service program benefits and tools...dealer program kit tabs crea ... build repeat business and...

SER

VIC

E P

RO

GR

AM

B

EN

EFITS &

TOO

LS

SERVICE PROGRAM BENEFITS AND TOOLS

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D

Clean Clean Clean Clean Clean Clean Clean Clean Clean CleanChanges Changes Changes Changes Changes Changes Changes Changes Changes Changes

Dealer Program Kit Tabs Crea ve - C9_1 2017_Tabs_DealerProgramKit.indd 4/C + 877

Litho or Digital

T. Moy-Miller D. Schroeder J. Betteridge T. Mierendorf L. Sarosik D. Pittiglio 9.00" x 11.00"

31

CUSTOMERS APPLYING THROUGH THE SERVICE CHANNEL

Build repeat business and loyalty. Promote the BuyPower Card and the GM

Extended Family Card in your service area. Let customers know they can apply on

their smartphone in as little as two minutes. If approved, they can use their card to

purchase service, parts or accessories that day — as well as on future visits — and

start building Earnings toward their next new GM vehicle* on every purchase.

Introduce the cards early. When reviewing needed services with the Multi-Point

Inspection form, develop a go-to sales pitch. Ask if the customer is familiar with

your financing options and offer the cards as an option to pay for their repairs that

day. Be sure to utilize GM Rewards Cards point-of-sale displays in your waiting

area. When customers visit the cashier counter, ask if they’ll be paying with their

BuyPower Card or GM Extended Family Card.

Increase your income. You will receive $2 for every incentive claim that ties to

a confirmed application in the earnPOWER website. Log in to your earnPOWER

account and click on the GM Card tile. Fill out the required information to claim your

spiff. Please refer to page 37 for information on setting up an earnPOWER account.

* BuyPower Card Earnings may not be used with fleet vehicle incentive programs or with some other offers and discounted sale programs, such as the GM Employee Discount. GM Extended Family Card Earnings may not be used with fleet vehicle incentive programs or with some other offers and discounted sale programs.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D


Dealer Pro. Training Kit-Pages Crea ve - C9_2 2017_Pages_DealerProgramKit.indd 4/C + 286

2017 Version Digital or Litho


31

SER

VIC

E P

RO

GR

AM

G

ETTIN

G STA

RTE

D

SERVICE PROGRAMGETTING STARTED

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D



Litho or Digital


SIGNING THE DPA: FOLLOW THESE EASY STEPS

Step 1: Logging In

Step 2: Signing the DPA

Log in to GM Program Info (GMPI) at www.gmprograminfo.com and locate the Incentive Program drop-down menu. From the options available, select GM Rewards Card Program for Service.

You will land at Card Home Page. Click on the Enrollment Tab, and there you will find the GM Rewards Card Program for Service — Dealer Participation Agreement ("DPA").

33

Please note that only the Dealer Principal or General Manager will be able to

sign the DPA.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





33

ADDING DEALERSHIP PERSONNEL THROUGH GMPI

Step 1: Logging In

Step 2: Maintain Personnel Page

Step 3: Take Training

First, log in to GMPI. This takes you to the home screen. Click on Maintain

Personnel in the top right corner.

You will see a chart with all personnel and their data. Scroll to the bottom of the

page and click on Add New Personnel.

All registered program participants must take the GM Rewards Card Program for

Service training course and score at least an 80% to pass. This course is available

on centerlearning.com, use the course code VMVRP.016-OD.

Please note that only the Dealer Principle or personnel with master credentials will

be able to sign the DPA.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





34

35

Step 4: Enter GMIN

Enter the GMIN of the person being added to the dealer’s roster.

Enter the information of the person being added to the roster. When you're

finished, click "Save Profile" and that person will now be listed on the dealer roster.

Step 5: Entering Personnel Information

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





35

ENROLLMENT REPORT: VERIFYING IF AN EMPLOYEE IS A REGISTERED PARTICIPANT

Step 1: Logging In

Step 2: Enrollment Report

Log in to card site on GMPI and click on Enrollment Report.

Here you will find the list of registered participants.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





36

37

HOW TO CREATE AN earnPOWER ACCOUNT

Step 1: Logging In

Step 2: Global Connect Home Page

Log on to GlobalConnect to make sure you have only one GMIN. If you have

more than one, please follow the steps provided on GlobalConnect to merge

your GMINs. Check in GlobalConnect to make sure your Social Security Number

is tied to your GMIN. You cannot receive earnPOWER payments until that step is complete. Ask your dealership’s Partner Security Coordinator if you have been

given access to GM earnPOWER through GlobalConnect. When the answer to that

question is “yes,” go to Step 2.

Log on to GlobalConnect and click on the link to GM earnPOWER. This link can

be found under the Sales, Service, or Parts sections. All earnPOWER links on

GlobalConnect point to the same place so any of them will work.

Step 3: GM earnPOWER Site Profile

Step 4: GM earnPOWER Home Page

You will be sent to the GM earnPOWER site where you will fill out your

earnPOWER profile. In the profile, you will be asked to change your password.

