social media & internet law - discussion 3/22/20131
TRANSCRIPT
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Social Media & Internet Law - Discussion
3/22/2013
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Introduction Scary things in copyright law Common sense things to care about Questions
3/22/2013
Agenda
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Silicon Valley tech lawyer for >20 years Intellectual property lawyer Patents, copyrights, trade secrets
General counsel of a computer game company
Currently work in the movie industry Technology research on digital distribution Content protection and piracy prevention
3/22/2013
Introduction
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Fingerprinting videos & songs YouTube Content ID, Shazam, IntoNow,
Auditude Vobile, DTecNet, Irdeto
Anti-piracy vendors Crawl and download billions of clips and videos Compare to databases of fingerprints Find movie & TV content posted without
permission3/22/2013
Content identification
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UGC/YouTube sharing P2P/BitTorrent downloads Cyberlocker downloads Video streaming sites Links to infringing materials Facebook, Twitter, blog sharing
3/22/2013
Internet Statistics Gathering
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Jammie Thomas-Rasset - $222K/24 songs Joel Tennenbaum - $675K/30 songs Kim Dotcom – New Zealand/Megaupload Aaron Swartz – federal indictment/scholarly
articles Bradley Manning – WikiLeaks
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Scary things
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Developed for a prior generation of technology Has not kept up Everybody’s winging it Making up rules as we go Testing them in court Disrupting established practices & business
models Risking the consequences
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Copyright law - few clear rules
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Chillingeffects.org eff.org/issues/bloggers/legal/liability/IP Creativecommons.org google.com/transparencyreport/removals/
copyright/faq/
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Things to check out
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Common sense things to care about
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Truth What do artists and companies care about?
Their livelihood usually Linking, deep linking Quoting, copying Sampling Facts & ideas Government documents Fair use
3/22/2013
Common sense things to care about
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News reporting, commentary, criticism, research, teaching and scholarship
No blanket protection Purpose – public info, commercial, etc. Type of work copied – factual, opinion,
expression Extent of copying Effect – economic harm
Fuzzy rules, but common sense a good guide3/22/2013
Fair use – general rule
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Common sense a good guide Music – small samples
Harlem Shake lawsuits Video – same, don’t give away the key scene Photos – hard to use without taking the
whole thing Photographers care a lot
Link to legal sources where possible
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Fair use – fuzzy