Slogans

What is a slogan?• motto: a favorite saying of a sect or political group • A slogan is a memorable motto or phrase used in a political,

commercial, religious and other context as a repetitive expression of an idea

• A slogan is used in Scottish heraldry as a heraldic motto or a secondary motto. They usually appear above the crest on a coat of arms

• A battle cry (original meaning); A distinctive phrase of a person or group of people; A phrase associated with a product, used in advertising

• Short, memorable advertising phrase: Examples include "Coke Is It," "Just Do It," and "Don’t Leave Home Without It.”

• Phrase used to advertise a product, or to identify a company or organization.

• A noun phrase identified with a firm. A motto used in selling an enterprise or company.

• A catch phrase or small group of words that are combined in a special way to identify a product or company.

Why are slogans important to advertising?

• Business slogans are critical to the image of your business, regardless of the size. The slogan or tagline is part of your business image. It is a major part of your branding.

• While a slogan contains just a few words, from one to seven as a rule, it is not easy to write. Fact is, it takes more effort to write a meaningful slogan --- to wrap up the essence of your business --- in a few words, than it does to write a long sales letter. In the latter you have lots of room to create a sales message. In the former, you're limited to a few words to sum up the entire meaning of your business!

Name that tuneslogan

1.It’s everywhere you want to be.

2.Don’t leave home without it.3.Hot eats. Cool treats.4.Where do you want to go

today?5.The best built cars in the

world.

6.Just do it.7.Because you are worth it.

8.Easy, breezy, beautiful. 9.Just for the taste of it.10.The UN cola

11.Where’s the beef?12.Finger lickin’ good.13.Snap, Crackle, Pop14.Please don’t squeeze the ________.

15.The ultimate driving machine.

It’s everywhere you want to be.

Don’t leave home without it.

Hot eats. Cool treats.

Where do you want to go today?

The best built cars in the world.

Just do it.

Because you are worth it.

Easy, breezy, beautiful. _______

Just for the taste of it.

The UN Cola

Where’s the beef?

Finger lickin’ good.

Snap, crackle, pop

Please don’t squeeze the ____.

The ultimate driving machine

How do you write an effective slogan?

http://slogan4u.com/write_effective_slogans_tutorial.htm