setting the scene - sabre...setting the scene fact sheet | online travel agencies what can i do to...
TRANSCRIPT
Airlines seek to drive revenue by differentiating
in our competitive travel market
Corporations aim to balance cost control with policy
compliance and the traveler experience
Agencies seek to efficiently manage content complexity and to focus investment on
creating value
Business traveler expectations are changing, driven by retail experiences
What this means to an online travel program:OPPORTUNITIES CHALLENGES
› Offer NDC and traditional content together › Understanding implications of NDC adoption
› Leveraging NDC content can enable personalized, omni-channel offers
› Showcasing your value in the ecosystem
› Focus on additional value-driving content › Aggregating multiple sources of content
› Deepen partnerships with suppliers and technology partners › Assessing your changes in workflow
Marketplace dynamics are driving the need for new retailing and distribution capabilitiesSetting the Scene
FACT SHEET | ONLINE TRAVEL AGENCIES
What can I do to prepare? Educate yourself on each
airline’s content and distribution strategy
Understand any impacts to your existing contract
based on which channel the trip is booked
Learn what personalized offers airlines will be offering and to whom
Speak to your airline, GDS and technology partners to become
familiar with the plans and potential impacts on their side
Airline Partnerships Technology Partnerships
What NDC is (and what it isn’t)NDC (New Distribution Capability) is a travel industry-supported program launched by IATA for the development and market adoption of a new, XML-based data transmission standard. This standard will make it easier for travelers to compare flights and prices, with increased visibility into ancillary offers, for a more personalized traveler experience.
NDC is NOT a commercial model or new retailing solutions.
NDC is one thing. Bringing it to life is our thing.
We are going Beyond NDC to add end-to-end value
Provide highly RELEVANT
offers based on business traveler purchase history
Differentiate with CONSISTENT
product offers displayed across all channels
Ensure SEAMLESS
booking service and travel experience
Improve SPEED TO MARKET to get new products and airfares to market faster
… and ensure key OTA operations and workflowsSupport audit processes
Platform investments built for omnichannel experiences
Rigor for capacity and scalability
Want to know more?Download “Beyond NDC for OTAs” for a more in-depth look at NDC and how it affects an online travel program.
www.sabre.com/beyondndc
Active reservation synchronization
Time for action
• GET ENGAGED IN THE CONVERSATION
MEET WITH YOUR SUPPLIERS AND TECHNOLOGY PARTNERS
ASK CRITICAL QUESTIONS
TEST SABRE APIS
CONTACT YOUR SABRE ACCOUNT MANAGER
Best offer available in the market
Lifecycle management of the trip