september 9-15 , 2011 i libn.c om risen from the rubble · september 9-15 , 2011 i vol. 58 i no. 40...

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SEPTEMBER 9-15, 2011 I VOL. 58 I NO. 40 I $2.00 I libn.com Local leader takes charge With the creation of the U.S. Department of Homeland Security short- ly after 9/11, there became a greater need for technology and equipment to service this new federal department. Ken Morrelly, a veteran Long Island technology and manufacturing leader, recognized the need and sought to create a facility that could nuture the growth of such companies locally. As a result, the Applied Science Foundation for Homeland Security was established. The 90,000-square-foot building on the grounds of the Northrop Grumman Corp. in Bethpage was built using a $25 million state grant. While Morrelly pio- neered the facility’s development, he never saw its completion, suffering a fatal heart attack just a few months before it opened in spring 2010. The cen- ter was named in his honor. Today it holds 16 technology companies focused on homeland security. “If there’s a growing market within the homeland security field, we want to be able to help firms expand their technology and grow jobs,” said Bill Wahlig, executive director of the Long Island Forum for Technology, the parent of the Morrelly Center. “We gather teams and clusters of technology firms, and then go and advocate for them to get them the things they need to be successful.” Having so many security-focused technology firms under one roof makes information sharing easy. The center has seen its business opportunities grow as more agencies have bolstered their emergency operations plans in the after- math of 9/11. New businesses arise Five years ago, when the Morrelly Center was first conceived, both Balfour Technologies and Power Management Concepts were brought on as promising homeland security technology firms. The company heads saw an opportunity to combine Balfour’s fourDscape visualiza- tion browser with PMC’s Mission Critical Access data repository for critical docu- ments including floor plans, standard operating procedures, images, user man- uals, punch lists and transmittals, creat- ing a comprehensive Google Earth-like mapping system, complete with infra- structure visuals of mass transit sys- tems, buildings and other locales. “The software contextualizes informa- tion and visualizes real-time data as it moves through time and space,” said Eduardo Browne, CEO of the new joint venture, called VCORE. “The user defines the environment and brings it all to one picture. They can then enable the sharing of information among other homeland security or public safety agencies.” VCORE has gained several clients since its inception, including the U.S. Department of Homeland Security, the Anaheim Convention Center, the New York Institute of Technology and the Nassau County Police Department. Also based in the Morrelly Center, GEOcommand emerged from the ashes of 9/11 as a communications interoperabili- ty solution for agencies that need to stay in constant contact during a disaster. “Before 9/11, I was involved with another company focused on interopera- ble communications as an investor,” said Albert Koenigsberg, GEOcommand’s CEO and chairman of the board. “That company worked close- ly with various agencies in New York City. I remember seeing the people that worked there sitting at their desks as the buildings went down.” With the company’s communication system down, Koenigsberg said he knew there had to be alternative means of communication in the event of a disas- ter. And buoyed by the Assure Emergency and Interoperable Communications for First Responders Act of 2005, which provided grant fund- ing to state and local municipalities to enhance emergency communications capabilities, he was ready to create a communications system himself. In 2006, he took back the technology that would be the basis for GEOcommand and spent the next five years developing the system, which allows first responders to share informa- tion such as GPS coordinates, vehicle routing information and utilities loca- tions through the company’s server mod- ule if modes of communication are knocked out. “We’ve spent the last five years devel- oping it,” Koenigsberg said of the GEOcommand system. “We brought it to the market in February and now we’re in a few jurisdictions in the Northeast.” However, unlike most, Koenigsberg feels 9/11 made it tougher for his busi- ness to get off the ground. “If 9/11 didn’t happen, we probably would have started selling years earlier, but we would have been more of the problem as just another barren data source company,” Koenigsberg said. “Because of 9/11 we focused on the inter- operability of data and that’s made us who we are.” Local tech companies shift focus New businesses weren’t the only ones who saw an opportunity to help make the world safer from terrorist attacks post-9/11. Many local companies focused in one industry saw the ability to branch out and easily shift their technology to homeland security. Prior to Sept. 11, 2001, Farmingdale- based Impact split time as a company pro- viding public safety dispatch technology and one performing record keeping for governments and court systems. However, following the fall of the Twin Towers, which held antennas Impact had used for their dispatch operations in Westchester County, the firm decided to divest itself of its municipal record-keeping business in favor of focusing solely on public safety and homeland security. “The two [industries] went hand-in- hand, and it was easy to shift focuses,” said Dennis Labriola, president and CEO of Impact. “By 2004 we had sold off our government and court record-keeping affairs.” Impact tailored its dispatch system to meet the needs of homeland security offi- cials who direct public safety and emer- gency response personnel when disaster arises. Through the company’s Visual Computer Aided Dispatch system, users can configure how they want to display various types of caller, dispatch and sta- tus data, and then share that informa- tion with any other public safety agency. And the move has been a success for Impact. Labriola said the company now has double the amount of employees it did prior working on its public safety/homeland security offerings, and, more importantly, has increased revenue since applying the focused approach. Even Long Island’s largest companies have begun trying their hands at home- land security technology since 9/11. With locations all over the world, Farmingdale-based Telephonics has long been known for its focus on defense and military technology. After 9/11, however, the tech giant began exploring other avenues, using its experience in the mili- tary communications business to create a line of ruggedized communications systems for mass transit vehicles. Wahlig said Telephonics’ story is not uncommon. “Many of the companies supporting the federal government and the Department of Homeland Security are companies coming out of defense con- tracting world,” Wahlig said. “They had a series of capable products and services that they were able to transfer from defense to homeland security. The two industries are so interconnected that in most cases it has worked out very well.” Local companies emerge from 9/11 tragedy Risen from the rubble ©2011 Long Island Business News, all rights reserved Ten years later, local business owners still remember what they were doing when they found out their country was under siege. Many could only watch in horror on their TV screens as the Twin Towers fell from the heavens, leaving clouds of dust and debris in their wake. In that instant, everything changed. Struggling to make sense of the incomprehensible, some Long Island companies used the terror attack as an opportunity to change their businesses and technology to ensure similar attacks never again were carried out on American soil, or if so, that emergency responders are better-equipped to handle such a disaster. Many set about to develop communication strate- gies and solutions that could be employed to increase access and sharing of vital information. These are their stories. By JOHN CALLEGARI 090911Risen_Master-LIBN 9/12/11 3:44 PM Page 1

