six things a successful website needs
TRANSCRIPT
Six Things Your Website Really Needs
1. Compatibility.These days, people connect to the web from computers, laptops, tablets, mobiles, TV sets and even game consoles!
Successful websites show properly on all devices.
2. Speed.Ideally, a website needs to load in less than two seconds. Studies* show that anything beyond that will quite likely take some of your visitors away, so make it fast.
* Like this one.
3. Clear objectives.If your website does not have any specific goals, then what are you trying to get from it? Go for the objectives first, then you can go have your website done.
4. Intelligent content.Regardless of how popular online videos are, the web is still mainly a written means of communication. People buy for what they read, so make sure your site has intelligent text which will (1) showcase what you sell, (2) introduce its benefits while kicking away any doubts a potential client may have, and (3) show them how to get your product or services.
5. A smart design.Successful web designs do not just look good. They help you get the clicks you need to achieve your objectives while keeping the information on your website in order. That's a huge difference, my friend!
6. Internet marketing.Not a must, but decidedly a plus. Most likely you will have competitors for what you do. So, if you want to drive business to your company, you may want to consider getting a decent position on search engines and some traffic from social networks and other sites. Well, that's what Internet marketing is for, and something you may want to invest in too.
