social brand builder : monitor, promote, engage
TRANSCRIPT
MONITOR | INSIGHTS | PROMOTION | CONVERSATION | ENGAGEMENT | GROW!
Roundtrip Marketing : Monitor, Promote, Engage!Monitor : Create oversight and insight in your brand and fans
Promote your brand, products & services
Engage : meet your fans, build relations through interaction and conversation
MONITORBrand & Fan Insights
PROMOTEDigital Marketing
Grow your brand & community through Roundtrip Marketing!
ENGAGEJoin the Conversation
Social Brand Builder : One Stop Shop for Roundtrip Marketing!
Monitor : know your brand & customer • Business Performance : reach, traffic, customer interaction, revenue• Customer Profile : customer value, influence, and preferences• Brand Awareness : what customers say about your brand & products
Promote : your brand & products ... and your customers• All digital marketing functionality at hand, for promotion through
• newsletters• multimedia messages & posts (‘micro-blogging’)• newsfeeds• photo galleries, video channels, podcasts
• Reach your customer cross-channel • through web, mobile, social networks and locations!
Engage : Meet your customers and fans!• monitor conversations on your live stream on all networks• see your mentions, positive, negative remarks and questions being asked• influence the conversation and build relations
KNOW YOUR BRAND & CUSTOMER | PROMOTE YOUR BRAND, PRODUCTS & SERVICES | MEET & ENGAGE WITH FANS
Social Brand Builder : Oversight & Insight to manage on facts!
Know your BusinessReach for AcquisitionPresence for ActivateEngagement for ConversionSales for your financial performance
Know your FansWhere & what they spendWhat they sayWhat is their profileWho are the influencers
Social Brand Builder: Promote online, multichannel
MAIL | POSTS | NEWSFEEDS | PHOTO GALLERIES | VIDEO CHANNELS | PODCASTS | EVENT CALENDERS
Social Brand Builder: Follow conversations, Meet your customer and Engage!
MONITOR | RECORD & TRACK | INSIGHTS | MENTIONS | REPLY | MEET | DISCUSS | POST | ALL NETWORKS