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SEO
About Us
• We are a team of experts, whoare forearmed with thefunctionalities of this techniquealong with the creativity in thecontent that we use.
• Our researchers researchenough about the market andthe scope that it pertains tofor search engineoptimization techniques.
• We guarantee best results to ourclients to rank your website in1st page of search engineresults by using all SEO tipsand techniques.
What is Search Engine?
• A search engine is a web-based tool that
enables users to locate information on the
World Wide Web.
Examples of Search Engine
Stages of Search Engine
There are three basic stages for a search
engine:
• Crawling: where content is discovered
• Indexing: where it is analysed and stored in
huge databases
• Retrieval: where a user query fetches a list of
relevant pages
How search engines work?
• Every search engine uses different complex
mathematical formulas to generate search
results.
• Search engine algorithms take the key
elements of a web page, including the page
title, content and keyword density, and come
up with a ranking for where to place the results
on the pages.
• Each search engine’s algorithm is unique, so a
top ranking on Yahoo! does not guarantee a
prominent ranking on Google, and vice versa.
What is SEO?
• SEO stands for “search engine optimization.”
• It is the process of getting traffic from
the“free,”“organic,”“editorial”Or“natural”sear
ch results on search engines.
Why do you need SEO?
There are three main reasons why you need
search engine optimization:
• Increase rankings
• Increase traffic
• Increase Conversions
Types of SEO:
SEO are basically of Two types
• On page and
• Off page.
On page :
on page requires you working on your site
through the following processes
1.content optimization
2.interlinking of the pages on your site
3.creating a site map for Google bot to crawl
and index the content on your site
Types of SEO:
Off page :
off page require that you create backlinks on another
site pointing to yours through the following
processes
1.commenting on forums with your signature
2.Blog commenting with your site link
3.Guest posting
4.Directory submission
5.social bookmarking
SEO Life Cycle