MEDIA 7 QUESTIONS

Nasima Begum 12A2 (Exam No: 6259)

Ruma Begum 12A3 (Exam No: 6161)

Central Foundation Girls Sixth Form

PRELIMINARY TASK

1) IN WHAT WAYS DOES YOUR MEDIA PRODUCT USE, DEVELOP OR CHALLENGE FORMS AND CONVENTIONS OF

REAL MEDIA PRODUCTS?Use of conventions

Interview like: http://www.bbc.co.uk/programmes/p00hzgsb

Contact for more information

Vox pop

Interactive vote - http://www.surveymonkey.com/s/52SL3W8

Jingles

Introductions (My name is Ruma / Over to Nasima)

Music specific to target audience

Headlines

Challenging conventions -

- Weather report in middle of broadcast

- Mix of Entertainment AND News

- Interactive vote – as a pose to calling viewers

- Only 2 reporters – other groups had up to four people

Development of conventions -

- Music playing in background

Initially, we intended on having the

weather broadcast in the middle of

our broadcast. However we

realised that having the weather at

the end is appropriate

2) HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL GROUPS?

EMA - affects target audience – they receive EMA

X-FACTOR – for entertainment value

GCSE RESULTS – Affects teenagers

YOUNG MAYOR – regards audience – young mayor fits into target audience

3) WHAT KIND OF MEDIA INSTITUTIONS MIGHT DISTRIBUTE YOUR MEDIA PRODUCTS AND WHY?

CHOICE FM

Choice FM - London's Choice Biggest radio company Urban music broadcasted through DAB digital radio, Sky etc History of Choice FM March 1990 – started out independent It was Britain’s first 24 hour black music radio station with a licence Choice is fully funded by advertisers although regarding the riots the

mayor of London gave a fund of £500,000 to alert all teenagers… rajar.co.uk shows that choice FM reaches over 543,000

SIMILARITIES AND DIFFERENCE Choice FM & Talk FM similarities Choice FM & Talk FM differences

-Both has music -Target audience - Age - Gender

-Semi-formal language

- Viewers can interact

AUDIENCE FEEDBACK IMPROVEMENT

-In our radio newscast, our EMA Vox Pop recording was over 30 seconds.

We cut the clip and reduced 30 seconds to roughly 16 seconds.

 4) WHO WOULD BE THE AUDIENCE FOR YOUR MEDIA PRODUCT AND WHY?

Who? - Teenagers (15-21)

- Male & Female

- Topic of stories

- Variety of news & entertainment

- Serious & Fun

Why?

5) HOW DID YOU ATTRACT/ADDRESS YOUR AUDIENCE? - Choice of stories – Relates to target audience e.g. EMA

- Presenters fit into target audience group

- Language - Semi Formal

- Use of music – appeals to audience!

- Dramatic Start

- Variety of story types - e.g. Vox pop, sound codes, music, speech, sound, sound effects, weather reports

- Interactive voting – Entertainment / news?

6) WHAT HAVE YOU LEARNT ABOUT TECHNOLOGY  FROM THE PROCESS OF CONSTRUCTING THIS PRODUCT?

Analogue

Advantages- Equipment - less complicated than digital radio

- Radio can still be used to communicate as there will be a received signal.

- Cheaper - saves money

Disadvantages

- Only one conversation occurs in each analogue channel

- Less functions

-Interference – unclear voice

Todays news is ….? The ??? 2012 …weather????

DIGITISATIONWhat is digitisation? - It is the process of converting information into a digital format.

Advantages

- Quick process – saves time

- More production (Proliferation)

- Small, portable, easy to carry around

- Many uses – mobile phones, mp3’s etc.

- Good signal – modern

Disadvantages

High cost

Constant need to charge

CONVERGENCECombination of modern technologiesProduction of devices – which have many uses.

AdvantagesOnly need to carry one deviceEasy to useVarious entertainmentAvailability of internet, games etc.

7) WHAT HAVE YOU LEARNT IN THE PROGRESSION FROM THE PRELIMINARY TASK TO THE MAIN TASK?

Improvements made in technology – better quality of

broadcasts

Convergence – Radio on the go

Encourages consumption of radio

What is news? - Information fed to the public regarding recent events

and happeningsWhy do people take in news? - Because they NEED and/or WANT to knowWhat journalists ARENT allowed to do... Swear in articles Make up information/ Lie Use information they found out for articles and misuse

it, e.g. put inappropriate images online Breach confidentiality Give out personal details News manipulation Stereotyping Intrude private life Cause grief or stress to individuals unless the public is

affected.

QUESTIONS WE’VE LEARNT TO ANSWER...

What is our target audience? What will this group enjoy? What will keep a radio broadcast

interesting? What ways can you keep a broadcast

interesting? What software’s are used in making a

broadcast? What equipment is used in making a

broadcast?

Visit our blogs for more information...http://msnbegum.blogspot.co.uk/http://msrbegum.blogspot.co.uk/

GROUP WORK

In our group we only had two people, in comparison to other groups where they had at least four people. However this was an advantage in a way that we did not have to chase after one another and just separated tasks between both of us.

Music being too LOUD

Use of different technology

WHAT ELSE HAVE WE LEARNT?

THIS IS OUR FINAL NEWSCAST

THANK YOU FOR VIEWING OUR PRESENTATION