sinatra; lead capture

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Visitor data capture for attendance tracking & lead retrieval

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Page 1: Sinatra; Lead Capture

Visitor data capture for attendance tracking & lead retrieval

Page 2: Sinatra; Lead Capture

Sinatra is a simple to use, cost-effective scanner system which allows exhibitors and sponsors the ability to capture

relevant leads and visitors to their stand for analysis, follow up and to maximise their event performance.

In addition, it provides organisers with visitor activity tracking and participation analysis as well as an opportunity

to build interactivity into any event.

Page 3: Sinatra; Lead Capture

As exhibitors and sponsors need continued added value, implementing Sinatra on any size event creates cost-effective excellent opportunities for exhibitors and sponsors to engage with relevant visitors during and after the event plus, easily

measure their ROI in taking part. Through simple, one-click barcode scanning, you can provide exhibitors with accurate, detailed footfall data and statistics

post event.

Page 4: Sinatra; Lead Capture

For organisers, Sinatra offers a simple way to:

•  Track day-to-day attendance and traffic flow •  Track attendance to walk-in talks, sessions or workshops •  Manage session attendance for visitors CME accreditation records •  Create prize-draw entry systems, email sign-up or promotional

activity sign up •  Create interactive activities throughout the show floor to engage

with visitors •  Reduce carbon footprint if you chose to run a badge-free event •  Manage social events that don’t require pre-event sign up

Page 5: Sinatra; Lead Capture

Who this product works for

Designed for organisers of exhibitions or other showcase events with multiple activity points, Sinatra is suitable for:  

Exhibitions Table-top fairs Showroom open events

Gala dinners and networking sessions

Walk-in seminars or workshops

Ticketless social events

Prize-draw entry Multi-product events Multi-streamed events

Page 6: Sinatra; Lead Capture

Data is coded and badges are printed each with a unique bar code

Each exhibitor/sponsor is provided with a small, light-weight scanner

Event logistics staff use scanners at entry points to

appropriate sessions

Data from each scanner is downloaded to provide

unique lists for individual exhibitors including details

or profile

Data is analysed and customised reports are created

Data from each scanner is downloaded to provide list

information for each session or entry point by day, hour

or minute

The Process

Page 7: Sinatra; Lead Capture

•  Event footfall by day, hour, minute •  Session entry and stream popularity •  Stand popularity-ranking and footfall •  Social event update •  Show/no show at invitation only events •  Product interest reporting (at a multi-

product event)

Reporting Capabilities Depending on the type of data you gather from registrants before/during the event as well as where you position the scanners, the following reports can be created using Sinatra For organisers: For exhibitors/stands:

•  Event footfall summary •  Stand footfall by day, hour, minute •  Stand visitor demographics (dependent on

registration info capture) •  Stand visitor lead list (with as much detail

as you want to include) •  Email sign up list for those

who opt-in at stand

Page 8: Sinatra; Lead Capture

We can provide you with our off-the-shelf system which can integrate directly into your existing registration and badging/barcoding process. This will be made up of as many scanners as you require as well as instructions and the software to manage the data process during and after the event

We can provide you with the scanners, instructions and software as well as manage a data manipulation and coding process pre-event to ensure all your data is ready to scan & provide you with working data for you to print badges

We can do all of the above as well as manage the software onsite and post event for each exhibitor on your behalf. We’ll provide you with a full reports package based on your requirements for you and your exhibitors

We can do all of the above – provide scanners, software, data-coding, onsite and post-event management, post-event customised reports plus manage your badging process onsite. This includes generation of barcodes, full badge personalisation and event branding. If you’re going paper-free, we can arrange the send out of electronic invites with barcodes included

Solution Packages

Page 9: Sinatra; Lead Capture

Contact us Please contact us on the details below for more information about the Sinatra Data Scanners. If you have specific needs or a tricky event with specific requirements, let us know and we’ll speak to the techies to see how we can adapt the system to work for you

Contact Alan Searles – TME London

[email protected] : +44 (0) 7973 377675

Who we are

Contact Lucy Mountain – Mountain Consulting

[email protected] : +971 (0) 50 353 4630

UK CONTACT MIDDLE EAST CONTACT

Sinatra is a product by TME London - an international events technology provider and registration business who have been operating in the Middle East for over 20 years. Mountain Consulting is a UAE based Marketing Consultancy specialising in events, conferences and exhibitions.