seo and online marketing in small city’s like caldwell idaho or boise idaho and is it relevant?
TRANSCRIPT
IS ONLINE MARKETING IN SMALL CITY’S LIKE BOISE AND CALDWELL IDAHO, RELEVANT?
ANSWER: YES! WITH COMPETITORS ALREADY GOING AS
LOCAL AS POSSIBLE YOU MUST FOLLOW THE PATH TO LOCALIZED CAMPAIGNS.
WITH ALL THE CHANGES THAT GOOGLE MAKES IN ITS ALGORITHMS, PEOPLE WONDER WHETHER SEO IS STILL RELEVANT IN CURRENT DAY ONLINE
MARKETING FOR SMALL CITIES LIKE CALDWELL, BOISE, AND GARDEN CITY IDAHO. THE FACT IS, REGARDLESS OF THE CHANGE THAT OCCURS IN
ALGORITHMS, SEARCH ENGINE OPTIMIZATION IS AS IMPORTANT TODAY, AS IT WAS IN THE PAST. THE ONLY THING THAT HAS CHANGED IS THAT NOW
BUSINESS OWNERS HAVE TO LEARN TO LOOK AT IT AS LESS OF A MARKETING TACTIC & MORE OF A BRAND BUILDING EFFORT.
SOME BASIC FACTS
AS A MATTER OF FACT, MOST COMPANIES ARE NOW MAKING AN ADDED EFFORT TO INVEST IN DEVELOPING A SOLID SEO WEB INFRASTRUCTURE THAT IS VERY SEARCH ENGINE FRIENDLY. IF YOU ARE A BUSINESS OWNER, TAKE A LOOK AT WHY YOU SHOULD CONSIDER INVESTING IN ORGANIC SEO AND GET A CREDIBLE SEO COMPANY IN BOISE IDAHO, CALDWELL IDAHO OR WHATEVER SMALL TOWN YOU LIVE IN, LIKE WHITE RAPIDS MARKETING TO HANDLE IT FOR YOU:
YELLOW PAGE DAYS ARE OVER AND IF YOUR NOT UP TO SPEED WITH LOCAL SEO AND ADVERTISING YOU WILL BE LOOSING OUT.
IT WORKS FIRSTLY, ALL THE TECHNIQUES THAT ARE EMPLOYED TO IMPROVE SEO WORK EVEN
TODAY. THOUGH GOOGLE CHANGES THE WAY IT LOOKS AT ALL THESE STRATEGIES AND
MAKES CHANGES ON A REGULAR BASIS, CASE STUDIES HAVE PROVED THAT SEARCH ENGINE
OPTIMIZATION CONTINUES TO BE AN EFFECTIVE WAY OF MARKETING. IN ADDITION TO ENSURING THAT THE CONTENT ON YOUR SITE IS SEO-FRIENDLY, IT’S ALSO IMPORTANT THAT THE VIDEOS AND IMAGES ON YOUR SITE
HAVE THE RELEVANT KEYWORDS.
• GOOGLE SEARCHES LOCATION BASED 90% OF THE TIME
• RESULTS ARE LOCATION BASED
• LOCAL COMPANIES WITH LOCAL PROFILES AND CORRECT LOCAL LISTINGS WILL GET AHEAD OF
THOSE WHO ARE NOT AND EASILY.
COST EFFECTIVE
WHEN YOU HAVE A CREDIBLE SEO COMPANY HANDLING YOUR SEO STRATEGY, IT
PROVES TO BE A VERY COST EFFECTIVE SOLUTION COMPARED TO OTHER ONLINE MARKETING STRATEGIES SUCH AS PPC,
SOCIAL MEDIA MARKETING ETC. THE REST OF THEM ARE ALL PAID SERVICES AND IN
COMPARISON THE ROI THAT SEARCH ENGINE OPTIMIZATION PROVIDES IS MUCH HIGHER
• LOCAL SEO IS TYPICALLY CHEAPER THAN OTHER ONLINE
MARKETING
• LOCAL IS THE BASE FOR OTHER ONLINE MARKETING
• LOCAL STRATEGIES ARE KEYS MANY COMPETITORS DON’T USE
MARKET SHARETODAY, REGARDLESS OF WHERE THEY
EVENTUALLY BUY THEM FROM, 80-90% OF CUSTOMERS ARE LOOKING FOR PRODUCTS ONLINE; THIS NUMBER IS ONLY GOING TO INCREASE OVER TIME. IF YOU WANT TO BE
NOTICED ONLINE BY THESE USERS, IT MAKES A LOT OF BUSINESS SENSE TO MAKE YOUR
PRESENCE FELT AND A GOOD SEO COMPANY WILL BE ABLE TO HELP YOU WITH
IT.
MOBILE IS A HUGE MARKET SHARE AND WHEN PEOPLE ARE USING
THEIR PHONES LOCATION RESULTS ARE ABOUT 90% OF THE TIME. SO IF
SOMEONE SEARCHES “PEDIATRIC DENTIST” IT WILL SHOW LOCAL RESULTS FOR THOSE WHO HAVE
THE RIGHT LOCAL PROFILES, CONTENT, AND STRATEGIES.
LOCAL, LOCAL, LOCALSO EVEN FOR BUSINESSES IN SMALL CITIES LIKE BOISE OR CALDWELL IDAHO IT’S VITAL FOR
A BUSINESS TO HAVE AN ONLINE MARKETING STRATEGY WITH A COMPANY THAT HAS PROVEN RESULTS. NOT JUST RESULTS BUT ALSO LOCAL RESULTS. IT DOES NOT HELP A LOT FOR A
PEDIATRIC DENTIST TO BE RANKED PAGE ONE FOR “PEDIATRIC DENTIST IDAHO” IF THEY ARE BASED IN BOISE BUT ARE ON PAGE 2 FOR “PEDIATRIC DENTIST BOISE”. LOCAL SEARCHES ARE
STILL KEY AND ONE OF THE MORE IMPORTANT FACTORS TO LOOK AT. YOU NEED TO HAVE BOTH RANKING AND OTHER KEYWORDS FOR THE WHOLE PACKAGE.
IF YOU NEED HELP WITH SEO AND ONLINE MARKETING LOOK NO FURTHER. CALL OR EMAIL WHITE RAPIDS
MARKETING.3 LOCATIONS 2 MORE COMING JUNE 2015
SALT LAKE CITYSERVICES AT THIS LOCATION
INCLUDE:
• SEO
• SOCIAL MEDIA MARKETING
• VIDEO PRODUCTION
• AFTER EFFECT PRODUCTION
• WEB DESIGN
• EMAIL MARKETING
• PPC
• RETARGETING
CALDWELL IDAHOSERVICES AT THIS LOCATION INCLUDE:
• SEO
• SOCIAL MEDIA MARKETING
• WEB DESIGN
• AFTER EFFECTS PRODUCTION
• EMAIL MARKETING
• PPC
• RETARGETING
BOISE IDAHOSERVICES AT THIS LOCATION INCLUDE:
• SEO
• SOCIAL MEDIA MARKETING
• WEB DESIGN
• AFTER EFFECTS PRODUCTION
• EMAIL MARKETING
• PPC
• RETARGETING