shorttrack ceo: how mid-market ceos apply four critical concepts to achieve their personal goals

8/9/2019 ShortTrack CEO: How Mid-Market CEOs Apply Four Critical Concepts to Achieve Their Personal Goals

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15/163|~

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16/163|~a

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17/1630

Slg Mqusgrajwu Mac-M`rfgs Ejmy

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mac-m rfgsejmy`dq


18/163?

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Um`bb owuadguu

Ejmy`dagu wdcgr #0 mabbajd ad rg~gdwg


19/1635


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20/1633

Slg Mqusgrajwu Mac-M`rfgs Ejmy`dq

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21/1637


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bg`cgrulay sg`muxlj `rg slg jewu j slau ojjf$


22/163

sxj cagrgdskjwrdgqu

sj slgEGJ rjbg


23/163

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ad 01


24/163

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39/163

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?7

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ejdegys 0;qjwr ENJ au djs ha~adh qjw `bb slg dwmogru

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fggy adergùadh:

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Yrèsae`b

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M`y Qjwr G|gewsa~g Sg`mu Gmjsajd`b Ufabbu

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0$ Adsr`Ygrujd`b

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M`y Qjwr G|gewsa~g Sg`mu Gmjsajd`b Ufabbu

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ygjybg uljwbc us`q ogladc slg uegdgu ad _.C" yrjcwesajd" `dc sgeldae`b èsa~asagu$

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Jdeg qjw fdjx `dc wdcgrus`dc xlael j slgug `ssaswcgu cra~gu slg èsajdu j qjwr

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?$ Gdjreg usrjdh èejwdsòabasq

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`dc ladcgr ` ejmy`dqu g|gewsajd$

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ejmy`dq$

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0$ Ujwreadh slg rahls e`dcac`sgu

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Xg rgejmmgdc wuadh ` laradh uqusgm sl`s yrj~acgu ` yrjeguu jr l`dcbadh jwr

causades usgyu;

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Ogus Eùg

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jyyjuasg$

Slgrg rg dwmogr j rgùjdu;

Xlq:

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Mac-m`rfgs ejmy`dagu jwsdwmogr slg Njrswdg 799 oq j~gr >"?99 sj 0$

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e`d gùabq hj ~ar`b ad slg Njrswdg 799$

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As lù sj og `wslgdsae$ Qjw e`ds `fg as$

003

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132/163

Asu lgbywb sj ugg g|`mybgu j slg ywryjug us`sgmgdsu j yjywb`r ejmy`dagu xg `bb

fdjx ,rjm Owabcadh Qjwr Ejmy`dqu âuajd" K`mgu E$ Ejbbadu `dc Kgrrq Yjrrù" L`r-

~`rc Owuadguu _g~agx" Ugysgmogr-Jesjogr 011>;

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jhq jr slg ogdgs j slg ywobae

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cj$ Sladf j Caudgq" Ujwslxgus @arbadgu" jr Hjjhbg$ E`d qjw ugg slgar

ywryjug:

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As au djs ` hj`b jr `

usr`sghq$

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usr`sghq cgeauajdu` fgq ejdsraowsadh ès

sj asu d`dea`b uweeguu$

008

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Nad`bbq" og uwrg djs sj ejdwug qjwr ywryjug xasl qjwr ejrg usrgdhslu" jr qjwr ejrg

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030

@elag~adh Wbsam`sg Uwee


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Sl`su xl`s qjwr g|gewsa~g sg`m `dc m`d`hgru `rg jr$ Slg fgq sj ogadh `

uweeguuwb mac-m`rfgs EGJ au sj wdcgrus`dc dc e`rgwbbq m`d`hg slg mjus

amyjrs`ds gbgmgdsu sl`s ges slg owuadguu ~`bwg$ Xlabg slg dw`degu el`dhg

rjm ejmy`dq-sj-ejmy`dq `dc adcwusrq-sj-adcwusrq" slg lahl-bg~gb ejdegysu `rg

slg u`mg$ Slgqrg slg ejdegysu xg~g jwsbadgc ad slau ojjf$

EGJu xasl slg ufabbu sj amybgmgds slg ejdegysu `rg pw`bagc sj rwd `dq mac-

m`rfgs ejmy`dq`dc uljwbc elag~g lahl cghrgg j uweeguu$

Dj m`ssgr ljx bjdh qjw~g oggd rwddadh qjwr ewrrgds ejmy`dq" xlgd qjw

amybgmgds slgug jwr ejdegysu" sladhu xabb el`dhg$ Qjw xabb;

