CONNECTED WE CHANGE

- A BRAND NEW PROGRAM IN BRAZIL -

THE WORLD HAS CHANGED_

NEW CONECTIVITY TECHNOLOGIES CHANGED THE WAY INDIVIDUALS THINK AND INTERACT

SOCIAL GOOD IS ABOUT THE POWER OF CONNECTIVITY TECHNOLOGIES TO MEET SOCIAL CHALLENGES

SOCIAL GOOD, TECHNOLOGY FOR SOCIAL CHANGE_

SOCIAL GOOD BRASIL GOALS_1. INSPIRE AND INFORM

2. IDENTIFY AND SUPPORT INNOVATIVE EXPERIENCES

3.OFFER TOOLS AND TRAININGS TO TAKE ACTION

SOCIAL GOOD BRAZIL, THE PROGRAM_•GENERATI

ON OF IDEAS USING A WEB PLATAFORM AND CO-CREATION

•IDENTIFICATION AND RECOGNITION OF INNOVATIVE EXPERIENCES THROUGH A ´GAME´ON FACEBOOK

SOCIAL GOOD IDEAS FESTIVAL

•ORGANIZATION OF INTERNATIONAL EVENTS WITH BEST CASES AND TRAININGS. BETWEEN NOVEMBER 6TH-8TH THERE WILL BE AN INTERNATIONAL SEMINAR FOR A PUBLIC OF 900 PEOPLE IN FLORIANÓPOLIS AND MORE THAN 7000 LIVESTREAM

INTERNATIONALEVENTS

•CREATION OF A VIRTUAL PLATFORM TO INSPIRE, GIVE ACCESS TO INFORMATION, AND PRACTICAL WAYS TO EVERYONE TAKE AN ACTION

VIRTUAL PLATFORM

•ACCELERATION OF THE MOST INNOVATIVE AND HIGH SOCIAL IMPACT EXPERIENCES

SOCIAL GOOD FUND

ABOUT AN INNOVATIVE SEMINAR_•LIVESTREAM•DIGITAL MEDIA

LOUNGE (SPECIAL SPACE FOR TWITTERS, BLOGGERS AMONG OTHERS THAT WILL COVER THE EVENT)

•INVITATION TO ‘SOCIAL GOOD’ BEST CASES TO SHARE THEIR EXPERIENCES

AN INTERACTIVE AND CONNECTED EVENT, THAT

EMPOWERS THE PARTICIPANTES TO

ENGAGE

•BRAZILIAN ENTREPRENEURS AND OPINION LEADERS GUARANTEE THAT THE ‘SOCIAL GOOD’ CONCEPT IS DISTILLED AND IT REACHES EVERYONE

THE CONFERENCE AGENDA WAS INSPIRED IN

THE INNOVATION PROCESS, BLENDING

INSPIRING AND ‘HANDS-ON’ SESSIONS

NOVEMBER 6TH TO 8TH, 2012

INTERNATIONAL KEYNOTE SPEAKERS_

SIMON MAINWARING IS AN AUTHOR , BLOGGER, OPINION LEADER AND ADVISOR OF CEOs AND COMMUNITY LEADERS IN HOW TO

CAPITALIZE ON SOCIAL MEDIA TO BUILD PROFITABLE BRANDS WITH POSITIVE IMPACT, WHICH IS A CONCEPT DISTILLDED IN HIS BOOK “WE

FIRST”.

BETH KANTER IS AN AUTHOR AND FOUNDER OF ONE OF THE MOST POPULAR BLOGS FOCUSED ON NON-PROFIT ORGANIZATIONS ABOUT

HOW TO USE SOCIAL MEDIA. BETH IS A LECTURER AND FACILITATOR IN A RANGE OF CONFERENCES, BEING NOMINATED BY FAST COMPANY AND BY BUSINESSWEEK AS ONE OF THE MOST INFLUENTS WOMEN

IN TECHNOLOGY AND INNOVATION.

PETER SIMS IS AN AUTHOR, ENTERPRENEUR AND ADVISOR OF COMPANIES AND UNIVERSITIES IN THE USA ON ENTERPRENEURSHIP

AND INNOVATION. PETER WILL SHARE WITH THE AUDIENCE, HIS INSIGHTS OF HIS LAST BOOK ‘LITTLE BETS’, BASED ON AN EXTENSIVE

RESEARCH WITH AROUND 200 INNOVATORS.

SOCIAL IMPACT_Sr. Zukang pointed out that there are six billion mobile devices worldwide, and 1.2 billion mobile Web users. In 2011, seven trillion mobile phone texts were sent around the globe. By the year 2015, 183 billion smart phone applications are expected to be downloaded.

“These benefits have been vast and profound… connection technologies have enhanced productivity by putting information at our fingertips. They help overcome disadvantages, contributing to social equity. Thanks to these tools, many more groups now enjoy access to essential information, knowledge and services.”

Mr. Zukang

PROMOTING ORGANIZATIONS_

THE MISSION OF ICOM IS TO PROMOTE COMMUNITY

DEVELOPMENT BY MOBILIZING, CONNECTING AND SUPPORTING

DONNORS AND CIVIL SOCIETY ORGANIZATIONS, CONVENING

DIFFERENT SECTORS OF SOCIETY IN THE REGION OF GREATER

FLORIANÓPOLIS.

IVA WAS CREATED IN 1998, ITS MISSION IS TO MOBILIZE AND

ENGAGE VOLUNTEERS AND PROVIDE TRAINING TO VOLUNTEERS AND NGOs, THUS PROMOTING THE CULTURE OF VOLUNTEERISM

AMONG THE BRAZIL’S POPULATION. IVA WORKS WITH A DATABASE OF

MORE THAN 40 THOUSAND VOLUNTEERS.

CAROLINA DE ANDRADE,SOCIAL GOOD BRASIL, COORDINATORMASTERS IN TECHNOLOGY AND INNOVATION MANAGEMENT (SPRU/UNIVERSITY OF SUSSEX, UK) AND SPECIALIST IN ENTREPRENEURSHIP (FGV-EAESP/BABSON COLLEGE, EUA), WITH WORKING EXPERIENCE IN THE FIELD. TODAY SHE WORKS AT ICOM COORDINATING THE CENTER FOR SOCIAL INNOVATION. SHE WAS DIRECTOR OF THE ARTEMISIA ACCELERATOR PROGRAM (SP), WHERE SHE WORKED FOR 4 YEARS. SHE IS A LEAD FELLOW (LEADERSHIP FOR SUSTAINABLE DEVELOPMENT) AND CO-FOUNDER OF SOCIAL ORGANIZATIONS.

TELEPHONE: +55 48 3222-5127 | +55 48 9609-7509E-MAIL: carolina@icomfloripa.org.br | SKYPE: andrade.carolTWITTER: @socialgoodbrFAN PAGE: http://www.facebook.com/SocialGoodBrasilSLIDESHARE: http://www.slideshare.net/SocialGoodBrasil