social media breakfast: strategies
DESCRIPTION
This was a short presentation I did for the Social Media Breakfasts up here in Maine. Focused on the importance of having a strategy before committing to social media.TRANSCRIPT
Rich Brooksflyte new mediahttp://www.flyte.bizhttp://www.flyteblog.comhttp://twitter.com/therichbrooks
FLYTE SCHOOL
Social Media Breakfast:Strategies
http://flickr.com/photos/booleansplithttp://flickr.com/photos/wili
SOCIAL MEDIA
HOLISTIC WEB MARKETING
• Attraction
• Retention
• Conversion
• Measurement
http://www.flickr.com/photos/myklroventine/
EFFECTIVE SOCIAL MEDIA
• What are your goals for 2010?
• What strategies will get you there?
• What tactics will you need to use?
• Execution...
• Measurement...
GO WHERE YOUR PROSPECTS ARE
SOCIAL NETWORKS BY GENDER
NEARBYTWEETS.COM
SEARCH.TWITTER.COM
FACEBOOK ADS
EDUCATE/ESTABLISH CREDIBILITY
EDUCATE/ESTABLISH CREDIBILITY
MARKETING EVENTS
HOW TO BUILD AN AUDIENCE
• Complete your profile
• Upload your contacts
• Build organically
• Provide value
http://www.flickr.com/photos/sharif/
THANK YOU
Rich Brooksflyte new media136 Commercial St., Ste 201Portland, ME 04101
http://www.flyte.bizhttp://www.flyteblog.comhttp://twitter.com/therichbrooks