smart, interactive and personalized digital signage solutions

16
A New Era of Digital Signage: Smart , Interactive, Personalized

Upload: advantechonline

Post on 23-Jan-2017

163 views

Category:

Engineering


2 download

TRANSCRIPT

Page 1: Smart, Interactive and Personalized Digital Signage Solutions

A New Era of Digital Signage:

Smart, Interactive, Personalized

Page 2: Smart, Interactive and Personalized Digital Signage Solutions

Digital Signage Solutions for the IoT Era

Digital signage is everywhere

you go:

Retail stores, Restaurants,

Airports, Train Stations and

more

It’s a powerful, smart,

interactive, and personalized

marketing tool

In the IoT era, digital signage

enables a better customer

experience and empower

business intelligence

Page 3: Smart, Interactive and Personalized Digital Signage Solutions

Sample application diagram: Transportation

Passenger Information

SW

• Real-time info on multiple

screens

• Whitelist protection against

unauthorized contents

HW

• 4 outputs with high C/P ratio

Interactive Signage Broadcasting

SW

• Different content formats on multiple screens

HW

• 3 outputs with advanced computing and

connectivity

Self-service Kiosk

SW

• Web content for

interactive social

media content and

mobile gaming

HW

• Ultra-slim for

installation in limited

spaces

DS-780

DS-570

DS-080

Server

Page 4: Smart, Interactive and Personalized Digital Signage Solutions

Sample application diagram: Retail

Accurate Advertising Signage

SW

• Displays accurate advertising

content to target customers

HW

• Ultra-slim design with advanced

computing power

E-Menu Board

SW

• Schedule menu by different time section and

dispatch timely promotional activities

HW

• Up 4 outputs with discrete graphics and high C/P

Interactive Video Wall

SW

• Manage video wall

layout / content

• Customized sw for

interactivity

HW

• Up to 6 individual

displays outputs

DS-570

DS-080

DS-980

Server

Page 5: Smart, Interactive and Personalized Digital Signage Solutions

Case Study: Autonomous Digital Signage in Vending

Benefits

• Modernization of store appearance

• More simple use thanks to digitalization

• Time-saving thanks to a centralization of the activities

• Reduce in-store inventory

• Profitability of the vending machine thanks to advertisements displayed on screens

Testimonials

• “Telelogos professional solution coupled with Advantech player’s expertise running on Intel technology now enable us to offer a

complete and turnkey solution. The initial feedback has been very positive” Ray Murphy, Project Manager, VDMS

• “Consumers are today demanding more capable retail solutions, we are seeing this especially within the vending sector, where

there is a growing need to integrate with latest available payment platforms, digital content management systems, social media

platforms, product delivery, and product information” Jose Avalos, worldwide director of visual retail at Intel

• “An ideal solution fulfilling the need in Signage when space is limited with multiple mounting options. The used fanless DS-063

offers the smallest possible form factor, with optimized performance which enables to display content on the integrated

screens, update the content in real time and to remotely manage the complete system via the integrated 3G module” Jeroen

Baerents, Business Development Manager, Advantech

Page 6: Smart, Interactive and Personalized Digital Signage Solutions

Case Study: 3D Rewards Center Kiosk in Retail

Challenge

Our customer is currently the market leader in true 3D consumer advertising

displays, with kiosks implemented in 1,000 retail locations in the New York

and Los Angeles markets. Their new 3D holographic kiosk is equipped with

two 17” displays; one projects videos in front of the screen without the need

for special glasses and the other one is a 2D interactive touchscreen that

provides consumers with quick access to promotions, coupons, or other

retailer specific programs

Solution

Advantech Ultra Slim Signage Player DS-061

• Intel core i7 processor whith great 3D graphics performance

• Mere 19 mm thick

• Supports simultaneous dual Full-HD 1080P and 3D graphic capability via

DP and VGA interface

• Supports multiple connections via USB, mini-PCIe, and RS232 to integrate

additional valueadded modules such as printer and touchscreen

• Supports Intel® Retail Client Manager (Intel® RCM)

Page 7: Smart, Interactive and Personalized Digital Signage Solutions

Case Study: Intelligent eMenu Solution

Subway® is an American fast-food franchise renowned for its submarine sandwiches and salads, present in 111 countries

In his 16 Subway® franchise stores inThailand, Mr.Vichit, has replaced the traditional paperboards with digital signage boards with USB port

for uploading content: Advantech eMenu solution with WebAccess+IMM

• allows to edit and update the menu content remotely - to present special lunch/dinner promotions and offers

• decreases operational expenses by reducing staff and printing costs

Headquarter Central Control Room Store Owner

Digital Menu Board

Page 8: Smart, Interactive and Personalized Digital Signage Solutions

Case Study: Enriching the Shopping Experience with

Precision Marketing

Retail branches are using increasingly sophisticated technologies to maximize marketing and customer service opportunities with

highly customized messaging that more precisely collects and analyzes customer data and behavior to deliver a more personalized

shopping experience

Problems

Many retail stores run signage on TVs or PCs for recycled advertising content. Those signage playersare usually managed by a store

manager instead of a centralized control center so keeping content fresh and relevant is difficult, as is the prevention of

unauthorized use of removable storage devices

Solutions

Advantech DS-080, the world’s slimmest industrial grade 4K digital signage player guarantees smooth 4K visual communication