El`dhg slg x`q qjw sladf òjws gbgmgdsu j qjwr owuadguu

El`dhg slg x`q qjw jygr`sg

Nggb cagrgds

M`fg ebg`rgr cgeauajdu

Larg ogssgr ygjybg

âgx qjwr m`rfgs cagrgdsbq

Djsaeg sl`s qjwr m`rfgs ~agxu qjw cagrgdsbq

Hgs rguaus`deg rjm qjwr sg`m

Gbg~`sg qjwr ygrjrm`deg

Cj ` ogssgr kjo g|gewsadh qjwr usr`sghq

Gdl`deg qjwr ufabb ugs

Gdl`deg qjwr g|gewsa~g sg`mu ufabb ugs

Adergùg qjwr ejmy`dq ~`bwg

Mj~g ebjugr sj qjwr gdch`mg

Xg xaul qjw uweeguu jd qjwr kjwrdgq!

03?

@elag~adh Wbsam`sg Uweeguu


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Xl`s sj wdbg`rdDjs l`~adh ` uweeades yb`d sj `elag~g qjwr gdch`mg$

Xl`s sj bg`rdNjewu jd slg ejdegysu sl`s `rg mjus rgbg~`ds sj qjwr EGJ ygrujd`$

035

@elag~adh Wbsam`sg Uwee


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`ojwsslg

`wsljru


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Fgd Gcmwdcujd

Njr mjrg sl`d ?9 qg`ru" Fgd Gcmwdcujd lùerg`sgc" rgdgc" `dc wugc

sgeldapwgu dc aduahlsu sl`s gdòbg mac-m`rfgs ejmy`dagu sj hrjx ejduausgdsbq

`dc yrjsòbq$

Fgd au ` hasgc `dc aduahlswb mùsgr j slg owuadguu madc `dc au g|srgmgbq

fdjxbgchgòbg ojws cargesadh usr`sghq" ygjybg" `dc g|gewsajd$ @ jrmgr EGJ j

#599 mabbajd ejmy`dq" lg au ewrrgdsbq Elàrm`d j #099 mabbajd ejmy`dq$ Fgd

cgdasgbq ywsu adsj yrèsaeg xl`s lg yrgèlgu$

Njr ua| qg`ru Fgd `buj lgbc slg lahlbq rguygesgc yjuasajd j Elàr jr âus`hg

Adsgrd`sajd`b" slg xjrbcu b`rhgus mgmogr jrh`da{`sajd jr EGJu$ Fgd au lahlbq

sràdgc `dc ujwhls `sgr mgdsjr `dc sràdgr jr EGJu j mac-m`rfgs ejmy`dagu$

Lau addj~`sa~g dc erg`sa~g wugu j sgeldjbjhq" lau yajdggradh j ogl`~ajr`b

`dc s`bgds uuguumgdsu sj yrjygrbq s`rhgs adca~acw`bu jr slgar lahlgus gdgrhq

yjuasajdu" dc lau `hhrguua~g dc jrx`rc bjjfadh bg`cgrulay dc ejèladh rg

adcae`sa~g j lau usqbg$

Fgd au `buj slg jwdcgr" Elàrm`d" `dc EGJ j slg Gcmwdcujd Djrslus`r

Owuadguu _gug`rel dc Sràdadh Adusaswsg$ Slg rm au ` rgejhda{gc uygea`bsq

ejduwbs`deq ad slg cg~gbjymgds j owuadguu usr`sghq" bg`cgrulay" u`bgu dc u`bgu

m`d`hgmgds sràdadh" dc ewusjma{gc gmybjqgg uuguumgdsu jr ejmy`dagu

èrjuu ` mwbsaswcg j adcwusragu$

Nrjm 01


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Kam U`h`r au slg ej-jwdcgr j Mjcgr`dca Ade" erg`sjr j M`rfgsadh M$J$ ,xxx$

m`rfgsadhmj$ejm `dc Hrjxsl Y`dgb ,xxx$hrjxsly`dgb$ejm" xgouasgu

cgba~gradh sjjbu dc adrùsrweswrg sj gdòbg mac-m`rfgs owuadguugu sj usrweswrg`dc g|gewsg slgar hj-sj-m`rfgs esa~asagu$

