smart, interactive and personalized digital signage solutions
TRANSCRIPT
A New Era of Digital Signage:
Smart, Interactive, Personalized
Digital Signage Solutions for the IoT Era
Digital signage is everywhere
you go:
Retail stores, Restaurants,
Airports, Train Stations and
more
It’s a powerful, smart,
interactive, and personalized
marketing tool
In the IoT era, digital signage
enables a better customer
experience and empower
business intelligence
Sample application diagram: Transportation
Passenger Information
SW
• Real-time info on multiple
screens
• Whitelist protection against
unauthorized contents
HW
• 4 outputs with high C/P ratio
Interactive Signage Broadcasting
SW
• Different content formats on multiple screens
HW
• 3 outputs with advanced computing and
connectivity
Self-service Kiosk
SW
• Web content for
interactive social
media content and
mobile gaming
HW
• Ultra-slim for
installation in limited
spaces
DS-780
DS-570
DS-080
Server
Sample application diagram: Retail
Accurate Advertising Signage
SW
• Displays accurate advertising
content to target customers
HW
• Ultra-slim design with advanced
computing power
E-Menu Board
SW
• Schedule menu by different time section and
dispatch timely promotional activities
HW
• Up 4 outputs with discrete graphics and high C/P
Interactive Video Wall
SW
• Manage video wall
layout / content
• Customized sw for
interactivity
HW
• Up to 6 individual
displays outputs
DS-570
DS-080
DS-980
Server
Case Study: Autonomous Digital Signage in Vending
Benefits
• Modernization of store appearance
• More simple use thanks to digitalization
• Time-saving thanks to a centralization of the activities
• Reduce in-store inventory
• Profitability of the vending machine thanks to advertisements displayed on screens
Testimonials
• “Telelogos professional solution coupled with Advantech player’s expertise running on Intel technology now enable us to offer a
complete and turnkey solution. The initial feedback has been very positive” Ray Murphy, Project Manager, VDMS
• “Consumers are today demanding more capable retail solutions, we are seeing this especially within the vending sector, where
there is a growing need to integrate with latest available payment platforms, digital content management systems, social media
platforms, product delivery, and product information” Jose Avalos, worldwide director of visual retail at Intel
• “An ideal solution fulfilling the need in Signage when space is limited with multiple mounting options. The used fanless DS-063
offers the smallest possible form factor, with optimized performance which enables to display content on the integrated
screens, update the content in real time and to remotely manage the complete system via the integrated 3G module” Jeroen
Baerents, Business Development Manager, Advantech
Case Study: 3D Rewards Center Kiosk in Retail
Challenge
Our customer is currently the market leader in true 3D consumer advertising
displays, with kiosks implemented in 1,000 retail locations in the New York
and Los Angeles markets. Their new 3D holographic kiosk is equipped with
two 17” displays; one projects videos in front of the screen without the need
for special glasses and the other one is a 2D interactive touchscreen that
provides consumers with quick access to promotions, coupons, or other
retailer specific programs
Solution
Advantech Ultra Slim Signage Player DS-061
• Intel core i7 processor whith great 3D graphics performance
• Mere 19 mm thick
• Supports simultaneous dual Full-HD 1080P and 3D graphic capability via
DP and VGA interface
• Supports multiple connections via USB, mini-PCIe, and RS232 to integrate
additional valueadded modules such as printer and touchscreen
• Supports Intel® Retail Client Manager (Intel® RCM)
Case Study: Intelligent eMenu Solution
Subway® is an American fast-food franchise renowned for its submarine sandwiches and salads, present in 111 countries
In his 16 Subway® franchise stores inThailand, Mr.Vichit, has replaced the traditional paperboards with digital signage boards with USB port
for uploading content: Advantech eMenu solution with WebAccess+IMM
• allows to edit and update the menu content remotely - to present special lunch/dinner promotions and offers
• decreases operational expenses by reducing staff and printing costs
Headquarter Central Control Room Store Owner
Digital Menu Board
Case Study: Enriching the Shopping Experience with
Precision Marketing
Retail branches are using increasingly sophisticated technologies to maximize marketing and customer service opportunities with
highly customized messaging that more precisely collects and analyzes customer data and behavior to deliver a more personalized
shopping experience
Problems
Many retail stores run signage on TVs or PCs for recycled advertising content. Those signage playersare usually managed by a store
manager instead of a centralized control center so keeping content fresh and relevant is difficult, as is the prevention of
unauthorized use of removable storage devices
Solutions
Advantech DS-080, the world’s slimmest industrial grade 4K digital signage player guarantees smooth 4K visual communication
powered by 5th generation Intel® Core™ i5/ Celeron processors. DS-080 comes bundled with WebAccess/IMM signage software