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Page 1: SEPTEMBER 9-15 , 2011 I libn.c om Risen from the rubble · SEPTEMBER 9-15 , 2011 I VOL. 58 I NO. 40 I $2.00 I libn.c om Local leader takes charge With the creation of the U.S. Department

S E P T E M B E R 9 -1 5 , 2 01 1 I V O L . 5 8 I N O. 4 0 I $ 2 . 0 0 I libn.com

Local leader takes chargeWith the creation of the U.S.

Department of Homeland Security short-

ly after 9/11, there became a greater

need for technology and equipment to

service this new federal department.

Ken Morrelly, a veteran Long

Island technology and manufacturing

leader, recognized the need and sought

to create a facility that could nuture

the growth of such companies locally.

As a result, the Applied Science

Foundation for Homeland Security was

established.

The 90,000-square-foot building on

the grounds of the Northrop Grumman

Corp. in Bethpage was built using a $25

million state grant. While Morrelly pio-

neered the facility’s development, he

never saw its completion, suffering a

fatal heart attack just a few months

before it opened in spring 2010. The cen-

ter was named in his honor. Today it

holds 16 technology companies focused

on homeland security.

“If there’s a growing market within the

homeland security field, we want to be able

to help firms expand their technology and

grow jobs,” said Bill Wahlig, executive

director of the Long Island Forum for

Technology, the parent of the Morrelly

Center. “We gather teams and clusters of

technology firms, and then go and advocate

for them to get them the things they need

to be successful.”

Having so many security-focused

technology firms under one roof makes

information sharing easy. The center

has seen its business opportunities grow

as more agencies have bolstered their

emergency operations plans in the after-

math of 9/11.

New businesses ariseFive years ago, when the Morrelly

Center was first conceived, both Balfour

Technologies and Power Management

Concepts were brought on as promising

homeland security technology firms. The

company heads saw an opportunity to

combine Balfour’s fourDscape visualiza-

tion browser with PMC’s Mission Critical

Access data repository for critical docu-

ments including floor plans, standard

operating procedures, images, user man-

uals, punch lists and transmittals, creat-

ing a comprehensive Google Earth-like

mapping system, complete with infra-

structure visuals of mass transit sys-

tems, buildings and other locales.

“The software contextualizes informa-

tion and visualizes real-time data as it

moves through time and space,” said

Eduardo Browne, CEO of the new joint

venture, called VCORE. “The user defines

the environment and brings it all to one

picture. They can then enable the sharing

of information among other homeland

security or public safety agencies.”

VCORE has gained several clients

since its inception, including the U.S.

