show me the money london 2014 - presentation by kieran garvey business development manager at...
DESCRIPTION
Crowdcube is the world's first equity crowdfunding platform enabling businesses to raise finance from the crowd. We currently have over 75,000 registered investors having raised over £27 million for 125 UK businesses. Crowdcube is rapidly expanding internationally with plans to launch in 8 countries over the next 12 months.TRANSCRIPT
Funding is extremely difficult to access for most start-ups and early stage businesses
Debt finance not accessible to most early stage/start-ups
Limited access to Venture Capital for small companies
Angels are great but not enough of them – too many great entrepreneurs not enough supply of Angel cash.
Difficult for ordinary people to access investments in private companies
The Problem
Crowdcube is the world’s first and leading equity crowdfunding platform giving entrepreneurs a new way to raise investment
Fully authorised and regulated by the Financial Conduct Authority
The Crowdcube solution
The solution - crowdfunding
What are the benefits?
New way to raise
finance
UK wide investor reach
Easier to promote
Cost effective
Marketing effect
Crowd feedback
Financial return
‘Armchair Dragon’
Support friends and family
Participation
Lower/spread risk
Simple to invest
Case studies
What you need to apply...
Investment description: Around 200 words that outline the idea, the market and the people that will make the business a success
Exit strategy: Around 200 words that detail how investors will get their investment back (trade sales, share buy back...)
Business plan: As a PDF that follows this advice
Financial forecasts: As a PDF that meets these requirements
Video: See this guide for details
Pitch marketing checklist
Get 10 investors lined up before you go public
Prepare emails to send out and spread the word
Speak to angels and other investors
Contact loads of blogs and publications
Social media channels
Add your pitch URL to your email signature
Organise a launch event (e.g. Artisan Burger Company)
Send regular updates
Put on a webinar for investors
Secure 33% of your investment to access the Crowdcube Fund.
Creating a buzz
