smac -iot technology
TRANSCRIPT
The Business of Technology
How ‘Applied Technology’ is helping the Business grow
Wake-Up Videos – Connected World
What would you do…!? When someone in a remote rural area in India has got a
medical complication and can only be treated by doctors in New York?
When you want to see your friend in Tokyo not just in voice and not just in video but at a hand-shake distance
When you want your car do identify the friend travelling on the same road but 2 KM behind you
When you want to access internet in any remotest place in the globe
When you want to just tap and order any product When you want your refrigerator to advice on dinner based
on vegetables stored in it
They are Realities NOW
Holoportation Video
Hot Technologies
SMACiSocial Media
MobileAnalyticsCloud
Internet of Things
What is
SMAC – The Third Platform
IDC believes that by 2020, 40 percent of the US$5 trillion IT spending will be driven by third-platform technologies
Gartner claims that these interdependent trends are "transforming the way people and businesses relate to technology”
First PlatformMainframeLate 1950s
Second PlatformClient / ServerFrom mid 1980s
Third PlatformSMACFrom early 2010s
Fourth Platform
Third Generation - Evolution
AR Rahman
uses Natural
Interfaces…!
IDC Predictions 2020 25% of food and consumer packaged goods retail shopping
will be conducted in omni-channel commerce marketplaces 40% of security revenues become tied to predictive
capabilities, protecting the mobile cloud accounts for 35% of enterprise security products sold
IoT security budgets shift from today's 80% spent on perceived terrorism threats to 80% from actual threats of unfair economic advantage
Additive manufacturing technologies enable "produce on demand" scenarios for over 10% of purchases. More than a 1/3 of these products are customized through cognitive understanding of the buyer's needs
It will be a DX Economy Digital Transformation Economy
Social TechnologySMAC
Social Technology Gartner defines social technology as, “Any technology that
facilitates social interactions and is enabled by a communications capability, such as the Internet or a mobile device.”
Companies, big and small, inject a social element into every product and service (Ex. Car launch, Movie launch, Online Shop etc.)
Governments are strongly moving into Social Media for direct feedback (Ex. Twitter for complaints / feedback)
Organizations customizing Corporate Social Media for in-house interactions
Hiring is decided based on Social Media profiles Social Media influences the Society on critical decisions
Social Technology
Cloud Mobile Big Data
Social Media
Provides Infrastructur
e
Provides Easy Access Provides
Insight
Mobile TechnologySMAC
Mobile Technology Access to data ‘anywhere’ and ‘anytime’ is the theme of
Third Platform What all does Mobile do for us: -
Remote working – Email / Chat / Video Conferencing etc Travel Assistant – Ixigo Travel App Social Engagement – Context Aware Recommendations –
Zomato / Amazon Instant Information – Wiki / Google Goggles Health Monitor – Pedometer / Heart Rate Measurement Education – Educational Tablet
Challenges – Access Points / Data Volume / Security
Facebook’s Aquila Project Video
Google’s Loon Project Video
Big Data - AnalyticsSMAC
Big Data – Analytics There is a deluge of information available for Corporates through
various channels Corporates wants to make some sense using these data Mass Customization is done based on customer preferences Key data sources used to make decisions
Demographic Data of Customer Social Data of Customer Data related to Customer Mobile
World generates 8 Zeta Bytes of data annually that needs 2 trillion DVDs to store…!
Walmart – Big Data Case Study Walmart does ‘real-time’ semantic analysis of various
social media streams These Social metadata contains customers, topics,
products, locations and events information Walmart combines these data streams with customer
data, sales data, financial data and mobile data to obtain a complete overview of their customers
Walmart Social Genome is a massive, constantly-changing, knowledge base with hundreds of millions of entities and relationships
Walmart focusses on individual users and gives customized experience
Walmart – Big Data Case Study (contd.)
Genome Architecture Walmart Achievements Walmart changes prices 50000
times in a month Walmart online sales grew 30% Walmart sends personalized
messages based on customer profiles
Walmart does ‘Dynamic Pricing’ based on customer priority
Big Data Video
Cloud TechnologySMAC
Cloud Technology
Cloud is the Heart of Third Platform While Big Data and Mobile provides and analyzes data, cloud is
needed to make it accessible Without Cloud, data can be accessed only in office environments Cloud Computing depicts five essential characteristics: -
On-Demand Self Service Broad Network Access from any channel viz. Mobile, Laptop, Workstation Resource Pooling – Easy allocation of resources to multiple customers Rapid Elasticity – Easily scale upward or downward based on demand Measure Service – Easy to measure the usage based on the type of service
Cloud Service Models
Infrastructure as a Service (IaaS)
The basic cloud service model Offers virtual machines, storage, security Ability to scale up or down based on customer’s requirements
Platform as a Service
Provides development environment to Developers This computing platform includes Programming Language, Executing
Environment, Database and Web Server Developers can run software solutions on cloud without buying and
managing the underlying hardware and software layers
Software as a Service
Software applications are provided with metered usage The software application could be Email, ERP, CRM, Games etc In this model, cloud providers install and operate application software
and users access the software from cloud clients
Driverless Car Video
Case Study – Internet of Things
An electrical appliances producing organization would like to adapt to latest technology. It would like to incorporate IoT (Internet of Things) in its appliances. The end goal is to engage the customer and provide an experience that is based on their taste. How do you think IoT can be deployed effectively here?Design a business solution of harnessing the power of IoT
KEEP CALM
IT’S QUESTION TIME
How do we meet again?My LinkedIn ProfileAll my knowledge is like open source, you can take it and extend it and return it…!
THANK YOU