Logo Design Presentation

BY AASHIRWAD

Skill India

Requirements

Skill India is focused on empowering the country’s youth by training them in skill sets of their choice which will enhance their employability and create more job possibilities for them at a national and a global level.

Following are the major messages identified to convey in the logo

1. Skilled and Empowered People2. Prosperous India

The Elements

The Skilled Hand

Hand is often used to represent Skills and Empowerment.

The Peacock

Peacock is the national bird, used to represent India.

Moreover, the peacock has wide range of colours which represent the variety of skills possesed by variety of Indian citizens, coming from various di�erent backgrounds, cultures, and skillsets.

The Concept

The Design

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

Design Elements

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

Hand - Representing Skills, Empowerment. Fingers acting as wings of peacock

Flying Peacock - Representing Prosperous and Vivid India

Letter S - Initial letter of ‘Skill India’

Gotham Fonts - One of the best fonts for scalable and timeless logos

Logo Variants

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

With logo on top With blue colour

Back and white version Back and white version

Logo Variants

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

With glossy colours On glossy colour background

On multicolour background On Tricolour background

Design Variants

With four colors of �ag in circular fashion

On glossy black background Black and white version

EM

PO

WERED YOUTH. EMPOWERED N

AT

ION

SKILL INDIA

EM

PO

WERED YOUTH. EMPOWERED

NA

TIO

N

SKILL INDIA

EM

PO

WERED YOUTH. EMPOWERED N

AT

ION

SKILL INDIA

EM

PO

WERED YOUTH. EMPOWERED N

AT

ION

SKILL INDIA

With four colors of �ag in circular fashion

Design Variants

Logo version with continous hand

On glossy black background Black and white version

EM

PO

WERED YOUTH. EMPOWERED N

AT

ION

SKILL INDIA

EM

PO

WERED YOUTH. EMPOWERED N

AT

ION

SKILL INDIA

Logo variant in tricolor of �ag

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

SKILL INDIAEMPOWERED YOUTH. EMPOWERED NATION

On a Hoarding

Sample Usage

In a Newspaper Ad

Sample Usage

BY AASHIRWAD