Evolution of SharePoint Socialand What it Means for Your Deployment…

Joel Oleson

http://www.sharepointjoel.com

@joeloleson

~10 Year SharePoint Veteran

SharePoint Product Architect, Evangelist & Strategy @ Quest

Twitter: @joeloleson

Email: joel.oleson@quest.com

Who is SharePoint Joel?

1. Updating your status every 10 minutes 2. Posting photos of the boss from the Christmas

party3. Announcing your companies next steps to the

WORLD before the Team even knows…4. Farmville & Mafia wars (enough said!)5. Tweeting in a meeting of 26. Work party videos on Youtube7. Continual-motion status updates8. Instead of research, links to a Rick Roll9. Asking legal to create a review process for blog

content 10.Sharing corporate dirty laundry under a

pseudonym

10 Stupid Things that Will Ruin Social Media for Everyone at Your Company

Author: Christian Buckley

The Challenge

The Kids are Growing Up

Help! I Can’t Find Anything…

Case Study: Is This You?

• Global Sales, Development teams scattered across the planet

• Teams in silos along product boundaries• Overlapping expertise, technologies, code• Collaboration happens only within silos• Valuable corporate assets are lost or underutilized• Obvious inefficiencies, duplicated effort

Common Information Challenges

RegulatoryComplianceRepository

BIDashboard

Custom SAPFront-End

KnowledgeManagement

Portal

CorporateWeb

Presence

MySite

R&DTeam

SalesDivisionPortal

EmployeePortal

ExtranetCollaboration

Site Project“Z”

NYOffice

Team“X” Site

The SharePoint BusinessProductivity Platform

Corporate Department Team

SharePoint Platform

Empowerment

Num

ber

of U

sers

RegulatoryComplianceRepository

BIDashboard

Custom SAPFront-End

KnowledgeManagement

Portal

CorporateWeb

Presence

MySite

R&DTeam

SalesDivisionPortal

IntranetPortal

ExtranetCollaboration

SiteProject

“Z”

GenevaOfficeSite

Team“X Site

Single Business Productivity Platform leading to common:- End-user Experience- Rich Integrated Capabilities- Toolset and Development- Deployment and

Management

Communities

Search

Sites

Composites

ContentInsights

Microsoft example (represents a small sample)U

sers

TeamsCorporate Departments

Empowerment

My Site

Why SharePoint Needs Social

• The islands of information have been moved to SharePoint NOW WHAT???

• Still can’t find anything• Who is doing what? • You can’t tell what’s new, what’s old or what

has changed• It’s all disconnected

Time to get things lined up!

An umbrella term that defines various activities that integrate technology, social interaction, and construction of video, documents, and other content –Wikipedia

Many to many publishing: Person of the year is “You” - Time

• Social Media is…

It’s not a Craze…

• 3 out of 4 already use social technology• 2/3 of global internet population use it• It is democratizing communications• Power is shifted from publishers and media

elite to the people• Kid down the street can compete with CNN

on twitter• More popular than email?

The Solution

Evolution of Social in SharePoint

2007BlogsWikisMy SitesTeam SitesOutlook integrated drag & drop calendarsRSSSearchMobile accessibleEmail archivingBusiness Sourced Public ProfilesPeople SearchLight workflow

2010RatingsManaged Metadata ServiceAdvanced routing (based on metadata)Multi Import Sourced ProfilesStatus updatesActivity feedsKnowledge miningBookmarksFeedback/ratingNote board (Wall)Tag cloudsSocial taggingExpertise taggingEnhanced WikisShare & Track tabIndividual and team blogsPeople and social searchDiscussionsOffline WorkspaceEnhanced presenceRich Mobile views

2003My SitesShared calendarsSearch AlertsPresence awarenessEmail archiving to PFDiscussionsEnhanced workspaces

2001Team Sites/WorkspacesDiscussionsTeam calendarsAlertsSearchMetadata (Doc Profiles)Routing/Workflow

Microsoft SharePoint 2010Ribbon UISharePoint WorkspaceSharePoint MobileOffice Client and Office Web App IntegrationStandards Support

Tagging, Tag Cloud, RatingsSocial BookmarkingBlogs and WikisMy SitesActivity FeedsProfiles and ExpertiseOrg Browser

Enterprise Content TypesMetadata and NavigationDocument SetsMulti-stage DispositionAudio and Video Content TypesRemote Blob StorageList Enhancements

Social RelevancePhonetic SearchNavigationFAST IntegrationEnhanced Pipeline

PerformancePoint ServicesExcel ServicesChart Web PartVisio ServicesWeb AnalyticsSQL Server IntegrationPowerPivot