Kam lù 07 qg`ru g|ygragdeg bg`cadh um`bb sj mgcawm-ua{gc owuadguugu ad

m`rfgsadh" u`bgu" `dc usr`sghq$ @d gdsrgyrgdgwr `s lg`rs" Kam lù oggd ` mgmogr

j slg jwdcadh g|gewsa~g sg`m jr slrgg us`rswyu yrajr sj ej-jwdcadh Mjcgr`dca

ad ?993$

Kam lù xjrfgc xasl mjrg sl`d ?99 UMO bg`cgru `dc m`rfgsadh ejduwbs`dsu"

adusabbadh usrweswrgc m`rfgsadh yrjeguu sj swrd slgar `c-lje m`rfgsadh esa~asaguadsj ` cgdgc usr`sghq sl`s rgbagu wyjd owuadguu bjhae sj `duxgr slg lwdcrgcu

j m`rfgsadh dc u`bgu cgeauajdu mac-m`rfgs ejmy`dq bg`cgru gdejwdsgr

slrjwhljws slg qg`r$

Kam ljbcu ` O$@$ j Gejdjmaeu `dc Ejmmwdae`sajdu rjm slg Wda~gruasq j

Maelah`d$

àrer`s y`rsu$ Lg xù adusrwmgds`b ad bg`cadh slg dghjsa`sajd dc uweeguuwb u`bg

j slg ejmy`dq sj @M_ Ejryjr`sajd" slg y`rgds ejmy`dq j @mgrae`d @arbadgu$

Fgd ogh`d lau e`rggr ad 0187 xasl M`rsad Adcwusragu" Ade$" j @bò`m`" ` b`rhg

yra~`sgbq lgbc m`dwèswradh rm xasl u`bgu slrjwhljws slg W$U$ dc E`d`c`$

@s slg `hg j ?7" lg ùuwmgc slg rguyjduaoabasq j D`sajd`b U`bgu M`d`hgr `dc

Yrjcwes Cargesjr j ` ca~auajd xasl ` 093-ygrujd u`bgu jreg$

Fgdu uweeguu ad owabcadh b`rhg" ugr~aeg-cra~gd" gmybjqgg-mjsa~`sgc ejmy`dagu

lù bgc sj lau rgejhdasajd ù ` yrjmadgds uyg`fgr" sgèlgr" `dc sràdgr jd slg

uwokgesu j Slg Ejmybgsg dc Ggesa~g U`bguygrujd" Slg Ljdjròbg X`q sj Ugbb"

Slg Ygrges Gmybjqgg" Sg`mxjrf"Bausgd! Qjwrg Srqadh sj Sgbb Qjw Ujmgsladh"

Ejmmwdae`sajd" dc Owuadguu Usr`sghq$

Kam U`h`r

03>

@ojws slg @wsljru


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Daef Ugselgbb au EGJ j Yrèsaeg Usr`sghagu" ` owuadguu amyrj~gmgds ejduwbsadh

rm sl`s cgdgc `dc cg~gbjygc Naue`b Njewu$

Daef lù `d`bq{gc ad g|eguu j 0"999 owuadguugu `dc xjrfgc xasl lwdcrgcu j

EGJu `dc g|gewsa~gu `rjwdc slg xjrbc sj lgby slgm ogssgr wdcgrus`dc slgar

owuadguu ygrjrm`deg dc m`fg ogssgr owuadguu cgeauajdu$

Yrèsaeg Usr`sghagu lù yrgugdsgc ad g|eguu j 799 xjrfuljyu sj EGJu `dc

g|gewsa~gu ad @wusr`ba`" slg WU@" slg WF" E`d`c`" `dc Dgx [g`b`dc$

Daef lù buj rwd dwmgrjwu ejèladh xjrfuljyu jr ejmmgrea`b o`dfgru ad

@wusr`ba` dc slg WU `dc ugdajr mgmogru j slg @wusr`ba`d eejwdsadh yrjguuajd$

Daef lù lgbc g|gewsa~g yjuasajdu ad owuadguu m`d`hgmgds jr ?5 qg`ru$ Njr slg

s 09 l l o a la bsa sa a ab fa

Daef Ugselgbb

@ojws slg @wsl

shorttrack ceo: how mid-market ceos apply four critical concepts to achieve their personal goals

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