smb café 14 nov '13 - georun - perry oostdam
DESCRIPTION
Presentation by Perry Oostdam of GeoRun for the Science meets Business café of 14 Nov 2013. This event was held in the BioPartner 1 foyer in Leiden.TRANSCRIPT
We develop software to launch real-world mobile competitions. Use mobile games to activate consumers, increase traffic and boost sales.
GeoRun | Mobile Activation Games
About GeoRun
The founding (dream) team
Problem:We need more traffic
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Mobile technologies
Gaming elements
Local solutions (GPS)
Opportunities
GeoRun | Mobile Activation Games
Case: iButterfly
> 1 MILION DOWNLOADS
GeoRun | Mobile Activation Games
WINNER GLOBALIT OSCARS
>140M COUPONACTIVATIONS
ACTIVE IN >15 COUNTRIES
SOLOMO MARKETING
GeoHunt CustomDesign
Hunt, catch and hold on virtual prizes. A mobile treasure hunt.
Snap items in augmented reality, share and earn rewards.
We like building custom games on iOs, Android & Windows.
GeoRun | Mobile Activation Games
SnapAR
Our game scenarios
Increase floor traffic
Boost sales
Raise brand awareness
8
Solution: real-time gaming
Search and find Run and catch Hold and win
GeoRun | Mobile Activation Games
9
This was awesome:
GeoRun | Mobile Activation Games
10
Case: SpotHunter PolandObjective: raise brand awareness and boost the amount of shop visitors
> 11.000 KM OF GAMEPLAY
OVER 1200 PLAYERS
GeoRun | Mobile Activation Games
OVER 2000 PRIZE TAKEOVERS
BUZZ IN SHOPS AND +20% VISITORS
Snap fun photos Share with friends Earn real rewards
GeoRun | Mobile Activation Games
SNAP, SHARE AND WIN
A photo-sharing platform for engagement
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PlakAR - Germany
GeoRun | Mobile Activation Games
Recent custom cases
Galaxy AR - Samsung
GeoRun B.V. SEE YOU SOON...www.georun.com
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GeoRun |Mobile Activation Games