social media for the college crowd
DESCRIPTION
PPT presentation I gave to Boston University staff on 11/19/08 about websites popular (and those that should be) among college studentsTRANSCRIPT
Social Media for the College Crowd:
Popular Online Hangouts for College Students
Presentation by Pamela Seiple
What is Social Media?
The tools and platforms people use to publish, converse and share content online
- http://socialmedia.wikispaces.com/A-Z+of+social+media
Any digital application that allows users to share media with each other
- Me (Image source: Robert Scoble & Darren Barefoot)
Social Media In Plain EnglishVideo: Social Media In Plain English, by Sachi and Lee LeFever
More Common Craft videos at http://www.commoncraft.com
College Students Are Online
Nearly twice as many students use social networks every day in 2008 (59%) than did in 2006 (33%)
The percentage of students who said they never use social networks has fallen from 25% in 2006 to 11% in 2008
-Data from EDUCAUSE via Emarketer
Social Media Activities of College Students
For students, social networks are a way to check in with friends, play games, plan events and provide an outlet for self-expression and sharing
Among students surveyed by Youth Trends, 79% said they used social media to catch up with friends and
family
Website Categories
Social Networks Humor/Entertainment Ratings Photo-Sharing Social
News/Bookmarking Video/Television/Movies
Music
Book Purchasing Online
Classifieds/Vending Gossip Collaborative Tools Blogging Miscellaneous
Social Networks
Facebook.com Myspace.com LinkedIn.com – social network for
professionals Ning – platform for user-generated social
networks PR Open Mic (http://www.propenmic.org) 20 Something Bloggers (
http://20somethings.ning.com)
News Feed Photo-Sharing Event Planning
BU Events on Facebook Groups
BU Groups on Facebook Dear Abbeys
Pages BU Pages on Facebook (students become
“fans”)
Photo-Sharing
Flickr.com – photo-sharing Website (now with video-sharing capabilities)
Picasa.com – free downloadable picture-sharing software
Photobucket.com - photo-sharing Website
Social News/Bookmarking
Digg.com - bookmarking/ratings CollegeHumor articles – “Digg it”
StumbleUpon.com – bookmarking/ratings Del.icio.us.com – social bookmarking site
Video/Television/Movies
YouTube.com – user-generated videos BU Today YouTube Channel
Hulu.com – streaming video of TV shows/movies from networks/studios
Music iTunes
iTunes U BU on iTunes
Rhapsody.com – music downloading service
Pandora.com- music recommendation service
Book Purchasing
Amazon.com – online bookstore/vendor for music, video games, etc.
Half.com – Ebay’s marketplace for books, music, video games, etc.
Gossip
Juicycampus.com – college gossip, segmented by individual college/university
PerezHilton.com – celebrity gossip Overheard at BU (Facebook Group) – BU
gossip
Collaborative Tools
Wikis Wikipedia pbwiki
Google Docs – document collaboration Other Google Tools: Google Scholar (scholarly
article search), Gmail (email)
Blogging Platforms
42% of bloggers in The U.S. are 18-34 years old (Technorati’s State of the Blogosphere, 2008)
Wordpress.com Blogger.com LiveJournal.com Twitter.com
Twitter In Plain EnglishVideo: Twitter in Plain English, by Sachi and Lee LeFever
More Common Craft videos at http://www.commoncraft.com
“Micro-blogging” Platform 140-character posts or “tweets” Followers, @Replies, Direct Messages Search.twitter.com
“Boston University” on Twitter Twellow.com (beta)
Finding BU students/staff on Twitter @DeanElmore, @JohnBattaglino
Miscellaneous
ESPN.com – professional sports and fantasy sports news/info.
Engadget.com – technology blog/podcast about consumer electronics
Social Media Jargon
Web 2.0 Social Media Digital Natives Social Networks Friends Fans Groups Podcast Wiki
Tags Blog Microblog RSS Social Bookmarking Avatar Handle Photo-Sharing User-generated content Beta
Thank You! Further Questions? Email me at [email protected]