Business Connectivity ServicesInfoPath Form ServicesExternal ListsWorkflowSharePoint DesignerVisual StudioAPI EnhancementsREST/ATOM/RSS

Communities

Search

Sites

Composites

ContentInsights

10 Steps to Real Social 2010

1. Make it Accessible

2. Prepare for Mobile

3. Enable Good My Sites Build Rich Profiles

4. Build Relevant Enterprise Search

5. Leverage Blogs & Wikis

6. Integrate for Presence

7. Build Discovery Navigation including external sources

8. Archive the Old

9. Enable Enterprise Content Types & Tagging & Ratings (Service App)

10.Relevant Sticky Site Content

Social Goals & Success Criteria

• Allow people to accurately and quickly respond to information

• Ability to address problems connecting the right people & information fluidly

• SharePoint 2010 as stated by Erik Moll “as much about people and seem as much about people as it is about documents.”

• Cost of sharing and organizing lowered• Knowledge surfaced that might otherwise

have not been

Make SharePoint Accessible

• Mobile & Internet Accessible• Right balance of Security• Easy to use?

Plan and Enable SharePoint for the Mobile Workforce• SharePoint

Workspace 2010 Mobile

• Office Hub on Windows Phone 7

Create a “Sharing Culture”

• Understand the relationship between corporate culture and your social computing approach

What is your view of the world?

• Bottom up– Personal– Team

• Top down– Enterprise– Group or Division

The Information Pyramid of Enterprise Content…

 

Permanent Central PortalEnterprise SearchEnterprise Browse

Division Portals

Groups & Teams

Projects & Workspaces

My Sites

CorporateBusiness TaxonomyWith DivisionalStakeholders

PerUser

Ad Hoc SelfServicew/ Life CycleManagement

Permanent Division PortalsBusiness Process Division News, ScorecardsGroup Reporting

Semi StructuredGroup, Team, ProjectSites and Workspaces

Blogs, bios, Social

CentralPortal

Use My Site to share your interests, responsibilities and activitiesEnable My Site Creation

Interests

Activities

Define responsibilities or interests with tags

Pre-Beta Screenshots.

COMMUNITIESDemo

My Sites & Org Browser

Tagging

Ratings

Search

Import Sources for Rich Profiles

Search by expertise and

profile

Easily find experts with People SearchTuned Expertise Search

Search by expertise and

profile

Pre-Beta Screenshot.

Youtube and Facebook like ApplicationsSharePoint Communities

Rich media embedded

Tag-cloud navigation

Content rating

Comments and presence

Rich experience

Pre-Beta Screenshot.

Blogs and Wikis

Presence Integration

Easily build and access your business community

Browse People directory

Rich Organizational & Folksonomic Directories

Define your colleagues

Pre-Beta Screenshots.

Promote Incentives for Discovery & Navigation including external sources

Archive: Keep it relevant

Enable Social Service ApplicationsEnterprise Metadata and Tagging

Making it Current & interesting

• What’s New?

Case Study Conclusion

• Many Solutions Evaluated• Deploy SharePoint 2010• Leverage: Activity Feeds, My Sites, Profiles• Make it Internet accessible• Service Apps: Enterprise Metadata,

Tagging, Profile Sync, My Sites, Social, Logging, Search

Today’s Call to Action…

SharePoint Starts The Fire

Emails, Paper trail, Post-it notes and Snail mailDeadlines, Going nuts, Training costs and Budget cutsCollaborate, Meeting date, Working in the office lateWeekends, Holidays, Family feels the brunt

SharePoint starts the fire, Users collaborating, Enterprise is changing

SharePoint, Got me praise, Corner office, Big fat raise,Sharing, In the cloud, Something called BPOS.CIO blown away, Learned about the cloud today,New job is great, what else, can I say?

SharePoint starts the fire, Users collaborating, Enterprise is changingSharePoint starts the fire, Microsoft has got it, Can’t wait to have it

Thanks to the SharePoint Community! More Lyrics at: http://bit.ly/bprb9m

- Dux, Gannotti & the SharePoint Community: Full Video http://bit.ly/9IyDqI

Thank You Enjoy TEC!

Measure & Manage Adoption

http://www.quest.com/reportsforsharepoint

Learn More about SharePoint 2010

Information forIT Prosat TechNet

http://MSSharePointITPro.com

Information forDevelopers

at MSDNhttp://MSSharePointDeveloper.com

Information forEveryone

http://SharePoint2010.Microsoft.com