small cell industry insight & experience sharing

Small Cell Industry Insight & Experience Sharing

HuaweiTechnologiesCo.,Ltd|2

8Mbps

2K

20Mbps

4K

175Mbps

VR ½ Screen

~1.05Gbps

Panoramic 2D VR

2.1Gbps

Panoramic 3D VR

upgraded service

AR VR2K/4K video

average10timestrafficgrowthby202070%fromvideo

Source:GSMA&HuaweiXLAB,Q42016

MobileaudioMobilevideo

MobilefilesharingMobileweb/data

Exabyteperm

onth

10

20

30

40

2014 2015 2016 2017 2018 2019 20200

70%3.4EB

5.6EB9.2EB

14.8EB

22EB

22EB

Insight 1: upgrade service drives mobile traffic to explode


rich dedicated data packages boosting high traffic in indoor

407

3433

Before After

Traffic(GByte)

Tencent & MNO U’s data package lead indoor traffic increasing

7X

Source : Sichuan. China 2016.12

Insight 2: urgent to improve indoor coverage and capacity

Event LocationAPP

New package base on

73.682.5

90.8 94.5 95.5 96.2

21.3 20.6 19.7 18.3 16.9 15

2011 2012 2013 2014 2015 2016

mobileuserratio telephoneuserratio

66.5%Weak coverage

at indoor

Weak coverage (RSRP<-105dBm)Normal(RSRP>-105dBm)

16000 LTE Macro sites

Fix-line phone shrinking accelerate indoor coverage process

Macro is not enough for indoor mobile voice

Fix-line phone shrinking mobile growing

in residential

Huawei X LAB, Q4 2016


Insight 3: indoor digitalization has been industry consensus

Operators Analysts

Partners

Industry Consensus

90%+of new indoor sites preferred pRRU

Source : M operator China

World wide landmark building chooseLampSite

Small Cell Industry RoundtableAlign industry Direction

Indoor small cell shipmentsis booming

66.3 281.7572.4

924.51,432.5

2,153.8

3053

2014 2015 2016 2017 2018 2019 2020

*Source: Dell’oro

23x

More partners join in indoor digitalization ecosystem

建飞科技

Traditional venders

Huawei Technologies Co. ,Ltd| 5

Insight 4: early bird deploying, early success obtaining

Unleash the traffic

Marina Bay Sands Hotel

Singapore

1 1

11x

16x

Daily Traffic

Average Throughput

LampSiteDAS

Daily Busy Hour

16X increase

Improve ROI

Beijing. China Unicom

China

1.7X as DAS

2.8 2.94.2 3.8

8.2

3.9 4.1

1.3 1.83.4 3.3 3.4

2.2 2.5

DAS LampSite year

Reduce complaint

Kunming Airport

China

0 complaint

7%

0%

complaint rate

Promote branding value

Source: Huawei X Lab, 2016

Insight 5: MBB value-added service start from indoor6 Applications

Publicservice

MallHall

Stadiumretail shop

TransportationHospital

CollegeOffice

Security defense

Disaster handling

MapapplicationBehavior analysisBusinessOperation

8 Scenarios

CMCC： 500+ buildings，12 k㎡，serve 3m people / day ,by 2016

15000ShoppingMall

1665Airport

2250RailwayStation

12400Stadium

66600Hospital

…

Shopping MallMobile Operator• more member

• more revenue• no rental fee

• extra service revenue

OTT Player

Smart shopping mall @ Wuxi city

Smart


Insight 6: digitalization is the unique road of indoor MBB to 5G

10 50403020 60 8070 906 GHz3

path

loss

(dB)

2.6GHZ

28GHZ

39GHZ

25dB

30dB

More path loss in 5G high band

High band with low penetration for indoor DAS: can not evolve to 5G

Signal Source

RF cable

Coupler

Antenna

x

x

> 3GHz

4T4R/8T8R

5GDAS



40%

32%

28%

no environment fusion

no tranmission

no space & load bearing


macro sitelow band

small cellhigh band

X GbpsX Gbps

bus station

pole sitesmall cell

Diversified small cell site ready for 5G

small cell

Insight 7: outdoor small cell is a must for agile site

Source : Huawei X Lab,2016

Increasing macro site to be more difficult

EMF to be the challenge in capacity extension


Hard to extend to 3 carriers<40%

Macro sites

Green EMFTotal TX Power/Sector <600W

Easy site acquisition

On pole On wall


IndoorDigitalization

LampSite

Focus onsmall enterprise scenarios

(area < 5000 m2)

Small OfficeCoffee Shop

Pico

Focus on large & medium scenarios

(area > 5000 m2)

Transporthub

Stadium Shopping Mall

High-end Office/hotel

Huawei indoor small cell solution portfolio overview


Excellent User experience Smooth evolution

Easy O&M

OSSpRRU

RHUB

Cat5E/6

BBUFiber

Cell splitting

Value-added service enabler

positioning precision push

flow analysis marketing evaluation

Drive MBB industry upgrade with indoor digitalization

5GLAA

0 congestion 0 complaint unleash traffic1Gbps 5G

GetUltimateUserExperience

Gbps

Gbps

Gbps

Gbps

Gbps

Gbps

Norway

UAE

China

SingaporeGbps

Thailand

Gbps

Gbps

Gbps

Gbps

virtual 4T4R 256QAM4CCCA

Gbpsbecomeoperators’brand Smoothevolution

VR 2K/4K

England

Malaysia

IndonesiaSouthAfrica

Mexico

Switzerland

Netherlands

Gbps

Gbps experience: new standard for in-building system


User experience

2815 10

80

M(DAS) T(Macro) U(Macro) U(LampSite)

