© 2011 The SESERV Consortium 1 © 2012 The SESERV Consortium

IoS Socio-Economic Impacts

J Brian Pickering

University of Southampton: IT Innovation Centre

ICT Challenge 1.2: Collaboration Meeting, Brussels October 2012

SESERV Socio-Economic Services for European Research Projects http://www.seserv.org European Seventh Framework CSA FP7-2010-ICT-258138

Consort

ium

Inte

rnal O

nly

© 2011 The SESERV Consortium 2 © 2012 The SESERV Consortium

About the project

16th October 2012

Co-Ordination Action around

Challenge 1 Projects

Bringing together

those developing

(technologists)

…and those doing

research

(scientists)

…and get them

talking

© 2011 The SESERV Consortium 3 © 2012 The SESERV Consortium

Focus Groups

Surveys

The Workshop trail

16th October 2012

SESERV

Users are

concerned: privacy, identity,

community

Providers are

concerned: bandwidth, connection

agreements

Users are

driving: usage, choices,

technologies

2010 2012

what we did

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The FI Landscape

what we found

Can we use the service?

Will we use the service

Why should we use the service?

16th October 2012

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The FI Landscape

what we found 16th October 2012

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The FI Landscape

what we found

USER CONCERNS 1. Increased

transparency (data & systems)

2. User-centricity 3. Multi-disciplinarity 4. Avoid extremes in

debate 5. Facilitate digital

literacy 6. Common

terminology needed 7. Clarify digital rights 8. Global regulatory

frameworks

PROVIDER CONCERNS

• Bandwidth overload • Capacity is not

enough • Regulation is not

enough • Business

relationships key • Business models

need to change • Content providers: a

significant “force” • Users may be

techno-savvy

USERS DRIVING

• Watch out: I o T • Bed-surfing • On demand services • Users driving

innovation • Gamification

significant • Net neutrality not

right? • Regulation “mis-

directed?” • Connectivity • Market control

16th October 2012

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Wikipedia versus Meme

The FI Landscape

Users are participating

Privacy, cybercrime, skills, security, trust

Capacity, business models, regulation, cross-frontier

The Arab Spring

The London Riots

Participative Sensing

NetFlix et al

YouTube et al

facebook et al

16th October 2012

Gamification?

Individuals want to participate because that’s what makes them belong (even lurkers). They set their own boundaries; they enjoy the anonymity; and the contributions they make

© 2011 The SESERV Consortium 8 © 2012 The SESERV Consortium

A Cast Of Thousands 16th October 2012

Alan Hartman IBM Haifa

Aleksandra Kuczerawy KU Leuven

Alessandro Bogliolo University of Urbino

Alissa Cooper CDT

Andrea Glorioso EC

Ben Bashford COUNCIL

Bill Dutton University of Oxford

Bob Briscoe Birtish Telecom

Daniel Sebastao SAIL

Elwyn Davies N4C

Falk von Bornstaedt Deutsche Telekom

Ian Brown University of Oxford

Ian Graham MyFIRE

Javier Salcedo Arsys

Jonathan Cave RAND

Kevin Doolin WIT

Luis Correia SAIL

Magnus Eriksson TA2

Martin Serrano FAME

Mike Surridge GENESI-DEC

Nick Wainwright HP

Nicolas le Sauze Alcatel-Lucent

Nicole Dewandre EC

Petronela Burceag EC

Robin Mason University of Exeter

Robin Williams University of Edinburgh

Sally Wyatt Royal Netherlands Academy of Arts and Sciences

Sara de Freitas SGI

Stephen Minton IDC

Vesa Terävä EC

http://www.seserv.org

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The FI Landscape

16th October 2012

Thank You!