200 / $1,800 (PC & MAC)

Luxology modo - $1,200 (PC & MAC)

Z-Brush - $500 (PC or MAC)

Blender - FREE (PC or MAC)

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Justifying the selected programs

Cinema 4D

Motion Graphics / Print

Mo-Graph

Physics engine

Render engine

modo Print

Replicators

Environments

Physics engine

VUE

Print Natural Landscapes

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Deconstructing the samples

Cinema 4D

modo

Vue

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Cinema 4D

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Cinema 4D

Lit with Greyscale Gorilla’s Light Kit Pro: http://greyscalegorilla.com/blog/store/lightkitpro/

3D Models from Cinema’s standard library

Replaced original textures with a matte white texture to help the compositing process

Image from http://www.freehdwall.com/2011/12/fashion-girls-dancing-music-cool-hd.html

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Cinema 4D

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Cinema 4D

Greyscale Gorilla’s City Kit: http://greyscalegorilla.com/blog/store/citykit/

iPhone model from VideoCopilot http://www.videocopilot.net/blog/2012/09/new-

tutorial-free-iphone-5-model/

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Cinema 4D

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Cinema 4D

Lit with Greyscale Gorilla’s Light Kit Pro: http://greyscalegorilla.com/blog/store/lightkitpro/

BGDG logo as illustrator file

Created 5 variations of the colorful elements (AKA m&m’s)

Used Mo-Graph to duplicate the m&m’svariations over the logo (used around 8,000 elements spread over the shape)

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Vue

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Vue

Default textures, models, and terrain from Vue

Photoshop & On One Perfect Effects

Bitmap image in Black and White to “paint” the text on the terrain

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modo

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modo

BGDG logo as illustrator file

Default texture for the logo

Lit with SLIK Kit (Studio Lighting Illumination) http://www.luxology.com/slik/

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modo

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modo

BGDG logo as illustrator file

Default texture for the logo

Splash Kit http://www.luxology.com/splashkit/

Photoshop & On One Perfect Effects

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modo

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modo

BGDG logo as bitmap for the label

Cup modeled in modo

Used Replicators for the cups in the background

Lit with SLIK Kit (Studio Lighting Illumination) http://www.luxology.com/slik/

Photoshop & On One Perfect Effects, Focal Point

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modo

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modo

Model from the modo’s standard library

Default Fur texture

Lit with modo’s Environments feature

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Other Plugins

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Resources (all programs)

www.digitaltutors.com

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Resources (Vue)

www.asilefx.net

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Resources (Vue)

www.geekatplay.com

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Resources (Cinema 4D)

www.reyscalegorilla.com

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Resources (modo)

www.cgcookie.com/modo

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Resources (All programs)

www.turbosquid.com

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Other applications that can use 3D assets

Adobe After Effects Red Giant Software Form

http://www.redgiantsoftware.com/products/all/trapcode-form/

Red Giant Software Particularhttp://www.redgiantsoftware.com/products/all/trapcode-particular/

VideoCoPilot Element 3Dhttps://www.videocopilot.net/products/element/

Adobe Photoshop 3ds file (Importing as 3DS file)

iBook Creator Interactive 3D model (Importing as OBJ file with basic shading)

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Sample

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Sample

Used a highly reflective texture for a plane acting as a mirror at the end of the main corridor. This gives us the effect of a never ending warehouse

Made in Cinema4D using VrayRendering Engine with some post-production effects with photoshop for the color and vignetes.

(and yes, that’s me in the Santa’s suit)

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Comments and Questions