Department of Homeland Security, the

Anaheim Convention Center, the New

York Institute of Technology and the

Nassau County Police Department.

Also based in the Morrelly Center,

GEOcommand emerged from the ashes of

9/11 as a communications interoperabili-

ty solution for agencies that need to stay

in constant contact during a disaster.

“Before 9/11, I was involved with

another company focused on interopera-

ble communications as an investor,”

said Albert Koenigsberg,

GEOcommand’s CEO and chairman of

the board. “That company worked close-

ly with various agencies in New York

City. I remember seeing the people that

worked there sitting at their desks as

the buildings went down.”

With the company’s communication

system down, Koenigsberg said he knew

there had to be alternative means of

communication in the event of a disas-

ter. And buoyed by the Assure

Emergency and Interoperable

Communications for First Responders

Act of 2005, which provided grant fund-

ing to state and local municipalities to

enhance emergency communications

capabilities, he was ready to create a

communications system himself.

In 2006, he took back the technology

that would be the basis for

GEOcommand and spent the next five

years developing the system, which

allows first responders to share informa-

tion such as GPS coordinates, vehicle

routing information and utilities loca-

tions through the company’s server mod-

ule if modes of communication are

knocked out.

“We’ve spent the last five years devel-

oping it,” Koenigsberg said of the

GEOcommand system. “We brought it to

the market in February and now we’re in

a few jurisdictions in the Northeast.”

However, unlike most, Koenigsberg

feels 9/11 made it tougher for his busi-

ness to get off the ground.

“If 9/11 didn’t happen, we probably

would have started selling years earlier,

but we would have been more of the

problem as just another barren data

source company,” Koenigsberg said.

“Because of 9/11 we focused on the inter-

operability of data and that’s made us

who we are.”

Local tech companies shift focusNew businesses weren’t the only ones

who saw an opportunity to help make

the world safer from terrorist attacks

post-9/11. Many local companies focused

in one industry saw the ability to branch

out and easily shift their technology to

homeland security.

Prior to Sept. 11, 2001, Farmingdale-

based Impact split time as a company pro-

viding public safety dispatch technology

and one performing record keeping for

governments and court systems. However,

following the fall of the Twin Towers,

which held antennas Impact had used for

their dispatch operations in Westchester

County, the firm decided to divest itself of

its municipal record-keeping business in

favor of focusing solely on public safety

and homeland security.“The two [industries] went hand-in-

hand, and it was easy to shift focuses,”said Dennis Labriola, president and CEOof Impact. “By 2004 we had sold off ourgovernment and court record-keepingaffairs.”

Impact tailored its dispatch system tomeet the needs of homeland security offi-cials who direct public safety and emer-gency response personnel when disasterarises. Through the company’s VisualComputer Aided Dispatch system, userscan configure how they want to displayvarious types of caller, dispatch and sta-tus data, and then share that informa-tion with any other public safety agency.

And the move has been a success forImpact. Labriola said the company nowhas double the amount of employees itdid prior working on its publicsafety/homeland security offerings, and,more importantly, has increased revenuesince applying the focused approach.

Even Long Island’s largest companieshave begun trying their hands at home-land security technology since 9/11.

With locations all over the world,Farmingdale-based Telephonics has longbeen known for its focus on defense andmilitary technology. After 9/11, however,the tech giant began exploring otheravenues, using its experience in the mili-tary communications business to create aline of ruggedized communications systemsfor mass transit vehicles.

Wahlig said Telephonics’ story is notuncommon.

“Many of the companies supportingthe federal government and theDepartment of Homeland Security arecompanies coming out of defense con-tracting world,” Wahlig said. “They had aseries of capable products and servicesthat they were able to transfer fromdefense to homeland security. The twoindustries are so interconnected that inmost cases it has worked out very well.”

Local companies emerge from 9/11 tragedyRisen from the rubble

©2011 Long Island Business News, all rights reserved

Ten years later, local business owners still remember what they were doing when theyfound out their country was under siege. Many could only watch in horror on their TV screensas the Twin Towers fell from the heavens, leaving clouds of dust and debris in their wake. Inthat instant, everything changed.

Struggling to make sense of the incomprehensible, some Long Island companies used theterror attack as an opportunity to change their businesses and technology to ensure similarattacks never again were carried out on American soil, or if so, that emergency responders arebetter-equipped to handle such a disaster. Many set about to develop communication strate-gies and solutions that could be employed to increase access and sharing of vital information.

These are their stories.

By JOHN CALLEGARI

090911Risen_Master-LIBN 9/12/11 3:44 PM Page 1