Your first-time password is your last name, exactly as it came over from

GlobalConnect, e.g., if your last name is Smith Jr. then your first-time password

is Smith Jr. When filling out your earnPOWER profile, be sure to include an email

address that is NOT shared (it must be unique to you) and select that email

address as “preferred.”

Once you complete your profile, you will be taken to the earnPOWER home

page, and you will have completed your account setup. To log in to GM

earnPOWER the next time, the preferred method is to log in to GlobalConnect

and link to earnPOWER. You may also go directly to www.gmearnpower.com.

Your User Name is your GMIN, and your password is the one you created in

your earnPOWER profile.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





37

SER

VIC

E C

HA

NN

EL

CU

STOM

ER

AP

P. PR

OC

ESS

SERVICE CHANNELCUSTOMER APPLICATION PROCESS

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D



Litho or Digital


SERVICE CHANNEL APPLICATION PROCESS

The customer should text "BPC" or "EFC" to 40692 or visit

servicecardapply.com to begin their application. By clicking the card the

customer wants to apply for, the following instructions will guide the

customer through the application process.

Step 2: Information ScreenThe customer must provide select

financial, employment and contact

information. The customer will then click

“Continue” to advance to the next screen.

Step 1: Card Design Selection Screen (not available for the GM Extended Family Card)

This screen will give the customer the

opportunity to select the card design of

their choice by swiping left or right.

39

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





39

Step 4: Rate and Fee Information and Electronic Disclosure Consent Screen

The customer is now able to review

the Capital One application terms and

Electronic Disclosure Consent. Have the

customer review the application terms and

Electronic Disclosure Form. They must then

click “I agree” and “Submit Application” to

complete their application.

Step 3: Review Screen

Here the customer may review all the

information they have provided. The

customer should take time to confirm

that their information is correct. They

may edit their information by clicking

on the “Edit” button.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





40

Approved Application ScreenThis screen informs the customer that

they have been approved and that

they may use the card for that day’s

servicing purchase. They will see their

new credit card number, expiration

date, credit line and purchase APR.

Please have the customer write down this information and secure it as they would any credit card number.

41

Pended Application ScreenThis screen informs the customer that

there is additional information needed

to complete their application. Have

the customer call the number on the

screen to complete their application.

If approved, the customer will be able

to use instant credit on that day's

transaction.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





41

Customers can call 1-800-460-2845 to apply by phone.

To process Instant Credit, take the information provided by the customer

during the application process and input it into your card reader

as a standard "card not present" transaction.

Postponed Decision ScreenThis screen informs the customer that

their application has been submitted.

They will receive a letter in the mail

with more information within 10 to

30 days.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





42

SER

VIC

E FA

Qs

FREQUENTLY ASKED QUESTIONSFOR SERVICE

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D



Litho or Digital


FREQUENTLY ASKED QUESTIONS FOR THE SERVICE PROGRAM

Being familiar with the GM Rewards Card Program for Service and ready to answer

some of the most common customer questions will go a long way toward increasing

your close rate.

Service Program Details

How long will this program run?There is currently no end date or deadline for the GM Rewards Card Program

for Service.

I was a participant in the 2016 Service Pilot Program, do I need to re-enroll?No, you'll be automatically enrolled into the 2017 program.

I am enrolled in the F&I Program, do I need to re-enroll?Yes. Sign the GM Rewards Card Program for Service — Dealer Participation Agreement

("DPA") and complete the training to cover both sections.

Who is eligible to participate?Service advisors, service managers, cashiers and parts counter personnel. All

participants are required to take a center of learning course.

Does the customer have to make a service or parts purchase to get the card?No, any interested customer may sign up. However, certain promotions may require a

purchase to get the promotional off er.

Is there a fee for being in the Dealer program?No.

Card Product and Offer Details

What are the key selling points of the card products being offered through the GM Rewards Card Dealer Program?

BuyPower Card■ Earnings are redeemable toward the purchase or lease of an eligible, new Chevrolet,

Buick, GMC or Cadillac vehicle

■ Customer may be offered additional incentives periodically. Any applicable bonus

offer would be disclosed on the Invitation Letter and Terms & Conditions

■ Earnings don't expire

43

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





43

GM Extended Family Card■ Earnings are redeemable toward the purchase or lease of an eligible, new Chevrolet,

Buick, GMC or Cadillac vehicle or cash back (redeemable in $50 increments)

■ Combine Earnings with GM Employee or Supplier Discount (if eligible)

■ Customer may be offered additional incentives periodically. Bonus would be disclosed

on the Invitation Letter and Terms & Conditions

■ Earnings don't expire for 7 years

For additional details about the BuyPower Card® and Extended Family Card, please refer

to the GM Rewards Card Program Benefi ts and Tools tab.

How do I claim my spiff?Log in to your earnPOWER account and click on the GM Card tile. Fill out the required

information to claim your spiff. Please refer to page 37 for more information on

earnPOWER and the laminated incentive guide included in this kit for claims submission.

