Skunkworks projects

Me?s = new @samzzi; s.name = “Sam Serrien”; s.work = “These Days”;

s.wife = new @kimzzi; s.kid[1] = new @lienemie; s.kid[2] = new @haike; s.type =“Creative Technologist”; s.website = “sam.serrien.be”; s.email = “samzzi@gmail.com”;

Origin?

0 Originated from Skunk Works, official alias for the Lockheed Advanced Development Projects

0 Responsible for U-2, SR-71 Blackbird, F-117 Nighthawk, F-22 Raptor, F-35 Lightning II .....

“An organization given a high degree of autonomy and unhampered by bureaucracy, tasked with working on advanced or secret projects”

U-2

SR-71 Blackbird

F-117 Nighthawk

F-22 Raptor

F-35 Lightning II

So basically....

Insanely cool stuff made by seriously

funky smart people.

Fo’ shizzle

‘Skunkworks project’

“A skunkworks project is one typically developed by a small and loosely structured group of people who research and develop a project primarily for the sake of radical innovation.”

The team

0 Multi-disciplined is +0 Everybody needs to trust eachother0 Everybody on the same level though the one that

came with the idea tends to take ownership

0 Teamwork and motivation is key

It starts with an idea

Hell yeah, clipart FTW

Next steps

0 Put together a team (not too big)0 Start designing, developing, creating ...0 Finish it up0 Push live

1 sprint

No overthinking

Just do it

copyright by nike .. blablabla (c) 2011

Afterwards

0 Measure success and define next steps

0 Keep as is0 Take down0 Convert to normal project and create planning

Cases

Ninja’s

0 These Days recruiting campaign0 3 people0 6h from concept to live

0 1 tweet started it all... generated +-13,000 reactions

Fartcha

0 Just for funz (superawesomecool concept :p)0 5 people0 Kicked off with 1 coding night

0 Started 9 december – finished for 95%

0 ... Live since this night (because I wanted to show u guyz )

Meet Mojo

Say bye bye mojo

Just don’t loose your project mojo because you’re seeing it to big or start overthinking it or because you’reafraid that not everything is

just exactly like you wanted it to be.

Just do it

Gelijkloon

0 To support a cause0 4 people0 6h from idea to live

0 1 tweet started it all0 generated +2000 unique visits in less than a day (BE

only)

(sorry for all that spam yesterday btw )

Why?

For the kick of it

http://www.stonecutters.be

http://labs.thesedays.com

kthxbye