smckc breakfast - united way gkc social media launch

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SMCKC Breakfast - United Way GKC Social Media Launch

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Page 1: SMCKC Breakfast - United Way GKC Social Media Launch
Page 2: SMCKC Breakfast - United Way GKC Social Media Launch

United Way of Greater Kansas City

#SMCKC Breakfast

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

#UnitedWayGKC

Page 3: SMCKC Breakfast - United Way GKC Social Media Launch

Quick Agenda

• About the United Way?– Our Goal

• Social Media Committee• Campaign Kickoff• Initiatives• Profiles

#UnitedWayGKC

Page 4: SMCKC Breakfast - United Way GKC Social Media Launch

Key Impact Areas

Successful Children, Youth & Families

Helping children, youth and families attain their full potential.

Financial Stability

Assisting people in achieving financial independence and stability.

Healthy People, Healthy Communities

Assuring people and their neighborhoods are safe, healthy and thriving.

Safety Net

Helping people facing crisis or disaster access timely assistance.

Page 5: SMCKC Breakfast - United Way GKC Social Media Launch

A Few of the Results

• Treatment /advocacy for 4,006 victims of child abuse

• Shelter and support for 3,401 victims of domestic violence

• Mentoring / youth development programming for 117,866 children

• Help for 8,905 low-income adults to get ready for employment

• Shelter / housing for 3,852 homeless adults and children

• Medical and dental care for 139,073 adults or children

• Mental health counseling and support for 9,815 people

• Support for 10,280 older adults to help them remain in their own homes

Page 6: SMCKC Breakfast - United Way GKC Social Media Launch

The 2010 Campaign

September 8 – November 19

The Goal: 25,000 New Donors

How You Can Help:Give. Advocate. Volunteer.

Page 7: SMCKC Breakfast - United Way GKC Social Media Launch

Live United WeekSept. 27 – Oct. 4

United We Care – October 4

Collection Drive for Personal Care Items to be donated to emergency shelters

Community Wide Jeans Day – September 29

Encouraging companies to allow employees to allow jeans for an extra $5 donation

Eat. Drink. Live United. – All week!

Local companies are donating 10% of the week’s food revenue to United Way.

Page 8: SMCKC Breakfast - United Way GKC Social Media Launch

Social Media Committee• Shannon Schlappi – Locker Partner &

Rockdex@DramaClub

• Ramsey Mohsen – Consultant and video-blogger @RamseyM

• Dr. Simon Kuo, Ph.D. – Founder LightThread@Simonkuo

#UnitedWayGKC

Page 9: SMCKC Breakfast - United Way GKC Social Media Launch

Social Media Committee• Shane Adams – Community Manager, AMC

Theaters and Asst. Pastor Olathe Community of Christ (@shaneadams)

• Kerstin Deppe – Social Influence Supervisor, NK and Treasurer of #smckc (@KayHasWings)

• Mike Burns – Senior Manager at Perceptive Software and #smckc board member for standards and ethics (@wrytir)

#UnitedWayGKC

Page 10: SMCKC Breakfast - United Way GKC Social Media Launch

Social Media Committee• Jessica Best – Marketing Manager,

emfluence (@bestofjess)

• Zena Weist – Social Media Director H&R Block (@zenaweist)

• Zach Cobb – Owner, Westside Studio@zachishere

#UnitedWayGKC

Page 11: SMCKC Breakfast - United Way GKC Social Media Launch

Social Media CommitteeJonathan D. MastBlack and Veatch(@JonathanDMast)

Mark Jorgenson (@ksbigred)US BankCo-chair United Way Campaign

#UnitedWayGKC

Page 12: SMCKC Breakfast - United Way GKC Social Media Launch

Special Thanks!

• Barbara Wurtzler• Kim Romary• Tara Wiley• Debra Skodack• Joe Cox (@JoeNormal)

#UnitedWayGKC

Page 13: SMCKC Breakfast - United Way GKC Social Media Launch

@ChrisKovacNicholson Kovac

http://www.slideshare.net/chriskovac/smckc-breakfast-united-way-gkc-social-media-launch

#UnitedWayGKC

#UnitedWayGKC www.UnitedWayGKC.org

Page 14: SMCKC Breakfast - United Way GKC Social Media Launch

Current Social Media Initiatives

#UnitedWayGKC

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

Page 15: SMCKC Breakfast - United Way GKC Social Media Launch

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

#UnitedWayGKC

Page 16: SMCKC Breakfast - United Way GKC Social Media Launch

Social Policy and Online Reputation Plan

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

#UnitedWayGKC

Page 17: SMCKC Breakfast - United Way GKC Social Media Launch

Upgraded Email Capabilities

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

#UnitedWayGKC

Page 18: SMCKC Breakfast - United Way GKC Social Media Launch

Social Media Monitoring viaRockDex

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

#UnitedWayGKC

Page 19: SMCKC Breakfast - United Way GKC Social Media Launch

Video Projects

#UnitedWayGKC

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

Page 20: SMCKC Breakfast - United Way GKC Social Media Launch

Lots of Upcoming Events!

#UnitedWayGKC

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

Page 21: SMCKC Breakfast - United Way GKC Social Media Launch

Give. Tweet. Volunteer.Thanks for your support!!

#UnitedWayGKC

@unitedwaygkc#UnitedWayGKC

www.UnitedWayGKC.org

Page 22: SMCKC Breakfast - United Way GKC Social Media Launch

Advancing the Common Good

Creating opportunities for a better life for all.

“We all win when a child succeeds in school,

when a neighborhood turns around,

when families have good health

and workers have solid jobs.”

Page 23: SMCKC Breakfast - United Way GKC Social Media Launch

Live United

Underneath everything we are, underneath everything we do, we are all people.

Connected, interdependent, united.

And when we reach out a hand to one, we influence the condition of all.

That’s what it means to live united.

Page 24: SMCKC Breakfast - United Way GKC Social Media Launch

United Way 2-1-1

A three-digit number phone number connecting people with local health and human services 24 hours a day, 365 days a year.

This year, calls have gone up 23%. More than 60% of those calls have been seeking emergency assistance.

Page 25: SMCKC Breakfast - United Way GKC Social Media Launch

United Way GKC

• #UnitedWayGKC• Web – www.UnitedWayGKC.org • Twitter – @unitedwaygkc • Facebook –

http://www.facebook.com/pages/United-Way-of-Greater-Kansas-City/56776589517

• Youtube – http://www.youtube.com/unitedwaygkc• Flickr.com (photos)

http://www.flickr.com/photos/unitedwaygkc #UnitedWayGKC