Training Details

The GM Card Program for Service training course is currently posted as mandatory training for 2017 Certification for Service Managers.■ Once your General Manager or Dealer Principal has signed the Dealer Participation

Agreement, Service Managers will need to complete the program training at

centerlearning.com. Use the course code VMVRP.016-OD

■ Once the Service Manager completes the course, the score is instantly shown on the

Confirmation screen and listed as "completed" on the Service Manager Training Path

■ To pass, Service Managers must receive a minimum score of 80%

■ If Service Managers do not obtain an 80% score, they must retake the course

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D





44

F&I MANAGER DISCUSSION GUIDE

DEALER

USE ONLY

SERVICE DEALER PERSONNEL GUIDEGM Rewards Card Service Program Application Process

ADDING DEALERSHIP PERSONNELStep 1: Logging InFirst, log in to GMPI. This takes you to the home screen. Click on Maintain Personnel in the top right corner.

Step 2: Maintain Personnel PageYou will see a chart with all personnel and their data. Scroll to the bottom of the page and click on Add New Personnel.

Step 3: Enter GMINEnter the GMIN of the person being added to the dealer’s roster.

Step 4: Entering Personnel InformationEnter the information of the person being added to the roster. When you’re fi nished, click “Save Profi le” and that person will now be listed on the dealer roster.

ENROLLMENT REPORTStep 1: Logging InLog in to card site on GMPI and click on Enrollment Report.

Step 2: Enrollment ReportHere you will fi nd the list of registered participants.

COMPLETE ENROLLMENT TRAININGStep 1: Dealer Participation Agreement for ServiceHave General Manager or Dealer Principal sign the Dealer Participation Agreement (“DPA”).

Step 2: Enter Course NumberService Managers must complete program training at centerlearning.com. Use course number VMVRP.016-OD.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D


Service App Sheet Crea ve - C9_1 2017_App Sheet Service.indd 4/C + 7737

Litho or Digital

T. Moy-Miller D. Schroeder J. Betteridge T. Mierendorf L. Sarosik D. Pittiglio 8.5” x 10.5”

Questions? Get answers at GM Rewards Card Dealertrack Program Headquarters. Visit us online at gmprograminfo.com or call 1-800-368-1638. We’re here to assist you!

This material is not approved for use in any advertising. It is intended for internal use by dealership employees only and is not to be disseminated to or reviewed by consumers. We reserve the right to make changes to this training piece at any time, without notice.

Capital One, N.A. is the issuer of the BuyPower Card and the GM Extended Family Card. General Motors is responsible for the operation and administration of the Earnings Program.

The marks of General Motors, its divisions, slogans, emblems, vehicle model names, vehicle body designs and other marks appearing in this document are the trademarks and/or service marks of General Motors, its subsidiaries, affiliates or licensors. ©2017 General Motors LLC.

F&I MANAGER DISCUSSION GUIDE

DEALER

USE ONLY

CRD-DDLTKT4-X-0217

SERVICE CLAIM INCENTIVE GUIDEGM Rewards Card Service Program Incentive Guide

CREATE AN earnPOWER ACCOUNTStep 1: Logging InLog on to GlobalConnect to make sure you have only one GMIN.

Step 2: Global Connect Home PageLog on to GlobalConnect and click on the link to GM earnPOWER.

Step 3: GM earnPOWER Site Profi leYou will be sent to the GM earnPOWER site where you will fi ll out your earnPOWER profi le.

Step 4: GM earnPOWER Home PageOnce you complete your profi le, you will be taken to the earnPOWER home page, and you will have completed your account setup.

SUBMITTING AN INCENTIVE CLAIMStep 1: Logging InGo to the earnPOWER page on gmglobalconnect.com to see the incentive claim request form. You will need your GMIN to sign in.

Step 2: Required FieldsComplete the following required fi elds:■ Customer Key■ The first 3 letters of your customer’s last name, followed by their first name initial. For example, John Smith would

become “SMIJ”■ Date of application■ BAC of your store■ Customer’s car mileage

Step 3: Confi rmed ApplicationsIncentives for confi rmed applications will be paid to your earnPOWER account (in groups of 5) 2-3 weeks after month-end.

You will receive $2 for every incentive claim that ties to a confi rmed application in the earnPOWER website. Payments are fulfi lled in batches of 5, so your payment will total $10 for each completed batch.

If you need assistance or have questions about the Card program or the claim submissionprocess, please feel free to call GM Program Headquarters at 1-800-368-1638.

CRO

PZ

COPY

E

PI

LEG

AL

COPY

W

AD CD PMO

EM PRO

D


Service App Sheet Crea ve - C9_1 2017_App Sheet Service.indd 4/C + 7737

Litho or Digital

T. Moy-Miller D. Schroeder J. Betteridge T. Mierendorf L. Sarosik D. Pittiglio 8.5” x 10.5”

service program benefits and tools...dealer program kit tabs crea ... build repeat business and...

Documents