2014.10

beijing capital airport, the biggest airport in Asia

1.7mi m2: 6500+pRRUs @ 3 operators

operator U: competition drivepoor experience

2016.01 2016.07

operator M: efficiency drive2years only finish T2 terminal @ DAS

6 months deploy 1900 pRRUs T1&T3 terminal

2

0.5

DAS LampSite

75%8x

operator T: capacity drivetraffic suppressed by outdoor Macro only

267

485

before after

Throughput (GB)

2xMbps


Beijing capital airport: all of 3 operators choose LampSite

china national stadium ，

the biggest stadium in china，90000 seats capacity

new business model

special package

1.5 $ = 1.5GB

challenges

420,000 congestion

only in 1 concert with DAS

2014 wang feng concert

0 congestion @ LampSite

49.5%

99.9%

DAS LampSite

2xcultivate user behavior

78.3

346

DAS LampSite

Data traffic(GB)

5x

connection success rate increase increase revenue1000 user *1.5 $=1500$/event

1500$*100 events=150000$/year


LampSite help operator increase user experience & build new biz

Smart shopping mall in Wuxi coastal city

Benefit for proprietor Benefit for operator

Mall

LampSite & Service Anchor

smart mall solution

APPoperator

Data monetization:¥X0,000 per year for data¥X00,000 total for APP service

Easy site acquisition: no rental fee

Business mode

2017 new year promotion

16.8% 44.4%

VIP Visit time

OTT service

Smart metro station in Chengdu

help Chengdu Metro optimize the traffic managementStation traffic

monitoringLine traffic monitoring

Station trafficforecasting

Line traffic forecasting

Rail traffic monitoring

Line load Vehicle load rateoutside at rush

hourStation facilities load

Railway operation evaluation

Site property determination

OD between stations

OD in different population

Temporal distribution of trip

Rail passenger characteristics

heavy trafficforewarning

Forewarning publish

Forecasting disposal

Response plan management

Rail traffic forewarning

⑤

①

②

③

I II III④

crowd grooming

heavy traffic, peak hour

history traffic analysis & forecasting

forewarning methods

making plans by alarming level

Service Anchor

Operator A

BTS

Operator B

BTS

Operator C

BTS

DCU/RHUB DRH

DRH leaky cable

LampSite 3.0equipment room

tunnel

platform

LampSite + SingleDAS is the best mate for metro scenario

equipment room

RX

DCUO

perator A

GSM

UMTS

LTE

GSM

UMTS

LTE

tunnel

DRHO

perator B

leaky cable

RF cable



MacroBTS3911B

POWER

router

POE

4G CPE

site survey1~2 hours

installation20 minutes

PnP10 minutes

fast deployment

*Peru operator x

BTS3911B with CPE backhaul help operator fast deployment

commercial street

residential area tourist spot

CBD Suburb(blind spot/hot spot)

weak coverage hotspot hotspot

x Mbpsanytime, anywhere


Outdoor small cell top 5 hot scenarios


pole site solution for more scenarios

BTS3912E for pole site scenario

BTS3912E

2x10W 8Lsingle band

FDD LTE: 1.8GUMTS&FDD LTE: 2.1G(TBD)

BTS3912E: “ 0 ” footprint pole site

dense area, Thailand

commercial street CBD tourist spot

single-mode/bandUMTS 2.1G

multi-mode & multi-bandUMTS 2.1G + LTE 1.8G

2015BTS3911E for UMTS hotspot

and weak coverage

20171.8G LTE will be deployed

for CA

smooth evolution with 30% TCO saving

reuse poweroptical backhaulmulti-sector

lamp / electrical pole site

better experience with UMTS Micro

DL peak speed

17.28Mbps

UP peak speed

4.81Mbps


Multi-band & mode for smooth evolution in Thailand


The traffic improves 8 times in 1 year

01020304050

0

5000

10000

15000

20000

DL Traffic site

~800%Total traffic No.ofMicrosite

Netherlands. Amsterdam

Commercial street: small cell improve 8 times traffic for VDF NL

Camouflage and integration solution Easy and fast installation

Micro

friendly Outdoor Small Cell Site

• Average DL traffic: 400-500Gbits/site per month

• The traffic improves 20% per month

On-Load is obvious after Micro deployment


80% new sites is smallcell

15H2（*39/2787）

Saving investment

＜3yearROI

+50%

Networking efficiency

-50%Site rental

1%

17%

80%

16H1（*783/3957）

16H2（*2217/555）

*the ratio between SmallCell and Macro site

increase performance

Complaints ratio

RSRP

-65.17dBm

SINR

22.15 dB

-21%

Downloadspeed

74.43Mbps

*Date from 20 residential areas

3000+ book RRU lighting Harbin excellent residential network

+30% +97%

+53%

Before

Erl

After

167

186

+11.2%

daily Erl(one site)

Before

Mbytes

After

31,496

37,257

+18.3%

daily DL traffic

unleashed user potential demand

installation position coverage area

Bangladesh, urban village

98.97%5.05%

RSCP> -95dBm Area Ratio


Unleash urban village potential user demand

MANY THANKS !Varmus quam dolor, tempura ac gravid a sit amen, Porte fermented magna. Aliquot euismod. Varmus quam dolor, tempura ac gravid a sit amen, ported

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small cell industry insight & experience sharing

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