UNDERSTANDING SOCIAL MEDIA

Todd Hampton

Gateway Community College

What is social media?

Social media is and umbrella term for the collective of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration.

Social media can include text, audio, video, images, podcasts, and other multimedia communications.

News and information is shared amongst users. (Many Media)

Who uses the internet?

According to the Pew Internet & American Life Project 85% of adults use the internet regularly.*

91% use a search engine to find information*

88% regularly use * 78% use it to search for employment.* 67% use a social networking sites like

Facebook, twitter, linked in or Google +**Source Pew Internet & American Life Project

Forms of Social Media

Click icon to add picture

Advantages using of Social Media

Social Connections

Self expression

Exposure to Diverse ideas

Promotion

Risks of using Social Networking

Distractions

Over Sharing

Cyberbullying

Permanence

Isolation