SITE SELECTION CRITERIAA PROPOSED McDonald's SITE

INTRODUCTIONPROBLEM:

FINDING A PROPOSED SITE FOR A McDONALD’S FRANCHISE.

CRITERIAWHAT ARE THE STANDARDS OF A FAST FOOD RESTAURANT SHOULD BE CONSIDERED IN A SITE SELECTION?

SITE SELECTION CRITERIA FOR A FAST FOOD CHAIN

1. REGION AND STATE

2. MUNICIPALITY

3. LOCATIONAL FACTORS

4. LOCALE

5. COMPETITIONS

SITE SELECTION CRITERIA FOR A FAST FOOD CHAIN

6. SPECIFIC LOT CHARACTERISTICS

7. TRAFFIC ARTERIES

8. UTILITIES

9. VISIBILITY

10. COST DATA

THE SITEREGION AND STATE:REGION VI, ROXAS CITY CAPIZTYPE OF MUNICIPALITY:SMALL CITYLOCATIONAL FACTOR:CENTRAL TRADE AREA (CITY PROPER)

THE SITELOCALETYPE OF NEIGHBORHOODCUSTOMER PROFILE CRITERIAOTHER TYPES OF BUSINESSES IN NEIGHBORHOOD

THE SITE• PROXIMITY TO EXISTING FACILITIES

SCHOOLCOLEGIO DE LA PURISIMA CONCEPCIONLIFELINE INTERNATIONAL ACADEMY HERCOR COLLEGE – RIVERSIDE CAMPUSSAINT MARY’S ACADEMY OF CAPIZINZO ARNALDO VILLAGE ELEMENTARY SCHOOL

THE SITE• PROXIMITY TO EXISTING FACILITIESHOSPITAL / MEDICAL CENTERMEDICAL MISSION HOSPITAL ROXAS CITYMEDICUS ROXASCITY HEALTHCHURCHIMMACULATE CONCEPTION METROPOLITAN CATHEDRALBIBLE BAPTIST CHURCHSEVENTH DAY ADVENTIST CHURCHKINGDOM HALL OF JEHOVAH’S WITNESS

THE SITE• PROXIMITY TO EXISTING FACILITIESMALL / MINI MART / SUPERMARTCITY SQUAREINJAP SUPERMARTBLACK AND WHITE SUPERMARTLANDMARKSSPANISH CITY BRIDGEMANUEL ROXAS ANCESTRAL HOUSEGIANT CHESS BOARD-ROXAS CITY PLAZAPANUBLION MUSEUM

THE SITECOMPETITIONSTOTAL NO. OF FOOD SERVICE FACILITIES IN AREATOTAL NO. OF OPERATIONS SELLING LIKE FOODSTOTAL NO. OF OPERATIONS SELLING SIMILARLY LIKE FOODSTYPE(S) OF FOOD AVAILABLELEVEL OF SERVICEALCOHOLIC BEVERAGE AVAILABILTY

THE SITESPECIFIC LOT CHARACTERISTICS

EXACT SIZE AND SHAPE DIAGRAMESTIMATED SQUARE FOOTAGE COMPUTED

THE SITESPECIFIC LOT CHARACTERISTICS

SOIL MAPSLOPEEROSIONEARTHQUAKE

THE SITE

SOIL MAP

THE SITE

SLOPE

THE SITE

EROSION

THE SITE EARTHQUAKE

THE SITETRAFFIC ARTERIESTRAFFIC COUNTSSTREET PATTERNS AND FLOW DIRECTIONNO. OF LANESSURFACE TYPE AND CONDITIONPUBLIC TRANSPORTATIONSIDEWALKS AND LIGHTINGDISTANCE FROM TERMINALS

THE SITE TAFT STREET GOING TO BURGOS STREET – ONE WAY

THE SITE LEGASPI STREET - T WO WAY

THE SITE TAFT STREET FROM Arzobispo Street – ONE WAY

THE SITE LEGASPI STREET – TWO WAY

THE SITEUTILITIES AND MUNICIPALITY SERVICESELECTRICITYGASOTHER ENERGY SOURCESWATERSEWERSPOLICE PROTECTIONFIRE PROTECTIONHYDRANTSTRASH COLLECTION

THE SITEVISIBILITYDRIVINGWALKING

THE SITECOST DATASITE COSTCOST PER SQUARE METRESTAXES