powered by 5th generation Intel® Core™ i5/ Celeron processors. DS-080 comes bundled with WebAccess/IMM signage software

for content management and McAfee for security. The web-based platform enables users not only to remotely control multiple

displays from a centralized control center, but also to schedule content delivery in real-time. McAfee helps protect unauthorized

content and malware from being displayed or installed. To achieve precision marketing, DS-080 with its camera on top of the

display, can be integrated with advanced facial recognition functions to analyze the age and gender of customers who have

stopped by and delivers relevant ads to each shopper

Page 9: Smart, Interactive and Personalized Digital Signage Solutions

Case Study: Boost In-Store Purchases with Interactive

Signage Solution

Solution: Advantech DS-570, Intel® Celeron® J1900 Quad-

core based Ultra HD signage player integrated with RFID

solution and management software

• Interacts with RFID tags on the merchandise, detecting

when a shopper picks up an item and plays back videos

related to the selected product and can suggest

recommended promotions on nearby display

• Real-time back to the WebAccess/IMM for online

reporting

• By using Advantech’s WISE-PaaS IoT software platform hosted on Microsoft’s Azure infrastructure, customer preferences and

behavior predictions can be predicted which can help retailers’ proactively develop their promotion plans, more efficiently design

their store layout, and generate big data insights and business intelligence

Page 10: Smart, Interactive and Personalized Digital Signage Solutions

Empowering Connected Signage Solutions

Advantech has powered thousands of DOOH applications in various fields with turnkey signage offerings

• From single in-store systems to commercial and industrial applications

• From entry-level fanless, low power systems to high-end systems supporting independent multiple displays

• Pre-loaded with

• Embedded OS

• WebAccess/IMM Digital Signage software

• Wise-PaaS/RMM Device Management software

• Acronis Data Protection software

• McAfee System Security software

• Configurable with WiFi, 3G or LTE modules for diverse communication capabilities

Page 11: Smart, Interactive and Personalized Digital Signage Solutions

Complete Digital Signage Solution:

Device Management Software

Device Monitoring(HW/SW): Inspects the condition of embedded devices and

software, such as device temperature, internet connection, CPU temperature, fan speed

and voltage

Automatic Alerts by Email/SMS: Sends alarms automatically so that

administrators can get prompt notifications sent to their email inbox or cell phone

Remote KVM (Keyboard Video Mouse): Quick access to remotely located,

embedded devices for device diagnostics and repair, without the need for IP address,

account and password information, significantly reducing the time required for

maintenance

Remote On/Off: Sets the power on /off schedule for remotely located, embedded

devices in order to save power

Page 12: Smart, Interactive and Personalized Digital Signage Solutions

Complete Digital Signage Solution:

Content Management Software

Web-based Management• Remote editing and dispatch programs up to 500 clients

• Remote monitoring & reporting

• Supports public, private, LAN circumstances

User-friendly Interface• Visualization interface

• Drag and drop operation

• Multi-display Support:

• Distinct/Clone/Extended mode

Media Format• TV/Webpage /Flash/PPT/Scrolling Text

• Image: JPG/GIF/BMP/PNG

• Video/Audio: MPEG/AVI/WMV/WMA/MP3/FLV

System Backup and Restoration• Supply backup multimedia files

• Supply backup system setting and program data

• Restore all setting and data by one-click

Page 13: Smart, Interactive and Personalized Digital Signage Solutions

Complete Digital Signage Solution:

System Security

System ProtectionLow temperature testing is based on MIL-STD-105E to make sure DRAM modules function at low temperatures

System RecoveryProtects data and devices with a timely backup and recovery application (Powered by Acronis True Image)

• Hot Backup : Live backup of your system without rebooting the machine

• Scheduled Backup : Schedule system backups on a regular basis

• One-Click Recovery : Restore OS image with 1-click

Page 14: Smart, Interactive and Personalized Digital Signage Solutions

Digital Signage Players PortfolioDownload the

Catalog >

Features

Entry Level• Fanless and low power designs suitable for simple digital signage applications

• Display interfaces such as HDMI, DP++, and VGA

• Up to Full HD 1080P output on dual displays

Advanced

Computing

• High computing power and ultra-compact design for media intensive applications

• Up to 4K UHD resolution via HDMI, DP, VGA interfaces

• Cost-performance combination between commercial-grade and industrial-grade CPU options

Multi-Displays• Up to 7 displays and high performance graphics up to 4K content

• Ideal for multi-display applications in stores, lobbies, restaurants, hotels and other public spaces

OPS(Open

Pluggable

Specification)

• Certified with Intel® Open Pluggable Specification: the slot-in design allows cableless efficient deployment, and easy

maintenance and upgrades with OPS monitors

• Up to 4K resolution

• Extra HDMI or DP interface for 2nd display connection

Page 15: Smart, Interactive and Personalized Digital Signage Solutions

Why Advantech?

30+ Years of experience in Embedded Platforms

Technology You Need

Partnership with Global Industry Leaders

Get Started Quickly

Page 16: Smart, Interactive and Personalized Digital Signage Solutions

Next Step: Contact your local Consultant

Italy, France, Spain, Portugal, Greece

Chiara Geroli

[email protected]

+39 02 9544 96 02

UK, Nordics, Central and Eastern Europe

Simon Purslove

[email protected]

+49 (0) 89 12599 1022

Visit our Digital Signage Solutions web-site

www2.advantech.eu/embedded-boards-design-in-services/digital_signage_players/