Sitecore Solutions to Common Content ProblemsMilwaukee Content Strategy Meetup & Milwaukee Sitecore Meetup12.01.2016

Let’s Talk About• Four common content problems• How content strategy best practices can help

to control these problems• How features within Sitecore can support an

effective content strategy

Content that does not fill a business or user need

Common Content Problem #1

WorkflowsInsert OptionsExcludeTemplatesForSelectionExcludeItemsForDisplayPersonas

Features For Common Content Problem #1

No content lifecycle leading to old, outdated content

Common Content Problem #2

WorkflowArchivingScheduled tasksRecurrence control*ContentEditorWarning

Features For Common Content Problem #2

Inconsistent messaging

Common Content Problem #3

WorkflowGlobal branded items*IncludeTemplatesForDisplayIncludeItemsForDisplayContent profilesPersonas

Features For Common Content Problem #3

Content that isn’t performing effectively in Google rankings

Common Content Problem #4

Canonical URLsWorkflowHandlersCaching, Tuning, CDN*

Features For Common Content Problem #4

Resources:https://sdn.sitecore.net/Articles/Workflow/Understanding%20Workflows.aspx

https://doc.sitecore.net/sitecore_experience_platform/content_authoring/managing_items/workflows/workflows_and_the_workbox

http://zacharykniebel.com/blog/sitecore/2014/june/26/constraining-the-sitecore-7-multilist-and-treelist-fields-with-and-without-search

https://community.sitecore.net/technical_blogs/b/sitecorejohn_blog/posts/repost-all-about-sitecore-scheduling-agents-and-tasks

https://doc.sitecore.net/sitecore_experience_platform/content_authoring/managing_items/general/archive_and_restore_an_item

Resources Continued:

https://briancaos.wordpress.com/2010/08/13/create-your-own-contenteditorwarnings-in-sitecore/

http://www.nonlinearcreations.com/Digital/how-we-think/articles/2016/07/How-to-assign-values-to-content-items-using-multiple-profile-cards-in-Sitecore.aspx

http://sitecorecode.com/index.php/tag/canonical-url/

https://sdn.sitecore.net/articles/api/using%20events.aspx

https://sdn.sitecore.net/Articles/Administration/Sitecore%20Performance/Optimizing%20Sitecore%206%20and%20later/Optimizing%20Performance%20in%20Sitecore.aspx

Resources Continued:

https://sdn.sitecore.net/upload/sitecore7/70/cms_tuning_guide_sc70-72-a4.pdf

https://sdn.sitecore.net/upload/sitecore7/70/scaling_guide_sc70_a4.pdf

https://allthingssitecore.com/2014/03/26/integrating-a-cdn-into-your-sitecore-solution/

Thank you!