social media is not magic (socmed in curaprox)
DESCRIPTION
My presentation for students at Faculty of economics and management at Slovak Agricultural University in Nitra. A basic intro to social media as I see it and do it for Curaprox brand in Slovakia.TRANSCRIPT
social media isnot
magic
video
What?is social media
“Distracted from distraction by distraction” ― T.S. Eliot
“You are what you share.” ― Charles Leadbeater
“Social media isn't something that you "do", instead you have to "be" social.” ― Peter Thomson
“We don’t have a choice on whether we do social media, the question is how well we do it.” ― Erik Qualman
“Our head of social media is the customer.” ― McDonald’s
“Stop Marketing. Start engaging.” ― Scott Stratten
“Passion is the gasoline of social media.” ― Jay Baer
“Distracted from distraction by distraction” ― T.S. Eliot
“You are what you share.” ― Charles Leadbeater
“Social media isn't something that you "do", instead you have to "be" social.” ― Peter Thomson
“We don’t have a choice on whether we do social media, the question is how well we do it.” ― Erik Qualman
“Our head of social media is the customer.” ― McDonald’s
“Stop Marketing. Start engaging.” ― Scott Stratten
“Passion is the gasoline of social media.” ― Jay Baer
interaction&
communication
WhY?should you care
Facebook G+ YouTube Twitter
LinkedIn Instagram Pinterest Tumblr
41%Slovaks are on Facebook
“Tell people who you are and what you do.”
Darragh Doyle
How?does it work
video
Be
visual
First,
Explore
?
Ever heard of ROI?
Followthe white rabbitthe data
WHAT?to do
Know your audience
personalBE
Interesting staffShow
SHAREWHAT
you do
WHAT?worked for
video
Who?did it right
video
WHAT?is the future
MOBILE
2nd SCREEN
Askanything
@DavidTvrdon fb.me/David.Tvrdon
anytime