for content management and McAfee for security. The web-based platform enables users not only to remotely control multiple
displays from a centralized control center, but also to schedule content delivery in real-time. McAfee helps protect unauthorized
content and malware from being displayed or installed. To achieve precision marketing, DS-080 with its camera on top of the
display, can be integrated with advanced facial recognition functions to analyze the age and gender of customers who have
stopped by and delivers relevant ads to each shopper
Case Study: Boost In-Store Purchases with Interactive
Signage Solution
Solution: Advantech DS-570, Intel® Celeron® J1900 Quad-
core based Ultra HD signage player integrated with RFID
solution and management software
• Interacts with RFID tags on the merchandise, detecting
when a shopper picks up an item and plays back videos
related to the selected product and can suggest
recommended promotions on nearby display
• Real-time back to the WebAccess/IMM for online
reporting
• By using Advantech’s WISE-PaaS IoT software platform hosted on Microsoft’s Azure infrastructure, customer preferences and
behavior predictions can be predicted which can help retailers’ proactively develop their promotion plans, more efficiently design
their store layout, and generate big data insights and business intelligence
Empowering Connected Signage Solutions
Advantech has powered thousands of DOOH applications in various fields with turnkey signage offerings
• From single in-store systems to commercial and industrial applications
• From entry-level fanless, low power systems to high-end systems supporting independent multiple displays
• Pre-loaded with
• Embedded OS
• WebAccess/IMM Digital Signage software
• Wise-PaaS/RMM Device Management software
• Acronis Data Protection software
• McAfee System Security software
• Configurable with WiFi, 3G or LTE modules for diverse communication capabilities
Complete Digital Signage Solution:
Device Management Software
Device Monitoring(HW/SW): Inspects the condition of embedded devices and
software, such as device temperature, internet connection, CPU temperature, fan speed
and voltage
Automatic Alerts by Email/SMS: Sends alarms automatically so that
administrators can get prompt notifications sent to their email inbox or cell phone
Remote KVM (Keyboard Video Mouse): Quick access to remotely located,
embedded devices for device diagnostics and repair, without the need for IP address,
account and password information, significantly reducing the time required for
maintenance
Remote On/Off: Sets the power on /off schedule for remotely located, embedded
devices in order to save power
Complete Digital Signage Solution:
Content Management Software
Web-based Management• Remote editing and dispatch programs up to 500 clients
• Remote monitoring & reporting
• Supports public, private, LAN circumstances
User-friendly Interface• Visualization interface
• Drag and drop operation
• Multi-display Support:
• Distinct/Clone/Extended mode
Media Format• TV/Webpage /Flash/PPT/Scrolling Text
• Image: JPG/GIF/BMP/PNG
• Video/Audio: MPEG/AVI/WMV/WMA/MP3/FLV
System Backup and Restoration• Supply backup multimedia files
• Supply backup system setting and program data
• Restore all setting and data by one-click
Complete Digital Signage Solution:
System Security
System ProtectionLow temperature testing is based on MIL-STD-105E to make sure DRAM modules function at low temperatures
System RecoveryProtects data and devices with a timely backup and recovery application (Powered by Acronis True Image)
• Hot Backup : Live backup of your system without rebooting the machine
• Scheduled Backup : Schedule system backups on a regular basis
• One-Click Recovery : Restore OS image with 1-click
Digital Signage Players PortfolioDownload the
Catalog >
Features
Entry Level• Fanless and low power designs suitable for simple digital signage applications
• Display interfaces such as HDMI, DP++, and VGA
• Up to Full HD 1080P output on dual displays
Advanced
Computing
• High computing power and ultra-compact design for media intensive applications
• Up to 4K UHD resolution via HDMI, DP, VGA interfaces
• Cost-performance combination between commercial-grade and industrial-grade CPU options
Multi-Displays• Up to 7 displays and high performance graphics up to 4K content
• Ideal for multi-display applications in stores, lobbies, restaurants, hotels and other public spaces
OPS(Open
Pluggable
Specification)
• Certified with Intel® Open Pluggable Specification: the slot-in design allows cableless efficient deployment, and easy
maintenance and upgrades with OPS monitors
• Up to 4K resolution
• Extra HDMI or DP interface for 2nd display connection
Why Advantech?
30+ Years of experience in Embedded Platforms
Technology You Need
Partnership with Global Industry Leaders
Get Started Quickly
Next Step: Contact your local Consultant
Italy, France, Spain, Portugal, Greece
Chiara Geroli
+39 02 9544 96 02
UK, Nordics, Central and Eastern Europe
Simon Purslove
+49 (0) 89 12599 1022
Visit our Digital Signage Solutions web-site
www2.advantech.eu/embedded-boards-design-in-services/digital_signage_players/