Presented By :-Prashant Verma (2k12mkt06)

Snigdha Garg (2k12mkt10)Itishree Sahoo (2k12ib05)Rajdeep Singh (2k12bfs18)Abhishek Singh (2k12bfs01)

Sew What? Inc. The Role Of Information

Technology In small Business success.

Company IntroductionEstablished in 1992, Sew What? began by designing, manufacturing and installing theatrical drapery and stage curtains. Strong company values and a clear mission statement combined with unwavering determination to provide a “customer-centric” service have helped establish a loyal customer base and the reputation as the Theatrical Drapery Manufacturer and Custom Sewing Service for the touring industry.

Sew What? has manufactured soft goods for numerous artists, including Maroon 5, Slip Knot, Green Day, Avril Lavigne, Sting, Dave Matthews Band, Rod Stewart and Don Henley. Prestigious drapery installations for theatres such as the historic "Victoria Theatre" in Santa Barbara, CA are the result of competitive pricing and manufacturing.

Emphasis on customer service, consistent delivery of quality products and timely deliveries has resulted in steady growth for the Corporation. Having recently expanded, Sew What? now occupies a 15,000 sq ft building in Rancho Dominguez, CA, and employs an experienced staff of 33.

History Of Discussion

Megan and her team Strive to deliver outstanding design, craftsmanship and services to every client, from some of the biggest names in the music business, to small elementary schools on a budget.

Still , the business didn’t really take off until they married this centuries-old craft with new technology with the help of dell and intel. In fact, it’s their use of technology that has earned Sew What? The 2006 National Federation of Independent Business (NFIB) Small-Business Excellence Award.

Through information technology, Sew What? was better able to manage critical elements of their business such as the storing of their clients’ information as well as financial records.

Problems

How do you go about making a small business bigger ?

Traditional advertisement might seem like an option but its unaffordable for small business to advertise.

How do you track an inventory that includes hundreds of fabrics in different colors , patterns and textures and make it easy for potential customers to make it easy for potential customers to view all this options?

Alternatives