Selling Digital Goods

Mihai Ionescumihai@google.com

G+: +Mihai IonescuTwitter: @mihaiionescu October 15, 2012

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Transaction Growth at Google

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Transaction Growth at Google

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Wallet Accounts Growth

Digital goods & services

Desktop Mobile

Wallet powers many great developers

And is the way to pay across Google

Use Cases

• Online Services

• Apps & Software

• Games

• Paid Content (music, video, articles)

• Event tickets

• Nonprofits

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Wallet Digital Goods API

Developers

• Minimal fees

• PCI Compliance

Users

• In-app experience

• One account across the web

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Analytics ComplianceRisk Mgmt.

Google Payments Infrastructure

Large User Base

Friction-less UX (in the app with minimal

steps)

Simple API (one call to pay, one call to

collect)

The Big Picture

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Getting Started

• Tutorials and sample code

• Sandbox for integration testing

• Tools, libraries, case studies

developers.google.com/commerce

developers.google.com/startups

@GoogCommerceDev

Q & A