social media for academic purposes (mct st event)

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Social media for academic purposes #oumct www.slideshare.net/dougclow Doug Clow, IET MCT Staff Tutors event, 25 June 2014

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Slides from a talk on social media for academic purposes, held at an Open University event for MCT staff tutors on 25 June 2014 at Walton Hall, Milton Keynes.

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Page 1: Social media for academic purposes (MCT ST event)

Social media for academic purposes

#oumctwww.slideshare.net/dougclow

Doug Clow, IETMCT Staff Tutors event, 25 June 2014

Page 2: Social media for academic purposes (MCT ST event)

If you can, Tweet nowusing #oumct hashtag

Page 3: Social media for academic purposes (MCT ST event)

(cc) gareth1953 http://www.flickr.com/photos/gareth1953/5477477947/

• Quick intro to Twitter• Quick intro to blogs• Why use social media for

academic purposes?• Why not?

Page 4: Social media for academic purposes (MCT ST event)

open.ac.uk/smt

Page 5: Social media for academic purposes (MCT ST event)

Quick quiz: Twittera) I’ve heard of itb) I have an idea about what it doesc) I have a Twitter accountd) I have Tweeted a fair bite) I am Stephen Fry

Page 6: Social media for academic purposes (MCT ST event)

Quick intro to Twitter

Page 7: Social media for academic purposes (MCT ST event)

cc licensed ( BY ) flickr photo by Cris: http://flickr.com/photos/chrismatos/6917786197/

• You can see the Tweets from people you follow, gathered in to your timeline

• Following isn’t mutual: You (can) get a message when someone follows you but you don’t have to follow back

• Short Tweets – 140 characters• Often what you’re doing, or links• Not (just) what you had for breakfast• Usernames start with @ e.g. @dougclow

Page 8: Social media for academic purposes (MCT ST event)

• Hashtags start with a #• Collect together Tweets about a topic or

event, e.g. #oumct, #bbcqt• And/Or indicate e.g. #sarcasm, #silly

(cc) Jefferyw http://www.flickr.com/photos/7927684@N03/7789223820/

• @replies are Tweets that are replies to a specific Tweet (start with @username)

• You can easily see your replies and mentions (when someone uses your @username in a Tweet)

Page 9: Social media for academic purposes (MCT ST event)

cc licensed ( BY ) flickr photo by LASZLO ILYES: http://flickr.com/photos/laszlo-photo/4093575863/

• Retweeting passes on a tweet to your followers–Starts ‘RT @username …’

or little double-arrow icon• URLs are often shortened

t.co bit.ly owl.ly goo.gl–Twitter will do this for you

• Best way to learn is to start using it• Look at other people’s ‘following’ to

find people to follow• You don’t have to follow back• It’s Ok not to read it all

Page 10: Social media for academic purposes (MCT ST event)

cc licensed ( BY ) flickr photo by Vince Alongi: http://flickr.com/photos/vincealongi/2537227873/

A bit further:•Upload a photo & profile image•Favourite = Like•Use lists•Use photos, video

Page 11: Social media for academic purposes (MCT ST event)

• OU Academicshttps://twitter.com/luboxon/lists/ou-academics

• OU professionalshttps://twitter.com/luboxon/lists/ou-professionals

• Wojtek Lubowiecki • @luboxon• Academic reputation manager

Page 12: Social media for academic purposes (MCT ST event)

live demo

Photo CC (BY) by neeel https://www.flickr.com/photos/abulic_monkey/130888778

Page 13: Social media for academic purposes (MCT ST event)

Blogging

Page 14: Social media for academic purposes (MCT ST event)

cc licensed ( BY ) flickr photo by Mike Baird: http://flickr.com/photos/mikebaird/398077070/

• Blogging: keeping an online blog – a log, or diary: originally ‘weblog’

• Short-ish blog posts (ca. 50-2,000 words)• Bloggers update rarely to many times a day• Often links to interesting websites• Complements Twitter

Page 15: Social media for academic purposes (MCT ST event)

Places to set up a blog• OU VLE if directly teaching-related• OU official blogging platform

– Intranet > A-Z > Blog directory > Request blog (top right)

• www.wordpress.com• Blogger (Google)• edublogs.org• Your ISP• Many others

Page 16: Social media for academic purposes (MCT ST event)

Why? Why not?

Page 17: Social media for academic purposes (MCT ST event)

Social mediaforacademicpurposes

Figure CC (BY-SA) by Xhienne http://commons.wikimedia.org/wiki/File:SWOT_en.svg

Page 18: Social media for academic purposes (MCT ST event)

Doug [email protected]@open.ac.uk

#oumctopen.ac.uk/smtslideshare.net/dougclow

This work by Doug Clow is licensed under a Creative Commons Attribution 3.0 Unported License

Page 19: Social media for academic purposes (MCT ST event)

cc licensed ( BY ) flickr photo by David Goehring: http://flickr.com/photos/carbonnyc/33413040/

Page 20: Social media for academic purposes (MCT ST event)

Why•Keep up to date / resource discovery•Extend audience for other outputs – impact, showcase

– research, teaching, practice•Conversation, connection, communityWhy not•Time•Trivialising•Not going to get you promoted

– at least, not directly, yet