Innovative approaches to fundraising for parks & greenspacesMyParkScotland

Setting the scene: Rethinking Parks and MyParkScotlandJulie Procter, greenspace scotland

MyParkScotland

3 March 2016

Greenspace surveys

Dunfermline Public Park

Hayburn Play Parkwww.hayburnplaypark.com

Raised money mini-orchard

Why MyParkScotland?• Greenspace surveys:

falling levels of use & lower quality ratings

• Increasing Friends & community groups

• State of UK Public Parks report 2014

• Financial and capacity pressuresWhere’s the money???Need for alternative mechanisms

• Nesta/HLF Rethinking Parks programme

• Heritage Lottery Fund and Nesta

• Innovative and promising new business models

• 11 Projects across UK

• MyParkScotland only one in Scotland

Why MyParkScotland?

MyParkScotland is our response to this challenge:

• New way of supporting parks and greenspace projectsBut also link to the past…Victorians: public subscription & philanthropic industrialists

• Mechanism for supporting individual & business giving• Scotland’s only crowdfunding platform specifically for

parks and greenspaces• Raising money for tomorrow by creating

Sustainability Fund for projects• Creating an Endowment Fund for parks

A new way to …

Discover, enjoy and support … parks and greenspaces

7 habits of park innovators• diversify income streams• understand where your money is going

• involve people

• work with others

• test and adapt, and then do it again

• be open

• secure a mandate to operate Learning to Rethink Parks – Nesta (2016)

Starbank Park – Getting the Funding Mix Video